Completed Salted Fish's Self-help Strategy

Assuming that the subsidiary of barman game is going to sell for 30 billion yuan, which is the current valuation of barman group, Chu Yuanxi believes that if the enemy of Rome is put in, there is no problem. Even if the game performs well enough, 30 billion yuan will not satisfy his appetite.

But if we don't install it, we can sell it for 30 billion yuan. That's definitely not to install it. Uncle, we don't install it!

So the question becomes, how can we blow the valuation of barman game to 30 billion without leaving the enemy of Rome.

This technology, Chu Yuanxi believes that he is professional, right, do it, do it, and then do it again!

Hu Shiheng didn't know at all, so he gave a bitter smile twice, and the person opposite had already completed an intracranial climax. He took out his mobile phone and looked at it. There was a brief outline of the question, "so much!" Hu Shiheng's mouth all opened, completely does not close, "this book must earn how much money?"

"Hundreds of millions of GDP. This is the case that regular large numbers do not receive such ads. This promotion is too cheap, but making money, so it is all underwater official account. If the big ones are shameless and push hard, should it be OK for 100 million people in the whole network to pay? Is tens of billions of clicks reasonable? There won't be a case where fans of xiaoxianrou repeatedly subscribe to 10000 copies to boost sales. Xiaohuangwen is completely for the sake of making money. He doesn't brush the data and has no ranking list. He is very pure and direct, and doesn't engage in those false things. "

Chuyuanxi patted his head to calculate the data and said, "then, because it's easy to copy, the two reading websites plagiarized. As a result, because the scale of plagiarism is too large, they were warned and fined by the relevant departments. The original one is fine because of its small scale. When it comes to being warned and fined, I think the fake products are also very popular. "

At that time, Ma Lue said that he was elated, mainly because the golden age of Xiao Huangwen was from 2013 to 14, and ZHELANG was still studying, which provoked the banner of Huang Wen. There are also cuiweiju, Yanyu, Boyi, and many other crazy drivers. They exceed the speed limit and violate the rules. The wheels of the car are running away. Later, the country beat zhalang's study hard, and the police uncle directly arrested people. This unhealthy trend was controlled, and the baton of Qingshui Wencai came out.

It was a golden age for a racing player like Marlowe.

Why is Marlowe so happy? Because Chu Yuanxi actually chatted with him about the development of Southeast Asian market.

Although the enemy of Rome written by Mr. Marlowe belongs to the copyright department, it is also related to overseas because of her cooperation with Monica. Although Monica focuses on Europe and the United States, Southeast Asia must also belong to overseas nominally, but Southeast Asia is Elizabeth's work focus, belonging to a well-off society rather than Ba people. So around a super big turn, Chu Yuanxi talks with Ma Lue about the Southeast Asian cultural and creative market.

Then Ma Lue happily said that it's not against the law to send a little Huang Wen in Southeast Asia. People don't care about the laws there. No one cares about running naked on the street, let alone the code. As a result, the group of little Huang Wen, who was a disaster to the domestic readers, all translated to Southeast Asia.

However, some unsophisticated dregs have made money in Southeast Asia, and their lard has been forgotten. They have been translated into Arabic to spread money to Saudi Arabia and Iran, and their compensation pants have all fallen off.

Chuyuan Xixin said, what's the fun of you big devil of meat mountain? Isn't Huang Wen the cancer of Internet novels? This year, the supervision is so strict, the corpses are everywhere and the blood is flowing. It's a great credit to crack down on pornography.

Hu Shiheng asked curiously: "how much has been fined?"

"Not much. There is still much room for negotiation in the fine system of the Chinese government. Although people have made hundreds of millions by writing about Huang, Huang Wen is sure that it is normal for smuggling accounts to be "less than" bad, so I don't have to talk about the details. " Chuyuan Xi pondered and said, "let's take another example, those mobile mahjong gambling games. A few years ago, more than n mobile phone mahjong companies sprung up, many of them were acquired by listed companies to make profits, and later they were severely attacked by the state.

Who are playing mahjong? Not young people, right?

In short, the middle-aged and elderly people have money and leisure, and they are keeping up with the pace of mobile Internet, but there is a lack of products suitable for them, and there is also a lack of teams who understand the needs of this group to make products for them. These people are new users of mobile Internet, lack of social networking, lack of games, lack of everything. Those webcast video platforms are still booming. Where are the new users coming from? Mom and dad level users began to watch videos with mobile phones and pad.

The whole China is aging, but all mobile Internet products ignore this group. Little Huang Wenxian discovered this market. I looked for those Huang Wen, not the new media operator who took the data. Among those who were underwater official account, more than 70% of them were 30 to 60 years old users, and only 30% of young people. So the appearance of daughter-in-law is also normal.

Do you think there is a future for us to rob? The whole world is indifferent to Africa. Mr. Zhao, who is a technology expert in sound transmission, has tailored his beauty for the black uncles and exposed it immediately. He will be published in the science and technology innovation edition immediately. Is that the same methodology?

The so-called middle-aged and elderly users actually include many young and middle-aged users in the sinking market. Their characteristics are the same - there are no applicable products. Many products for young people are for young people in first and second tier cities. The year before last, there was a movie called "ex 3 goodbye ex", which was scolded miserably by the audience of "mainstream" movies. The Douban score was terrible, but the box office was 2 billion, and the audience was all 18 line young people, crying and watching at the same time. It's a product that suits them, and it's still a blue ocean. "Hu Shiheng did not say a word, quietly listening to Chu Yuan Xi for a large section of elaboration, while listening to nod. This is the insight into the market. The so-called insight is the ability to sense at the moment when the signs appear.

But the difficulty is not as easy as imagined. The success of the stronghold leader is not just due to luck. Only those who are the best at it and have enough resources can have more room for maneuver.

Early belongs to a higher level of foresight than insight, from a macro point of view to fly their own vision, overlooking the future.

Hunch, insight and Shanzhai are three completely different modes of business strategy. It's not easy to make one. Hu Shiheng's calculation turns around. It seems that Chu Yuanxi has no ability in Shanzhai, and the other two are OK.

Then he looked at the third item in the mobile phone, fund raising and use.

He took out the printed form of the use of the raised funds from his bag and put it in front of Chu Yuanxi: "Xiao Chu, do you think the amount of the raised funds is too high?"

Chuyuan Xi a look, this is not their own out of the use of funds to calculate it? Hu Shiheng pointed to the IT investment, which seems to be quite a lot. In the next three years, it will need about 1 billion R & D investment every year.

"It's not high, Mr. Hu. If you know 724, you will think that our investment is not enough, at least one billion will not be enough in three years. " In this respect, Chu Yuanxi knows too well, "the optimal solution of 724 convenience stores is to become IT companies, because to develop the chain, to open tens of thousands of stores, to have unified management, we must have strong data mining capabilities and it genes.

Without strong it and information processing capabilities, so many stores can not achieve Dalian lock. They not only can't manage the stores well, but also can't effectively accumulate data. If the data is invalid or even wrong, it's all over. On the other hand, a person's annual salary is 100000, saving 10000 manpower, and a year's salary is 1 billion, and then there are other cost savings. This R & D investment is very cost-effective. "

"But how did 724 spend so much on R & D?" When Hu Shiheng patted his thigh, he must have done his homework. At least he has finished the homework about whether there is nature or not. However, if he wants to go deep into this industry, he lacks in-depth information.

"I'll give you a list instead of a detailed calculation." Chu Yuanxi took out his pen and wrote directly on A4 paper. Data management system of inventory turnover, consumption insight prediction, monitoring system of private purchasing and food safety, store supervision system, unified standard service system of chain brand consumers, fresh food supply chain management system

Hu Shiheng wrote a lot about it. The more he looked at it, the more fascinated he was, because these names were too tall.

He immediately thought of a joke he saw recently: the multi-purpose individual tactical support component in the later stage can also be called the washbasin; the advanced individual tactical support with multi terrain and high-speed deployment can also be called the Mazar; the all arms individual anti star anti satellite head protection device can also be called the straw hat.

This is a special meaning?

Chuyuanxi said: "the development of these data systems costs a lot, but it can save the labor cost. The labor cost of a 10000 unit store is extremely huge, and there will be more open stores in the future. You only notice the continuous investment in it, but not the continuous expenditure on expenses.

The investment in it is large, but the establishment of strong data can form a strong collaborative industrial chain ecosystem, control the process from R & D to production to transportation to retail in an automated way, improve quality and experience, and improve efficiency.

The most valuable part of goudong's competition is his background system. His financial technology is reflected in this huge system. This is the king's way. Many of us who do convenience stores go to the island to study 724. We just look at the display of goods. We feel that we can learn a lot, and then we can copy it when we return home. Isn't that bullshit? "

It sounds like, "but, what's the huge cost of your map development For what? "

What Hu Shiheng wants to say is that you are not wasting money? What a beautiful map you use now. It costs almost nothing. Instead of R & D, I plan to spend hundreds of millions of dollars every year to build wheels repeatedly with bat, and it's not enough to develop detailed functions. Obviously, it's better to build than to buy than to rent!

These are all Yuan Longping's pots!

"Because..." Chuyuan Xixin said that you really don't know which pot to open. Do you think I'm willing to spend the money? Isn't this forced by Li tietou?

"Because my business planning is not limited to the Great China, but I can't get out without a map weapon." Chuyuanxi said a great momentum, "Southeast Asia is the market that I plan to kill next year, and I'm planning to do it now. Although the development of our side has not yet started, it seems a bit urgent, but there is no time for us. It is difficult to find a good market entry point if we miss the opportunity. "

He carefully observed Hu Shiheng's expression. When Hu Shiheng heard that he was entering Southeast Asia, his eyes were very fixed, and there was an introverted halo flashing in his pupils. This was the performance of the old ghost after receiving the stimulation signal. His face was like Pinghu, and his heart was shocked.

"You know, the business model of maps must be large-scale. The bigger the plate, the better the business prospects. If I'm just content to develop a map that can be used by a bicycle, I can't serve others as a third party. "Hu Shiheng nodded heavily. He knew a little about map business. As an investor who has started his business five times, he has a solid understanding of the content and ecology of the Internet, especially the mobile Internet. On the contrary, he is not particularly familiar with traditional fields, such as convenience stores' dependence on it applications.

The essence of map development is to form a systematic business. Only developing the map function itself does not require a huge R & D expenditure. This kind of function is enough for cycling companies. But what about search? Quality map search is a huge R & D project. What about map information flow? Geographic location, traffic information, point of interest information, user data sharing and so on need a lot of cloud services and engine development.

If you don't do these functions, the map is a bicycle map, which can't be said to be worthless, but it's better to access the API of Gaode.

If these functions are continuously developed, they can provide the third-party underlying services for others, become commodities, and then produce commercial behavior.

Hu Shiheng didn't ask Chu Yuanxi about his Southeast Asia strategy. Since it was just a "plan", his discretion as an investor was that he should not interfere now. When the business plan is formed, chuyuanxi will naturally start a round of financing, so it's not urgent at all. Besides, one belt, one road, is too big for her skin. So the sea going is not a big problem. If there are problems, it will be too much to prepare for the preparation.

On second thought, he felt that even if there was no such thing as overseas expansion, Xiaokang should also develop the map function. Otherwise, according to Xu Xin, Xiaokang is challenging Alibaba in new retail, Baidu in cloud computing, and penguin in games and social networking. The headlines are so arrogant that they don't go to war with the big three at the same time. At least they keep a limited agreement with ALI.

With the strategic planning of well-off society, it is certain to touch the forbidden area of the giant. However, the only map service that China can provide is the big three plus four-dimensional map innovation. The problem is that the four-dimensional map innovation is mainly the map navigation function, which is different from Baidu Gaode. If the giant is angry, it will definitely dig a ditch, just like GDT will no longer sell traffic to Toutiao. Who will it buy the service from? I'm afraid we can only work together to develop a bicycle map.

At this time, Hu Shiheng is not very clear that the online content of Xiaokang is also strongly linked with the map, and the map information flow needed is not generally large. Not only he didn't know, but even the employees involved in online content development didn't understand this, because the work packages issued in OKR system are fragmented. Even if chuyuanxi gives a hint, even if someone can see all the OKR task packages, there are too many task packages, so it is difficult to organize a clear context in the game.

Hu Shiheng pondered for a moment and said, "do you want to rely on this map system to decouple from Ali? Ali's business system has a wide influence. It's hard to avoid it completely. " Although there are wars all over the world, in his opinion, Xiaokang is based on convenience stores, and its main rival is Ali, which focuses on new retailing. Therefore, it is right to make maps to reduce the dependence on Gaode.

Unexpectedly, chuyuanxi gently waved his hand, "Xiaokang is small and broad to Ali, so we must fight asymmetric war and make full use of all available resources, even bat's resources.

My strategy is to make it not so easy for Ali to find the target when he discovers a change. In fact, I was a bit persecuted and paranoid. I thought that Ali might pay attention to my well-off life. Fortunately, I didn't. So let's go first. When Ali finds that he can catch up, he can't catch up. The secret that Ali can't catch up with is change. He always leads two positions with changeability and strives to become a giant before the change is exhausted. "

"Ali is very good at learning from his opponents. In fact, it's not right for them to take those flower names. They should take Murong Fu or something like that. Their unique skill is to change the stars and bounce back their opponent's martial arts directly. "

"There are limits to being strong. Otherwise, why can't we fight back so much? Is pinduoduo a floor sweeper? " Chuyuan Xi gently smile, think of the last six months happened very funny things.

A large part of Alibaba's e-commerce revenue is service fees, which are based on the data services provided by Alibaba. It is also a popular data commodity that businesses must buy in the era of e-commerce. The essence of this service is the advertising fee that Alibaba diverts to e-commerce, and pinduoduo breaks through this mode and carries out group buying fission based on wechat social chain, hitting the empty door of Alibaba.

It's Ali's eternal pain that we can't spread our product information based on penguin's social relationship chain. So Ali made up his mind and made up his mind.