Emperor of the Tang Dynasty

It can be said that this is the most common consumption trap, and the number of people jumping into it is countless!

"So that's the case. This is because you have made up your mind. Even if you lose money, you must completely kill Li's ready-to-wear?"

Li You snorted coldly, the Taiyuan Wang family sold at such a high discount, the money they made was definitely not as good as before, and they might even lose money.

However, the effect is also very significant. There is a cheaper and more famous Taiyuan clothing store. Who would go to Li's clothing store?

No one cares about Li's ready-to-wear, and it will lose a day if it opens!

"It's just that I can think of such a method, and the supplier's two-pronged approach. The average person is indeed completely checkmate all at once. It seems that Wang Qi, the head of the Taiyuan Wang family, is indeed capable and extraordinary."

Li You suddenly smiled again, that's right, the people who will be crushed by the money of the Taiyuan Wang family are just ordinary people.

And he, Li You, is also not very human!

"That's all, let's go back."

Immediately, Li You returned to Li's Clothing Store with a relaxed face.

"Yang Jie, are you alright?"

Yin Shi looked at Li You's back with a worried look. The current situation is really embarrassing. Even with her intelligence, she can't see any hope of counterattack, so it should be a huge blow to Li You.

Yin Shi looked at Li You's back with a worried look. The current situation is really embarrassing. Even with her intelligence, she can't see any hope of counterattack, so it should be a huge blow to Li You.

But now Li You doesn't care at all. Could it be because the blow was too great that the extremes must be reversed?

Baling and Yuzhang looked at each other and hesitated for a while, and together they comforted Li You tremblingly: "Brother Huang... it's okay, you still have other industries, just give up if you give up the ready-to-wear business. Ready-to-wear."

"Give up?" Li You looked back at them strangely, "Why give up?"

"You must know that people's biggest basic needs are clothing, food, housing, and transportation. That is to say, clothes are the super-big money maker! Otherwise, if you think you are just buying clothes, how can you become a pillar industry with five surnames and seven hope? "

"Eh?" Yu Zhang was stunned, "But no matter how you look at it, Li's ready-to-wear line has no power to fight back, right?"

"Indeed, there is now a lack of fabrics to make clothes, and they have violently captured the ready-to-wear market... It's a pity that the Taiyuan Wang family's vision is still too short-sighted. Do you think this will completely block the king's path?"

Li You smiled mysteriously: "This time, I will let them open their eyes and gain a lot of insight, and personally open up a new market to break the game!"

"What... what?"

The three of them were a little confused and looked at each other, not knowing what Li You's plans were.

They could only watch Li You rush back to Li's clothing store and call all the tailors in the shop.

"The next thing is top secret."

Li You glanced around, reached out to draw a few strokes on the rice paper, and then pushed forward.

"This - this is the next main product of our Li's Clothing Store! The fabric required is very small, so there is no need to worry about the shortage of fabric supply, and it has also created a new market and filled the gap in the clothing industry. !"

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Although Li You said it was very high-end and high-end, the tailors were all confused, and they looked up at the patterns Li You had drawn in confusion.

"Your Highness, what exactly is this?"

Finally, a tailor ventured to ask.

Li You slapped the table with a "smack" and said proudly, "This thing is called underwear! Specifically, it is briefs, boxer briefs, bras, and thongs!"

"What what pants...?!"

Everyone was almost dizzy when they heard it, but they understood the first words: "Your Highness, that is to say, this is something similar to the loincloth we wear?"

"That's right." Li You nodded.

"Then how could it be easy to sell?" The manager's mood immediately sank again, "If it's just a loincloth, just buy a cloth strip of sufficient length and tie it under the braid, and it will be done without the participation of a tailor. !"

After listening to this, everyone nodded their heads, yes, loincloths can be seen everywhere and it is extremely convenient. Underwear that requires more troublesome tailoring will inevitably be more expensive, so how can it be competitive in the market?

At this moment, Baling's curious voice rang again: "Brother Huang, what are these bras and thongs?"

Chapter 377 Spicy Eyes

Because in the Tang Dynasty, the underwear passed down by women was a kind of thing called Hezi, so Baling had never seen underwear since he was a child.

The so-called "Hezi" is different from the strapless underwear with underwear in the previous dynasty, which is also determined by the shape and characteristics of its outer clothing.

Women in the Tang Dynasty liked to wear half-open-chested skirts. They tied the skirts high at the chest, and then tied a wide belt at the lower part of the chest. The shoulders, upper chest and back were exposed, covered with transparent gauze, and the underwear was looming. Therefore, the underwear fabrics are exquisite and colorful, which is quite similar to the modern "underwear wearing".

But in other words, the women of the Tang Dynasty actually wore nothing under their skirts!

"This is...Mum..."

Li You struggled for a while and asked not to say "[-]". There was always a feeling of bringing bad children, but it was difficult for the tailors to understand if he didn't explain clearly, so Li You finally made up his mind.

"The so-called thongs are actually similar to underwear, but the shape should be more in line with men's dreams, and bras are another kind of underwear. As for the function... I don't know if you have heard that most women have them. sagging breasts?"

Li You's speech made everyone stunned.

Even the well-informed Yin Shi couldn't help but spat at his son: "Little rascal... This is too blatant."

"Emperor... How can Brother Huang study such messy things as undergarments?"

Yuzhang had already lowered his head, blushed ashamed, and stammered in his speech.

Why is the underwear of this era called smug clothes?It is precisely because "obscene" means "light book" and "not solemn" that the ancients thought that profane clothing was degrading!