Devil Fruit of the City
Chapter 239: Next step
() In the living room.
"Dad, is the Master Tang fast-food restaurant opening a branch again?" Hearing his father's words, Tang Tianyou couldn't help but ask aloud.
Tang Aiguo nodded triumphantly, and said: "We plan to open 20 branches in Stone City this time, and we are ready to officially enter the catering industry in prefecture-level cities."
"Dad, don't you plan to implement the strategy of encircling the city from the countryside?" Tang Tianyou looked at him.
"God, now and then. The so-called business strategy is constantly revised in the actual situation, and it cannot be changed forever." Tang Aiguo's sharp eyes, gestures, exuding a strong self-confidence, just like those who have undergone cruelty. Successful people in the test of the business struggle.
"At that time, our master Tang fast food restaurant was weak. Although it has great potential for development, it is far inferior in terms of the foundation. If we try hard, we might It will suffer heavy losses and even collapse."
"So, in order to avoid competition with these catering giants, we have to open branches in counties and towns that they look down on, and seek some room for survival."
Tang Tianyou nodded. Compared with the old food giants, his own fast food restaurants are indeed far inferior. Those old food giants have developed in the city for so many years, and almost all the best shops in the city are occupied by them. , In a monopoly position.
It is quite difficult for Master Tang fast food restaurant to find a good location to open a branch. In the catering industry, the location of the shop is very important, and it almost determines the life and death of this shop. It can be said that the profit difference between a good store location and a poor store location is at least ten times or more.
It is conceivable that a catering company that develops first has a favorable geographical location. How big an advantage will it have? It is precisely because of this that it is becoming more and more difficult for latecomers to make a **** path in this business.
More importantly, these catering giants are wealthy and have deep-rooted relationships in the city. If Master Tang's fast-food restaurants are found to threaten their potential, they will definitely be suppressed.
The easiest, most effective, and most overbearing method is to use strong financial resources and various relationships to control the food material market in the city, completely cut off the supply of food materials from Master Tang’s fast food restaurant, and make your entire restaurant even richer. There is no way to buy a grain of rice.
"However, the situation is different now." Tang Aiguo smiled, "We have opened 50 or 60 branches in a row. We have established a fairly mature food supply system, accumulated a lot of contacts, and are well-known. It's much bigger. Although the strength is not strong, it is not something that anyone can bully."
Tang Tianyou also laughed. Having fifty or sixty branches might not be a big deal in a big city, but in the area of Stone City, no one dares to say which green onion you are? !
"As the reputation of Master Tang's fast-food restaurant spreads far and wide, many businessmen in Stone City have also found me, hoping that I can go to Stone City to open Master Tang's fast-food restaurant." Tang Aiguo smiled, "They all have restaurants in Stone City. The boss, but the business is not very good. Under the squeeze of those food giants, it can almost be said to be dismal."
"Of course, they have also heard that our Master Tang fast-food restaurant does not accept franchise stores, only direct-operated stores, so they hope to use their restaurant as a share to join Master Tang fast-food restaurant."
Tang Tianyou smiled. In this world, there are still few people giving charcoal in the snow, and many people are icing on the cake. When Master Tang's fast food restaurant was weak, the prospects were unclear, and no one dared to be the first person to eat crabs.
However, when they saw that the business of Master Tang’s fast-food restaurants in the four counties was so hot, their minds began to move. With this deliciousness, if Master Tang’s fast-food restaurants were opened in the city, wouldn’t they be able to make money? More?
The owners of these restaurants are old foxes who have been immersed in the catering industry for a long time. They can tell at a glance what restaurant can make money.
What's more, their original restaurant was not operating very well anyway, and even some people almost lost their money. If you rely on the chūn style of Master Tang’s fast-food restaurant, you may not only need to continue to lose money, but you can even make money. A lot of money.
A comparison between the two, fools know how to choose to their advantage.
"Then father, what do you think?" Tang Tianyou asked.
"There is such a good thing, then what else can I think about." Tang Aiguo smiled.
Tang Tianyou also laughed. Regarding the benefits of this kind of door-to-door delivery, he didn't really need to think too much, and he just agreed. It's just the distribution of equity that still needs to be discussed.
Some people say, why should they agree to buy shares, choose an address, open a branch, and then make all the profits. Isn't it better?
However, this is unrealistic.
First of all, it is not so easy to find the address of a branch. With the development of the economy, a good store location has long been taken over by others, and latecomers have only two ways to find a good store location.
The first is to purchase, to acquire those shops with good locations but poor management and turn them into their own shops;
The second is to settle in cities that have not yet been developed, such as cities in remote areas or county towns with a little behind economic development. There will be relatively less competition in such places.
However, these two methods have disadvantages. The former requires a large amount of capital to buy a store. After all, it is difficult to buy a good location, even if it can be bought, it cannot be too much; Establishing branches in areas that have not developed will result in much less profit.
Therefore, a businessman like this who uses his own shop to buy shares~www.readwn.com~Tang Aiguo is welcomed by 120,000 points. This not only saves him the trouble of finding a shop, but also saves him the money to buy a shop. The empty glove white wolf can get a good location without spending a penny.
Of course, those who joined Master Tang’s fast-food restaurant are not fools. They also see that Master Tang’s fast-food restaurant can make money and can make a lot of money, so they will agree.
This was originally a matter of mutual benefit.
More importantly, the business of Master Tang's fast-food restaurant is booming because of the existence of gourmet salt. In essence, it is not essentially different from other restaurants.
Therefore, these restaurants that join Master Tang’s cuisine do not actually need to make much change, as long as the original restaurant’s number is replaced by Master Tang’s fast-food restaurant, and then replaced with the uniform uniform of Master Tang’s fast-food restaurant, even the chefs are not required. If you change, you can start the business directly.
This not only saves decoration costs, but also saves the time to re-recruit staff, which greatly speeds up the increase of Master Tang’s fast-food restaurants.
In short, there are so many benefits to do this. As long as you pay a little benefit, you can save so much trouble. Tang Aiguo has no reason not to agree.
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