Chong Sheng 1977Nian Cong Zhi Qing Kai Shi

Daniel's Adjudicator Capital does not develop any games itself, but it makes various investments in anonymously controlled subsidiaries in global game creation, distribution channels, and terminals.

Daniel has been immersed in games for more than 20 years, and he knows how to support his brains. He also had the memory support of Nanyi when he started. He rarely makes mistakes when investing. The judges can get a share of the profits of popular games on the market. No nonsense. The revenue figures are a bit scary. In the past ten years, Nan's has made a profit of US$21.5 billion.

Calculating it in a relatively naked and ruthless way, Nan Yi's rate of return for raising Daniel, his godson, is huge. The production ratio can be at least 20,000 times higher.

Nan's does not make games, but it is the one with the greatest interests in the gaming field. The key is not to bear the infamy. Parents can't criticize Nan's head even if they scold it.

Now Nanyi is investing in the field of e-sports again. In the past, if you couldn't find a stable job, you had to settle for flexible employment. Youwei, who rely on playing games to relieve boredom, has brought a new way out for young people, letting them understand that playing games can also achieve class transcendence. Reach the pinnacle of life.

Most young people in India are still quite poor. They are not white-collar workers working in offices. It is difficult for them to budget for a computer, and they will not try too hard to save because computers are not a necessity for them. On the contrary, smartphones The penetration rate is very high, and the penetration rate of 4G feature phones is even higher.

This is not unrelated to the melee in the Indian communications industry. Before 2016, VSNL and other operators in India were engaged in limited competition. While everyone was competing for fixed-line customers, they had reached a consensus on mobile data prices. The end customers have no choice anyway, so everyone sets the price higher together.

At that time, VSNL did not dare to innovate at all. No matter which country's state-owned enterprises, they all had the same problems. Their personnel were bloated and inefficient. There were more people living idle than working. Human relations were quite complicated. Any employee could move out a Bodhisattva. It took Nan another eight years to sort out the internal affairs without violating the terms of personnel placement during the acquisition.

He was sorting things out internally and was about to go out to stir up trouble. For fear that others would not know that he was rich or that he had a high-caste wife, the super rich Mukesh Ambani jumped out and brought his brand JIO first. It is rampant in the fixed-line field, spending 50 billion rupees to control two operators in an attempt to achieve JIO's goal of fixed-line coverage of 50 million households.

But how can this goal be so easy to achieve? The land in India is privately owned and ordinary people can manipulate it as they please. The local kings and big landowners in the city-state are not so easy to deal with. Without their consent, who dares to set up a line? Try it?

At the local level, there are local cable TV operators (LCOs) who have already laid out the road in the early years, have customer resources in hand, and are responsible for the last-mile optical fiber laying. These companies have strong strength in various city-states, with more than 300 in India. Local network providers will cooperate with LCO to carry their own lines on its existing lines.

However, JIO's fixed-line plan includes TV services. How can LCOs from all over the country easily include it? They can join in if they want, and get a big share of the profits, which can be so big that it can eat up all JIO's profits, or even make a loss.

JIO has been engaged in fixed-line network for two or three years and has occupied a lot of the market, but it has made a profit at a loss. It is also regarded as a troublemaker by other operators and they have united to fight against it. But who made JIO's parent company Reliance Industries rich and powerful? After fighting against several companies, the final result is a snipe and a clam fighting for the common people's benefit, and the Internet cost is extremely low.

While other operators are fiercely competing in the fixed-line field, VSNL, which had been a soy sauce player in the past, launched satellite and launched the "1088-303-100-45" plan - you can get a Maximum 4G Internet access for only 1,088 rupees. When you take a feature phone home, you only need to pay 303 rupees per month to enjoy 100 minutes of free voice calls and a monthly 45G data plan.

Maximum is pre-installed with TTM, TTMbook, Youtube, Adam and other applications. Although it is not very smooth to use, a mobile phone worth about 100 yuan does not need a bicycle. For ordinary users, Maximum is powerful enough and can fully satisfy the needs of ordinary users. need.

Maximum also has a cloud storage function. Address books, memos, call logs, and chat logs can all be backed up in the cloud. And general users only need to use free capacity. Those who are not serious chat enthusiasts do not need to pay for expansion.

The only disadvantage of Maximum is that during the process of data compression and storage, artificial intelligence will analyze and archive the data, and then targeted advertisements will be pushed to the mobile phone, whether you want to buy electrical appliances, motorcycles, or someone at home is sick, and Or if you want to become a Bollywood star, there will always be an advertisement suitable for the user that will appear warmly.

Seeing Maximum encroaching on the mobile communications market, Mukesh couldn't sit still and quickly launched the "JIO Phone" which was almost the same as Maximum. The two sides fought hard to compete for the low-end market. Overall, Maximum had a slight advantage. , just because the cost is lower and there is an implicit profit.

First of all, Maximum is OEMed by Shuangniao Industrial. Not only does it have no OEM fee, but Maximum will also pay a channel fee for each mobile phone in exchange for related bundled sales in VSNL's business hall. Users can get a discount as long as they buy a Maximum feature phone. Buying home appliances from Shuangniao Industrial at a price of 1,188 rupees for a TV set, no user would be tempted to watch it.

Shuangniao Industrial's profit from selling home appliances is actually not huge, but the quality of its products is generally acknowledged. After half a year of hard use and one year of good use, there will always be some minor problems. Repairs are not expensive and can be fixed with one or two hundred rupees. Through this, Shuangniao Industrial has a small but stable source of profit from the sales of accessories.

Secondly, Maximum can also receive an advertising share from pre-installed software vendors.

Although the two profits are not huge, they can still provide some bullets for VSNL. When competing with JIO, they will be more confident to launch some preferential packages, and the firepower coverage can last longer.

Fierce competition among communication operators has made it cheaper for users to own and hold mobile phones, which has promoted the development of mobile games in India. The proportion of mobile game players among teenagers is very high. Although the market size is a bit small, less than US$700 million last year, it has great growth potential and is very suitable for listed game companies to tell a good story based on India.

As long as you assist game companies well and provide them with better plots and plots, you will naturally be able to earn good profits. This is why Nanyi is interested in investing in e-sports in India. When the wind comes, pigs will also be blown away. , even if it doesn't blow up, it's not difficult to find a taker. The investment risk is relatively small, and the safety of funds is guaranteed.

…

When KiKi felt thirsty while shopping, Nanyi went to the convenience store to buy a drink and came back. He saw a Chinese man holding a mobile phone and asking KiKi something.

When Nan Yi came closer, KiKi said to him: "Uncle, this gentleman wants to ask for directions, and I don't know either. Just tell him."

"Hello." The passerby greeted Nan Yi.

"Hello, where are you going?"

"I'm going to the Shangri-La Hotel."

"Shangri-La is at No. 56 Palace Road. It's a bit of a road from here. You'd better take an Uber."

The passer-by looked embarrassed and said, "I only know a little bit of English. Can you write down the address for me?"

Nan Yi was suspicious and asked the passers-by if they looked like they were here for tourism, but more like businessmen who came to India to catch up with the trend. They couldn't pass the language barrier, but they dared not bring a translator with them.

"Okay, wait a moment." Nan Yi took out his mobile phone, typed out the address of Shangri-La, and then asked the passerby to take pictures. He also said kindly: "The hotel can provide tour guide and translation services, you'd better Please one."

"thanks, thanks."

"You're welcome."

After separating from the passerby, KiKi said: "Uncle, there are a lot of people from China here. The one just now is the third one we have met in the past few days."

"It's not surprising that since 2013, domestic Internet companies have begun to explore the Indian market. In the past two years, Eggplant Express and UC Browser were very popular here, and now a group of companies led by TikTok have come to develop short videos. There are also many mobile games making money here on the track. As the trend becomes more popular, more people come to look for opportunities. The one just now looked like he was here to inspect."

"Are we also here to make money?"

Nan Yi smiled and said: "Tsk, you are really good at talking. If I remember correctly, I am here to inspect, and you are here to travel and torment me."

KiKi sneered: "Uncle, can you please give me some face? Make it look like you are at a disadvantage."

"Okay, just think I took advantage."

The two of them murmured, but kept walking. After walking for a while, they saw two rows of opening flower baskets at the entrance of a store. At this glance, they knew that this was a Chinese business, and Indians were not so particular.

I walked along the sidewalk and took a look at the front door. It looked like an Internet cafe. After a closer look, I realized that it might not be appropriate to call it an Internet cafe. It would be more appropriate to call it an e-sports hall.

Nan Yi only glanced at it twice. Unexpectedly, it attracted the attention of a person inside. This person walked up to Nan Yi excitedly and greeted warmly: "You are from China, please come in and sit down. I will This place has just opened and the first three days are free.”

Nan Yi responded with cupped fists, "Congratulations, it's a great opening. The boss is so enthusiastic, the business will definitely be prosperous."

"Thank you, thank you. My name is Zhang Dewen. I gave myself the English name Devin for convenience."

"Devin, German, Boss Zhang is so good at picking up this English name. My name is Nan Yi, and I am a teacher." Nan Yi pointed at KiKi, "She is KiKi, the child of a relative of mine."

After the three of them exchanged greetings, Zhang Dewen led Nan Yi and the others to the e-sports hall.

On the way, KiKi pinched Nan Yi and said softly: "Is my father or my mother your relative?"

"They are all, I want to call them uncle and aunt."

KiKi said coquettishly: "My parents are younger than you."

Zhang Dewen, who was walking in front, had already stopped in front of a circle of leisure seats. Nan Yi did not reply. He waited for Zhang Dewen's invitation and sat down on the sofa. He conveniently put the water he had just taken out of the side pocket of his backpack on the coffee table.

The tap water in Bangalore is not up to drinking standards at all. There is no bottle of water as a shield. I will be embarrassed not to drink the tea arranged by the host later.

When Zhang Dewen is doing business, he is naturally enthusiastic, but he is not so enthusiastic that he actively drags strangers who are watching the excitement outside the store into the store. It is true that the two Nanyi people, who are guarded by a group of people, are quite extraordinary. It doesn't hurt to say hello and get acquainted.

As Nan Yi thought, Zhang Dewen's enthusiasm continued. As soon as he sat down, he asked a woman who was probably a secretary to make coffee. The female secretary's body odor is exactly the same as that of an Indian. She must be a local Chinese.

"Brother Nanda teaches at Bangalore University?"

"I work at Beijing University. I came to Bangalore this time for tourism and to see what good investments there are here."

"Do you have a goal?"

"I've been here for a few days and just had fun. Today I started to get serious about investing." Nan Yi looked around and said, "Dewen, you've made a big scene here. You've invested a lot, right?"

"The total cost of everything was 2.4 million. The work efficiency here in India was not good. It took more than half a year to open the store. It only took four months to register the company..."

Zhang Dewen complained for a while and then said: "Brother Nan, if you have time tomorrow, you can come over and sit down at three o'clock in the afternoon. A group of people from China who came to Bangalore to start a business have set up an entrepreneur club. Let's sit together and chat. We can help each other with anything.”

"Okay, I would also like to trouble you to introduce me."

When the secretary brought the coffee, Zhang Dewen shared his story with Nan Yi.

Zhang Dewen used to work in sales at a company that produces LCD monitors in Shenzhen. When he was doing sales, he often had business relationships with Internet cafes and e-sports halls. After going back and forth, he developed a strong interest in opening e-sports halls, but not before. Shen Dongkai, who has more than 8,000 Internet cafes, listened to a friend's idea and came to Bangalore to investigate.

After inspection, he felt that there was great potential in e-sports in Bangalore, so he quit his job and went here with his friends to engage in e-sports. Based on high-end e-sports stadiums, he built an Indian team and e-sports ecosystem. He and his partners were even prepared to make no profit in the first three years and build a system from scratch.

After hearing Zhang Dewen's story, Nan Yi said that it was a coincidence that the two of them coincided with each other and were also eyeing the e-sports industry. However, there was no plan to open an e-sports stadium in his plan. If nothing unexpected happened, the e-sports stadium in Bangalore would be opened. The business of e-sports halls will be very bleak next year and next year. At that time, one or two will be purchased at a low price depending on the situation, and there may be a place to organize small-scale competitions.

He is not as optimistic as Zhang Dewen. Zhang Dewen is mentally prepared to not make money for three years. His idea is to lose money for five consecutive years and break even in the sixth year. The profit period will be in the last five or six years of the 20s.

At that time, Nan Zehang was already a teenager, so we could consider dumping this business to him and leaving him to pick the peaches.

Of course, this is the lowest expectation. Under the premise of ensuring the healthy operation of the project, you can also adopt a risky strategy in order to enter the profit period as soon as possible.

After Zhang Dewen shared the story of establishing an e-sports arena, he also said that he is actively contacting game manufacturers for cooperation to create offline experience venues. He also plans to organize some campus competitions for mainstream games to attract local young people to his e-sports arena.

Nan Yi became a qualified listener and listened to Zhang Dewen talk about his plan.

At first glance, Zhang Dewen seems a bit tactful, but if you take a closer look, you will know that what he said has nothing to do with leaking business secrets. Experience venues and campus competitions are two of the three main goals of e-sports venues. Turn on the power All athletes will do this.

However, Nanyi couldn't tell whether Zhang Dewen regarded him as an expert or a layman. If he treated him as an expert, they would just talk about it as a normal topic. If he treated him as an outsider, it might be showing off or baiting Zhang Dewen. The funds are a little tight, and I want to bring in a shareholder who doesn't know the business and only invests money without taking care of things.

No matter what, clues will come out if you get in touch again. Nanyi is very interested in the Entrepreneur Club, and maybe he will establish trading relationships with some of them in the future.

We sat and chatted for about 20 minutes. We were able to talk about as much as we could for the first time, and the conversation ended in a friendly atmosphere.

When he walked out of the e-sports hall, Nan Yicai saw the name of the e-sports hall "Hanusha" on the wall. After a little thought, he could guess that the name was a combination of the monkey god Hanuman and the elephant god Ganesh. Ganesha), it can be regarded as catering to Indian preferences.

The name was obtained well, and Nan Yi silently wished Zhang Dewen that he could survive the upcoming difficult period.

Then we went shopping. When we passed the newsstand, we stopped and glanced at the newspapers spread out, and picked out a few newspapers that reported on the Indian election and the border situation.

Later, while passing by a cinema, KiKi suggested going in and watching a movie. It was an old movie that had been released for more than two months, "Uri: The Surgical Strike", known as the Indian version of "Wolf Warrior", dubbed in Kannada. version, neither person could understand the dialogue. Fortunately, it was a pure action movie, and the dialogue didn't make much sense.

…

The next day.

In the morning, Nanyi received an email from Prabhu Waze. A man named Gautam came up with an idea to sell water. It was not too new. It was similar to something that was briefly popular in China eight or nine years ago. For coin-operated water vending machines, place them in various residential areas, connect them to faucets, and then wait to collect money.

Gautam's idea is just to adapt to local conditions, change the coin-operated water vending machines to NFC recharge and deduction methods, and establish a water purification system - set up a large water tank at a high place to store the extracted groundwater, so as to create sufficient water pressure. Send the water to the filtration and purification component below it.

In addition to filtering and removing color, using activated carbon to absorb impurities, and adding potions for sterilization and disinfection, the water vending machine will also use reverse osmosis and ultraviolet rays to repeatedly purify and disinfect the water to ensure that water that is not suitable for entry reaches drinking standards.

The purified water will then be packed into containers and delivered to water vending machines set up everywhere.

Gautam feels that this stored-value NFC card model is relatively ideal to meet people's need to buy water anytime and anywhere.

On the one hand, it's safer. Since there are no cash transactions, there is no need to worry about someone destroying the water vending machines and stealing money. On the other hand, NFC cards make it easier for people to get water on demand, and also facilitate statistics and timely adjustment of services according to people's needs.

In addition, Gautam will also use Internet of Things technology to add remote monitoring devices to the water purification system and water vending machines, so that the two devices can provide real-time feedback on the operation of the equipment. Once the water purification system operates abnormally or the water quality drops, it will immediately notify the staff to repair it.

When the remaining water volume is lower than a certain level, the water vending machine will constantly remind the water station to add water quickly to prevent the water tank from being completely empty. In this way, users can be guaranteed to buy clean and up to standard drinking water 24 hours a day with less manpower.

The latter idea is similar to the domestic shared electric vehicles. Nanyi guessed that Gautam had studied various domestic models, and his plan was formulated based on the research.

The plan is not fresh enough, and it is not convenient for telling stories in the later stage. The scale of investment is also large, and it is not able to guarantee the profits in the later stage, but it has good reference significance.