Completed Salted Fish's Self-help Strategy

What is science and technology aesthetics? The hardware performance is not compared with others, but we do a good job in software collocation and design!

The problem is that Apple's own operating system IOS, its own system and its own fuselage make it possible for apple to optimize to its heart's content, so that the hardware of one or two generations behind can bring users a generation ahead experience. This is not only Apple's unique skill inherited from the era of PC computer, but also a sharp weapon to grab high profits.

For this reason, IOS system is not open source, and the difficulty of prison break is more than one generation.

But ov uses Android system. Although Google Dashen is open source, it is impossible to optimize all kinds of pitfalls. It is impossible to optimize in this lifetime. Only by highlighting the hardware performance can it attract consumers.

So what we can see is that when Apple's new machine is on sale, it never mentions what hardware it will use or what performance it will have. Android is not the same. You have to show your muscles one by one, what processor you use, what architecture you use, a lot of parameters, and then you have to run for a minute. You have to turn your users into data masters and experts in mobile hardware theory.

It's not even good to be an expert, because some mobile phones even have to fake their scores to test the eyes of users.

Why? Because it's not as good as this, I can't catch the user's heart. Android can't compare with optimization and experience, so it has to find its own highlights and build its own personal equipment with hardware.

But big blue and green companies are absolutely different from other mobile phone companies. They don't compare performance with others, but learn from apple and emphasize experience.

This time, how dare ov flaunt himself as a science and technology aesthetics? In the eyes of fruit powder, this is a crime! As a result, all kinds of ghosts and monsters come and go. The key is that ov actually went to Paris to start this time, which is even more taboo for some people. Mou made great efforts to prepare for the black start.

Chu Yuanxi especially hopes that ov will be successful. Its success or failure will have a great impact on Ba people's advertising reputation, and it will have a greater impact on Zhou Minxi's popularity. But Chu Yuanxi still expects Zhou Minxi to be the spokesperson for his own game. TCG has been launched for testing

"Animal company" this TCG game regardless of the code quality inside the installation package, at least the appearance is good, the first impression is also OK.

According to the test feedback from the beginning of the morning, the first episode of tiaoman plot is the highlight. The overall loss rate of players is very low, and then lead the battle. Because it is a commercial battle rather than a hot-blooded battle on the market, the loss rate is also very low.

Then enter the critical period, guide the end, let the player complete the first battle. At this point, it is obvious that the IP fans who had been drained from pet numbers were game player, and the rate of attrition remained awesome. They are more or less preheated, such as live action video, or game manuscript, etc. However, game player brother has lost money from other channels such as "brother of the house" and "official account".

However, because the diversion has just been carried out, a large number of users in these channels must have contacted animal company, so the loss rate is not obvious. The more obvious thing is that the players who are helped by the friendship of Baisha little brother, in this battle, the loss rate is as high as 60%. Basically, these users have never contacted animal company, and the data is much more real.

Their feedback is that they are unfamiliar with the fighting rules, and they are different from the general TCG cards, so they can't play.

this is the advantage of the main public official account, which can effectively identify the game player's source, because the two-dimensional code used for draining different channels is different, and the channel sign is in it.

However, there can also be message feedback and voting feedback in the graphics and texts used for drainage, and the drainage users are basically fans. Compared with ordinary game users, the enthusiasm of giving feedback is significantly higher, which is very useful for game optimization.

Of course, this feedback will not be of any use, let alone chuyuanxi. The whole project team knows that the first battle is jukeng, and the wastage rate must be extremely high.

If we say that Chu Yuanxi's goal is more practical before, he only intends to serve his IP fans well. Now it's a bit ambitious. How to let non IP fans play has become a top priority.

He believes that the first level is also the most difficult one. As long as the players who have not contacted IP can get through the hurdle, they will be flat behind.

As for how to help users cross this pit? There was no good way for the whole company before. However, Zhou Minxi's recent strong performance and popularity make Chu Yuanxi have a bold idea. Why not let Zhou Minxi speak for this game?

It's easy to think of the reason why players can't play. It's just that they have no patience. For a game that can be played or not, who has the mind to study the new rules of your ship? If the ordinary TCG card player is only one step away from the entrepreneurial play of animal company, then the ordinary hand game player is two steps away, while the ordinary person is at least three steps away.

But if the player wants to play subjectively before playing, it's not the same. Before downloading the game, he will look for strategies to see others interpret the rules, or play cards according to the game strategies. It's also easy to pass the first level. After all, the card groups of both sides are fixed, and it's equivalent to copying homework to see the strategies pass.Therefore, a high-quality promotion program has become a must. This plan is to let the "animal company" mobile game "out of the circle" and break the fence of its own user circle. Zhu can radiate a lot of energy in this circle, and Yang Yuanmei can serve fans from the heart, but he doesn't have the ability to leave the circle, but Zhou Minxi may.

After all, Zhou Minxi is the person who has been on microblog hot search twice!

At this time, if some of Chuyuan Xi's grandchildren, they can actually set up a flag on the microblog. For example, Zhou Minxi's TCG game has reached tens of thousands of daus.

However, Zhou Minxi is not whose toy, Chu Yuanxi is not interested in doing this kind of thing. If Zhou Minxi's right of portrait must be used, he would rather let Jin Yonghan draw Zhou Minxi into tiaomanli, and put Zhou Minxi's role in IP, so as to cultivate the development of IP itself, rather than set up a flag.

In fact, Zhou Minxi's idea of entering the comic book has been put into practice, and Yang Yuanmei is producing a script. In this way, Zhou Minxi became the first human character in animal company. There are all kinds of animals in animal company, including pelicans and marmots. Human beings are also one of the animals. Why can't they appear?

After this game is released, it is estimated that many mobile game companies will envy it. Many mobile game companies do IP oriented mobile games, but they don't know the source of IP, so they are in great pain. Especially when doing the big IP adaptation of island countries, the level of IP repair supervision alone makes people want to be immortal and die. First of all, art is very deadly. The character's clothes need to be managed with one more thread and one less thread. The plot of the game is even more untouchable, let alone adding characters. If you change the order of the copies, you have to dredge up with the island country for two months.

In the final analysis, this is caused by the lack of mutual trust between IP source and casher. The casher doesn't want to do his own work to expand the influence of IP, which is to make clothes for others. And the source of IP doesn't want the realization party to affect the vitality of its own IP. I can get a share when your game makes money, but if you make my IP bad, what should I do in the future?

So it's hard to have a solution that both sides are satisfied with, so that the game is easy to sell, and the IP itself is not affected. This is the reason why many IP adapted games will be very comfortable if they are slightly adjusted, but they will not be changed.

Ba people's entertainment doesn't have this worry. It can start from the root and expand the influence of IP itself, so as to enlarge the number of players.

is now due to the two lead wars of Chu Yuan Xi, resulting in a wave of micro-blog fertilizer. Zhou Minxi's popularity has been rising by the east of Chuang Chuang, which is the right time to integrate into the Animals Inc. Even Fang Ge Wei's movies are crying for Zhou Minxi to be a guest star.

Chu Yuan Xi was very upset for Zhu Chiming, Zhu Zhu was a small half year tiktok king, and the popularity was not low. Why didn't you see you invited to guest?

Qi Feng said, "sister Zhu didn't shoot the OV advertisement..."

This time, the big blue and green companies paid a lot of money for the advertisements. The foreign spokesmen went to Neymar and went directly to CCTV at home. Therefore, although the endorsement in cosmopolitan is a little hasty, the configuration is very luxurious and the sense of technology is very strong. Of course, what Zhou Minxi needs to shoot on the spot is all green screen, but the real person part is relatively easy to solve.

Chuyuanxi's only regret is that the design of the advertisement has nothing to do with the Ba people. Zhou Minxi really just needs to be a puppet this time. However, there is no way to deal with the weakness of the right to speak. After all, in the eyes of blue and green companies, Ba Ren entertainment is at best a relatively small advertising partner.

In the twinkling of an eye, the time came to Thursday, which is a day of great attention all over the world.