Completed Salted Fish's Self-help Strategy

A few people came early, and the time for the forum to open has not yet arrived. Yintai shopping mall, as the sub venue of the forum, has arranged a lot of tea break space in the venue. Zhu Xiang is a little bit confused. She didn't expect that Chu Yuan Xi really sent Fang Shiling away. Then she ran with the little brother and sat down for a tea break?

She looked at other people's faces. Elder martial brother Gao was obviously satisfied with chuyuanxi's going away. Du Shuang's expression was thought-provoking. Wei Ning talked with Qi Yu very high. Although Qi Yu is just a host and he is a vice president, mango platform is a super front line, with eight streets in Taishan. Mango players naturally occupy the top of the whole disdain chain.

"Do you have any opinions about the old aunt?" She went to the back of chuyuanxi, bent down and asked, "you'll make my aunt sad."

"What's the matter?" Chuyuanxi is very excited, because Zhao Zhujiang follows him as he wishes. You know, even in the original world, after the well-off society developed, it had its own community social system, and its own logistics system gradually became large-scale. There were live ar games covering the whole country, unprecedented movies as pioneers, and a large number of offline stores as strong support. You can not look at the face of Shuangma, but do you want to enter Africa, which represents the vast future?

It can be said that Zhao Zhujiang already has the capital of overlord. As long as you know how much energy this fat man has, no one will not be interested in him.

"I really want to have a chat with others. Do you want to meet many new friends? Are you too sensitive?"

Zhu Xiang sat down beside chuyuanxi, then rolled his eyes and said I believe in your ghost!

On the other hand, Chen bingye is also very excited. Although there are many Ba people's works, Chu Yuanxi seldom appears on the camera. He did not expect to see a live one today. After sitting down, he directly asks, "brother Chu, I am very curious about one thing. Who is operating the official microblog of Ba people's entertainment?"

Chu Yuan Xi hasn't said anything yet. Zhu Xiang says, "just him. Who can be so bad?"

"You did it yourself? How sharp! You are just a wonderful flower in the world Chen bingye raises his thumb and shows his adoring eyes.

"I don't dare to accept the praise." Chuyuanxi is ashamed of the situation. "If the staff of the company are in operation and maintenance, they dare not say a lot and can't be responsible. They can only be dogmatic. It's different for me to send it in person. It's more flexible than other people's official and micro offices. It's very sharp to take advantage of it. In fact, that's what it is. "

Zhu Xiang's face was so red that he wanted to find a way to get into it. He said that you are really a wonderful flower. Do people praise you? However, chuyuanxi really felt that the other party was praising him and asked, "which app is your second meta novel?"

"Ah, a small website. It's called" brother Pingtou. " (the author's note: it's all made up, but it doesn't exist in reality)

"ouch, is that the one who reviews books with bullet screen? It's not a small website that dares to bump into Jack Ma's chip company. " Chu Yuanxi said, looking at Zhu's face, he said to her, "Uncle Sheng, who often goes to work fishing with his mobile phone, is the one who claims to draw materials for the script. I don't even bother to talk about him when I read the time travel novels and draw materials for the historical script."

"Oh, I see. The one who trapped the teenagers."

"Who's better than" out of the mountains in troubled times " Chen bingye said wrongly to bala. Unexpectedly, chuyuanxi shook his finger: "nonono, I think the one that has been refining gas for three thousand years has great potential."

Chen bingye's eyes flashed: "can't you buy it?"

Chu Yuan Xi's eyes came out more light: "you keep it."

"Ha ha, I'm kidding." Chen bingye sent out a bunch of embarrassed smiles, "in fact, I'm not so short of money now. What I want to learn more is how brother Chu fosters comics."

"Then we have to keep the potential novels in our hands. Only when their children are raised by themselves can they be cultivated overseas IP. When they are authorized to others, they are raised by stepmothers. If they can squeeze them, they will squeeze them. Making money is the first priority. "

Zhao Zhujiang seems to have a little interest at last: "so there is a contradiction between making money and cultivating national IP?"

"Yes, cultivation requires cost, and continuous investment. At the same time, we can't think about harvesting. Who can afford to spend money without paying back? With successful examples ahead, people will continue to have doubts. There are many people who question their past decisions once a day. Moreover, it seems that there is no successful example in China that can be worthy of the title of "National IP."

"How do you think I should be trained in this situation?"

"Exclusive." Chu Yuanxi said that what he is good at is not to give up. "In your case, there are high-quality authors, not short of money, but also users. It's a great advantage to have these three in the IP industry chain at the same time."

"What's the specific method?"

"At the same time, only a very small number of IPS are operated, such as one or two, which are pushed to all users." Chuyuanxi seriously said: "I guess people like you who have a large number of users will fall into the misunderstanding of maximizing efficiency, that is, they want to push multiple different types of IP at the same time, so that all users can see the content they are interested in. But it doesn't work together. "

Chen bingye looks thoughtful because what Chu Yuanxi said subverts his common sense. The so-called common sense is to launch accurately according to the user's portrait, which is a bumpy truth in the fan economy and a concentrated embodiment of the superiority of big data."Suppose that the total power of all your users is 10000, which is roughly divided into 50 different user profiles. You push 50 IP addresses to take care of 2% of the users accurately, and the final efficiency value is 10000. So you only push one IP, which is out of tune with some users, so that some users don't like it, and even lead to user loss. The final efficiency value is 3000, and only 30% of the total efficiency value is achieved. Which way do you choose? "

"You choose the latter, don't you?" Chen bingye asked some difficult questions. His first reaction after seeing Chu Yuanxi was just to get to know him. He was polite and wanted to change his business card, because there was a lot of traffic in Ba people's entertainment.

These days, for them, the one who has the flow is Dad, better than money. In his understanding, the Chinese and Pakistani people are downstream, while he is upstream. This is also the reason why some small websites often find the official account to distribute the content, even at the cost of 9 of the profits, only to get some votes for the white female ticket.

However, he didn't expect chuyuanxi's unusual enthusiasm, and in a few words he said the real thing, which he didn't think about at all.

But should we believe it?

"Let's look at the business model. If we operate safely, we should choose the former. If we are confident, we should choose the latter."

Zhu couldn't figure it out: "why? Is that a loss? "

"Because the former gets 50 IP with strength value of 200, while the latter gets an IP with strength value of 3000. The voice and influence are not the same, and the level of partners we can find is also different. "

Zhu Zhen just didn't understand the essence of the operation of the industry, and he didn't really know nothing about it. He soon discovered the "loophole" in Chu Yuanxi's logic: "but if you carefully select and cultivate these 50, you may get five IP with an intensity value of 3000 over a period of time?"

"In this way, you fall into the perspective thinking, and your thinking mode needs a cognitive upgrade to enter the metaphysical field of IP."

"What is peep thinking? And why is IP the field of Metaphysics? "

"metaphysics tiktok is just like you when you are shaking the short video, and you don't know which one can be fired." Chuyuan xihehe said, "the only way to think is to forget the original intention of IP. The purpose of cultivating IP is not to be close to IP, nor to prosper China's cultural market, but ultimately to make money. The problem is that the current goal is not the final goal. You have to always focus on the final goal to find a solution.

Your mode of operation has a higher "upper limit", so it is the pursuit of profit maximization. But I want to deny it fundamentally, because it is wrong to pursue the maximization of interests. We should strike a balance between interests and speed. The former needs many times as much energy as the latter, and it takes a lot of strong men to achieve it. Even if there are enough talents, they have to persist for a longer time than the latter. The persistence before dawn is the most difficult. Do you understand? "

It doesn't matter whether Zhu Xiang understands it or not. Chen bingye understands it. The benefits of the former are five times that of the latter, but the difficulty is ten times that of the latter, and the time is two or three times that of the latter. If you are a big player like penguin Ali, you can certainly follow the route of the former. What about small businesses?

"Well, that's right. This idea of maximizing relative interests should be called" interest adaptation "? Ha ha, I'm a bit of a local. " Zhao Zhujiang lost a smile, Chu Yuanxi quickly said: "right, the right is the best, your summary is in place. Dare not ask, are you

"Ah, this is Mr. Zhao of sound transmission technology." Chen bingye with a bit of intelligence superiority, "is also my investor."

Then he bowed to Zhao Zhujiang: "the Ba Ren entertainment of President Chu is now the first-class we media company in China. His little sister Zhu is the most popular online celebrity in China. "

Chuyuanxi pretends not to know what sound transmission technology is, maintaining a sense of politeness and distance. Now there are ten weeks to go between chuyuanxi and Zhao Zhujiang, so it is not appropriate to be too hot.

If you want to get in touch with the topic slowly with rhythm, you should not throw out shocking remarks to attract other people's attention.

In the novel, the protagonist stands in front of a big figure and says something unexpected to others, and then makes a smooth progress in the imperial heart, which is extremely unqualified. Human nature determines that most people look at others first by class level, and then by dislike or not. Instead of listening to each other carefully first and then distinguishing whether it makes sense or not. If the level difference is too far, I don't want to think at all.

Therefore, for chuyuanxi, it's good to really "make friends" with Zhao Zhujiang today.