Completed Salted Fish's Self-help Strategy

In fact, after hearing Chu Yuanxi's plan, even Lu Yu was ignorant. What's wrong with tiktok, who lets him upload rumors in WeChat, upload messages in QQ, perform on the shaking, and tear on micro-blog, no problem. Nah!

At this moment, Lu Yu finally realized that it was necessary to make a comprehensive and detailed study of another company of President Chu. He could not immerse himself in his own small world, otherwise he might fall behind.

Of course, Baren information has put Kangkang's work on the agenda for a long time, but you should know that Kangkang is still a developing social network. No matter the functional integrity or social ecology is under construction, every version update needs to update new functions.

Therefore, if Ba people's information is an independent individual, then obviously Kangkang's priority will not be too low or too high. This is because the late research may not be a bonus. Some things are that the car is good in the morning.

, such as WeChat official account, is a pure game in WeChat's well-off society. It's not a addiction to Chu Yuan's game. It's a powerful supplement to social development, which can promote ecology, because social classes can be opened up. Users can play games or simply socialize through social games.

In particular, Kangkang, which seems to be a closed social circle, can completely break through the users' social chain by means of chain communication through the way of game social team formation, so that each small circle forms a big circle, and then develops the social communication between circles based on small circles.

We need to know that Xiaokang can not only play games, but also do other things. The birth of demand will promote the progress of function, which is the significance of the existence of product manager. Circle to circle social communication, even if it starts from the game, a good product manager can find or take the initiative to create the right demand, and then design the right function.

This is the reason why Chu Yuanxi put forward high requirements when he hired Xiaokang as an industry manager. The real talent of Xiaokang industry manager was after milestone 7. Before 6, all the products were designed by Chu Yuanxi. In fact, Chan Ching can only be used as a tool man. The ecology of Chan Ching is actually distorted, not what a normal Internet company should look like.

7 is the finishing line of the original research and development of the middle and upper class in the world. After that, he doesn't intend to be dictatorial. Instead, he returns to an ordinary mobile Internet development process, allowing the industry to contribute wisdom and experience.

Of course, the continuous evolution of this social level requires experimental functions to try and make mistakes. This is the type of promotion for the "enemy of Rome" mobile game. For the promotion of other categories, Kangkang may not be easy to use, but the promotion game is a more accurate player chain communication.

So Lu Yu asked: "what if there are other kinds of communication tasks in the future?"

"Er, when I design a well-off architecture, I must give priority to the needs of the Ba people rather than the needs of the whole society. In the future, we will definitely focus on the functions of film and television media and we media. Xiaokang is to be a super app. There is everything in the dream. "

In fact, other categories are the contents of the original world that have been designed before they can be put into practice.

However, even if the attempt fails, it's OK, because Xiaokang also has a killer function, which is to mine and distribute information with algorithms to create Xiaokang version of information cocoon room for users. This set of playing methods has long been played out by the headlines. The headlines app can spread information without any social interaction. Xiaokang is already an app with millions of daily life and tens of millions of users. It has the rudiment of super app and is fully capable of doing this.

In other words, the dissemination of information itself has nothing to do with whether the lock is locked or not, but whether the system wants users to see it. With smart distribution, users can not only see the tablet in the community, but what the authorities want them to see, or what they want to see.

As a result, a few days later, Lu Yu found that he didn't need to study it, because after Xiaokang released "strange city", the Ba people's we media matrix made such a slight effort that other convenience stores haven't been affected, and the game circle exploded first. He did not know whether it was the original media of the Ba people who got angry, and then through the propaganda of "enemies of Rome" mobile travel, which in turn affected the well-off "strange city" or the well-off self.

In a word, the story is interpreted as the following version - a channel with tens of millions of user equivalent released a lbsrpg game, and then used less than half a month to achieve the channel intake. Now it has more than 15 million days, and is still growing rapidly!

What's more bizarre is that the general idea of Internet enterprises is to embrace young people and make functions for post-95, Post-00 and even post-05, because young people's money is easy to cheat. And "strange city" is the combination of three generations of old, middle-aged and young people. After 30 years old, the middle-aged and old people suddenly find their own youth!

Even a group of game planners in Ba people said that they had found the feeling of chopping monsters in legend. What's more, it's satisfied that in the second year of middle school, while playing legend, he fantasized that monsters would appear in reality, and then cut them together with his brothers. This is true legend. A large number of legendary like game video materials on the market boast that they are true legends, and others are fake. It's really bad to be with "strange city"!

Chuyuanxi told the truth, he didn't expect that the effect of Ba people's well-off double swords was so explosive, but he was just happy. As a matter of fact, although some of the black manuscripts have soared, some of what they have said is reasonable, that is, the number of well-off users, no matter it is 10 million or 15 million, can not support the valuation of tens of billions.So even if this wave can add 20 million users in extreme cases, it is still true Internet users, and there is still a long way to go to become well-off users.

In the final analysis, in this era of refined operation, users who install an app may not be the users of that app, but may be the users of one of its functions. For example, some people put in a lot of fighting to eliminate their love for playing. For example, in the era when dota dominated the world in the early years, many players didn't play Warcraft at all after playing war3, but only played dota. After playing for many years, they didn't know that there was such a game form as RTs.

And the game circle exploded, can be described as the image of "strange city" silent seconds.

In fact, it's not unprecedented for a game to get more than 5 million players half a month after it's launched, and the fire of LBS game and arvr game is not uncommon. But I can't imagine that a convenience store operator did it, and the whole circle was forced to explode! Once again, it turns out that this grandson of chuyuanxi did a good job!

The key is to build a well-off society. Not only does it not charge, but it also loses coupons, which is fatal. The time for users to recognize your God is only 24 hours a day. One hour for building a well-off society, and one hour for others.

As for the old users of Xiaokang, they actually have some complaints about the emergence of this game, because the coupons that Xiaokang used to issue wildly have become less wild. They used to issue coupons for all categories and all prices, with or without thresholds. Now they have become some less affordable coupons. As usual, the affordable coupons have not been issued. When you look at the announcement, it turns out that they are not not issued, but become either Change it with health money, or lose it in the game.

Of course, chuyuanxi is more intimate. After all, it's an old business and it has more comprehensive functions. These more affordable coupons, just like the original cycling coupons, can be sent to each other. In other words, when shopping, grandparents and parents can ask their son whether he has played the game, whether he has finished the game volume of the day, and it's time to hand in the coupon.

They can also fight in person. Three generations of grandparents and grandchildren can form a team in Shankou mountain. What's wrong with father son husband and wife killing monsters together after work and school? It's just a walk.

During this period of time, Xiaokang was naturally "left" the spread of wechat. People wanted to see jokes, but they were surprised to find that it didn't seem to have any effect, and the sun still rose. Then I found that the well-off users can contact without wechat, so it is not necessary to go to wechat to form a team to fight monsters. The social function of the well-off can organize people in reality without obstacles, and it is not limited by the community, so that the information can be reached efficiently.

This discovery makes some people who want to do community operation through Xiaokang overjoyed, but soon they will find that this way is not easy for them to use, because users who penetrate the community have conditions in the eyes of the system. If they want to penetrate, they have to learn from normal players to play games.

But for another group of people who observe the well-off society, this must be taken seriously, because there are only a few applications that Guochao can bypass the penguin system to achieve efficient access to information. Is it really possible for a convenience store to succeed? Fortunately, Xiaokang, like Momo, is also to achieve social coverage of a certain segment rather than all.

If chuyuanxi heard their discussion, he would ask: "are you crazy about Internet? Do you forget that users can socialize offline... "

But he couldn't hear it, because he was going to do another thing to keep the game industry in a burst position, to warm up with the DreamWorks "enemy of Rome" movie.

This is the original plan, and it is also because of this plan that Chuyuan Xi formulated a supporting development schedule, so that the "enemy of Rome" mobile game can be launched for testing at this time.

Originally, the publicity of an imported animation was not a big deal. It was just the release of some materials and the launch of some trailers. However, Ba people suddenly made great efforts and were immediately noticed by many people. Eh? How did this company start to promote animated films? Another look at the title, cool half mentality, see DreamWorks, cool half.

You know, DreamWorks is not as powerful as Disney, but it has a good reputation. As long as the publicity goes up, the box office can certainly be expected. Then, according to the logic of shadow game linkage, isn't the latest mobile game launched by Ba people going to continue to explode?

At this time, there are still many people who don't know that Ba people have started to play VR games, which can be regarded as another kind of alternate line, such as mountain bar.

Even so, under the deterrent power of the Ba people, many people began to adjust their schedule, because the hand game of "enemy of Rome" in the previous wave of joint propaganda has shown a certain combat effectiveness, and the data is also rising, approaching the million dau mark.

"The enemy of Rome" is a heavy game, and "monster city" is a light game no matter how RPG or LBS is used. Therefore, it is a very brilliant data to replace million daus with other companies.

Experienced channel operators will know what the next six months will be like as soon as they look at this curve.

As a result, when looking at the products at the beginning, all the channels that chose to sign a contract without brain were overjoyed, while those who chose to wait and see immediately flocked to the Mediterranean game side, making Yu Wenhui unable to cope with it.

It's November when Zhao Jie's RPG game "no way to fool the king" comes online. His platform was tested online in August, and it was named "ancient game". It is very old-fashioned and not communicable, but Zhao Jie likes it, so there is no way.It can be said that in the three months after August, Zhao Jie was extremely tangled, and everything was very tight. The cost of communication and education required by the test is very grinding. In the absence of reference materials, players only have teaching materials to chew. Playing a game is more tiring than having a class, and they need to remember more than the exam, which makes many people fail to stick to the end.

This is also the case that Chu Yuan Xi's senior players account for a large proportion. Most of them finish the first small scene, set up the basic elements, such as spell maps, plant monsters, write a very sand sculpture plot, and then lose interest.

R & D belongs to, this is called to solve the problem, it can't be productized, and it can't be uploaded to the platform for ordinary players to try.

As a result, Chu Yuanxi was surprised to find that many of the test members found in the school students submitted relatively high completion. Then I asked again. It turns out that Yu Wenhui met all of them when he was enrolled in school. A large part of it is because of his belief that he will be able to join Ba people when he graduates next year. Some of them even put forward to do internship directly in Mediterranean Games after submitting finished products.

Chu Yuanxi doesn't know whether he should be embarrassed or not, but Yu Wenhui is bound to be embarrassed, because Mediterranean doesn't keep recruiting people like Gobi network. The research and development difficulty of Mediterranean is relatively high. Most of them are senior planners and senior engineers. The scope of recruitment is very small, and only the elite are recruited.

"In fact, this problem is easy to solve." Chu Yuan Xi said to Wen Hui, "let Zhao Jie choose the best from the inside. He will carry his own pot."

Not into the Mediterranean, chuyuanxi feel to Gobi network when a planning or product manager is also possible. With the launch of RPG Games, the platform finally has an official anchor point and a vivid reference. Players can copy the content of RPG games while playing.

In fact, Yang Jiangang used to do the same thing. It's equivalent to hanging a copybook. If you want to become a member of UGC, you just need to copy the copybook and learn how to write. Then you can play it freely and step by step. The players who grow up like this are even more proficient than the officials. Of course, they may be limited by the script, but the overall efficiency is definitely the optimal solution.

Moreover, Chu Yuanxi said from the bottom of his heart that the UGC learning cost of Zhao Jie's side is much lower than that of Yang Jiangang's side, because the UGC production method is visual operation, and there is no need to write script mod.

Yang Jiangang's video editing members need to write Excel or directly write XML files. They need to build the animation they want in their mind, and then restore the imagined animation products by writing the form blindly. Zhao Jie only needs to edit the RPG map of Warcraft.

At one time, Zhao Jie even planned to provide an interface to external mod makers, allowing them to access the scripts written by players themselves just like ordinary mod.