Electronics manufacturer
Chapter 192
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The time has come to the end of January, and various mobile phone manufacturers have temporarily stopped competing for the market.
After all, the new year is coming soon, and each mobile phone manufacturer has to give their employees a big holiday.
At the end of January, the domestic authoritative organization also fully calculated and announced the share of each mobile phone market in the mobile phone market last year.
In the past year, Apple still had the largest share of the domestic mobile phone market.
Although Apple's shipments are not as good as other domestic mobile phone manufacturers, its high profits are enough to make it occupy 23% of the entire market.
Of course, Apple's share has dropped a lot this year, from its original share of nearly 30% of the domestic market, to 23%.
The change can be said to be a very natural phenomenon caused by the rise of domestic mobile phone manufacturers.
Of course, there is still a certain gap between various mobile phone manufacturers and Apple. After all, Apple is a global leader in chips and systems. Sometimes mobile phone manufacturers still need to learn some of Apple's technologies and routines.
And Apple's share in the domestic market will naturally be Tianyu, which has just risen strongly last year.
The number of mobile phones sold by Tianyu last year can be said to rank first in China, and its market share is second only to Apple with a market share of 17%.
Ranked third is Huawei. Huawei's development last year can be said to be very good. Although it has been impacted, it has still achieved rapid development.
Huawei accounted for a total of 13.5% of the mobile phone market last year.
After Huawei, it is naturally rice company. Due to the impact of Huawei and Tianyu on the Internet last year, rice company's share of mobile phones dropped directly to 11.5%.
As for the fourth and fifth places, the blue and green factories.
The number of mobile phones sold by the blue and green factories in China last year was also very good, but because the prices of mobile phones sold were mostly between 1,000 yuan, his market share did not exceed that of rice and Huawei.
In this situation last year, the blue factory accounted for a total of 11% of the market, while the green field accounted for 10.5 of the market.
Although the market share occupied by the two companies is not much, the profits they make far exceed those of the two companies, Rice and Huawei.
As for the remaining 11.5% share, it was divided among other mobile phone manufacturers and many remaining copycat manufacturers.
It can be said that from the shipments of various mobile phone manufacturers last year and now last year, the market share of each mobile phone manufacturer has been fully established. Tianyu, Huawei, rice, blue factory, and green factory are the five major mobile phone manufacturers. The embryonic form of the market.
The five manufacturers can be said to be fighting openly and secretly, all secretly trying to seize more mobile phone market.
The remaining other mobile phone manufacturers can say that under the current market environment, there is no room for resistance at all, and their living space will be gradually swallowed by other mobile phone manufacturers.
In the office of Tianyu Company, Tong Haozheng looked at the talent introduced by Wang Min in front of him with a calm face.
Obviously, with the continuous development and expansion of Tianyu, the required talents will gradually increase.
Another company can't rely on one person to finally turn the tide!
"Mr. Chang, I didn't expect us to meet again!"
Tong Hao looked at the middle-aged man in his thirties opposite, and Tong Hao was very welcome to join him.
After all, the middle-aged man in front of him has very rich experience in the mobile phone market, and it also has a very good quality, which is what my company needs most today.
"Tong Dong, I am very optimistic about your company's development. In my opinion, your company's future in the mobile phone industry is limitless!"
The middle-aged man wore a calm smile. It was obvious that this time he had made a complete decision to join Tianyu Company.
In the eyes of this middle-aged person, Tianyu has the potential to truly develop into an international mobile phone manufacturer giant.
He even asked him to choose a company that could rival Samsung and Apple in the future. He would definitely choose Tianyu.
Tong Hao looked at the middle-aged man in front of him. In his heart, the other party was that the alternative statement became the Pioneer series, no, the real person in charge of the Pioneer brand.
And this middle-aged man and Tong Hao had already met at the original Huateng Conference, and this middle-aged man was the former head of Lenovo's mobile phone business department, Chang Cheng.
Chang Cheng can be said to be a veteran who has been in the mobile phone market for many years, and he has been in charge of Lenovo mobile phones for almost two or three years.
Under his control, Lenovo mobile phones did not maintain the original status of China Cool Alliance as before, but gradually fell into the second and third-rate manufacturers.
Of course, Chang Cheng can only lament the injustice of the world.
It can be said that China Coollink has a very strong background and a very strong capital. As long as it can truly establish strategic indicators, it still has a very large advantage in the mobile phone market.
However, in the end, only Huawei has truly maintained its position among the four companies with very strong foundations, and has firmly secured its position in the mobile phone market.
This is of course different from the strategies used by these four mobile phone manufacturers.
Huawei has seen increasing competition in the mobile phone market, and has gradually realized that the cooperation of operators alone cannot fully maintain its mobile phone business.
Under this circumstance, Yu Dazui, with the permission of the company’s chairman Ren Zhengwei, established a consumer business department to pay close attention to the quality of mobile phones and the production of mobile phones. Better mobile phones to gain market acceptance.
However, the other three mobile phone manufacturers did not fully dared to break through themselves like Huawei. They still followed the concept of relying on operators to eat, and were eventually defeated by other mobile phone brands.
Of course, Chang Cheng naturally discovered this kind of problem. When Huawei was reforming, Chang Cheng, as the manager of the mobile phone business department, proposed to the company's senior management to reform like Huawei.
However, the main development direction of Lenovo's executives is still in the computer. For mobile phones, they feel that relying on operators, such a backer can definitely keep the market, and they did not follow Chang Cheng's suggestions.
In this way, Lenovo's mobile phones are getting worse and worse, and eventually they are gradually abandoned by consumers. When the company's executives discovered this situation, they wanted to change but found it was too late.
Because the current market share of mobile phones has been swallowed by other mobile phone manufacturers, at this time they do not have any chance to fight back without the technical support of reading special.
After making a final decision, the senior executives of Lenovo’s department locked all their main development directions to computers. For Lenovo’s mobile phone business, they directly chose to use a self-destructive development method to exist.
Although Lenovo's mobile phone business department still exists, it is dead in name. Only Chang Cheng, the head of Lenovo's mobile phone department, knows the pain.
After receiving the invitation of Wang Min, Chang Chengdang submitted a letter of resignation to Lenovo in the middle of this year, and finally successfully broke up with Lenovo.
On the second day after leaving Lenovo, he contacted Wang Min and successfully met Tong Hao, the current helm of Tianyu.
In Chang Cheng's mind, if he really wants to realize the value of his life, choosing to join Tianyu is a very good choice.
"Mr. Chang, after spending so many years in the mobile phone market, what do you think about our company's Pioneer series of mobile phones?"
Tong Hao is still more concerned about Chang Cheng in front of him. In his opinion, the other party's current ability is enough to truly replace the current statement and make a certain contribution to the independence of the Pioneer series into a new brand.
And Tong Hao even thinks that he and Lu Weibing will become his company's Wolongfeng.
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