Entertainment: God-level Director Starts with Animals

"You asked me, I knew his expression was very wretched at first glance. Why are you asking when it's so obvious?"

Julie said angrily, "Maybe she thought of something funny."

"Oh, it turned out to be a funny thing. I thought he was going for a run, so his happy mouth was crooked..."

When Liu Wenguan said this, he suddenly felt that something was wrong, and he seemed to have made a mistake.

Chapter 1297 Traffic Momentum and Signing

Because Xiao Yiran's mouth was not crooked at all, the reason why he said that was just a slap in the face.

Xiao Yiran went downstairs after lunch. When he came to the door of the studio, he met Julie and Liu Wenguan walking together.

This made him suddenly feel very surprised!

Because he never imagined that they were the kind of people who hated each other, and they actually walked together today.

And just now they walked together in harmony, which made Xiao Yiran feel very inconceivable.

But what he didn't know was that after he showed a kind smile and looked at the two of them.

But they didn't expect the two to interpret his smile as "wretched". If Xiao Yiran knew about this, he would definitely find it incredible.

But he had no way of knowing because no one had told him about it.

Now he came out just because he was busy with Li Xiaoying in the studio all morning.

So he wanted to go out to exercise after eating, and of course he invited Li Xiaoxiang.

But Li Xiaoying said that Xiao Yiran went out of the small villa to exercise every morning before eating, and then came back to take a bath and eat before going to work. This amount of exercise is actually enough.

So Li Xiaoying advised Xiao Yiran not to go to (bebj) activities after eating.

Xiao Yiran originally wanted to persuade Li Xiaoying, the house girl, to do some activities.

In the end, she didn't think that as an assistant, she actually taught herself a lesson.

So he was very helpless and went out on his own. After all, this experience is an ironclad law that the otaku can't persuade him.

He felt that it was still himself, and it was better to do some activities alone.

Although he was thinking about the present, he was on the school set during the summer vacation.

But he couldn't get past this time.

After all, in the past, it may not only delay his time, but also disrupt the rhythm of Director Fu.

Although Director Fu is only an assistant director, Xiao Yiran is very clear that now he is only a nominal director.

At least for this TV series "Master with Heart", he is just a nominal director.

Therefore, Xiao Yiran has become the hands-off shopkeeper of this "Master of the Heart".

Although he wrote the script himself, and also wrote the lyrics of the theme song "Walden's Lakeside", the current situation is under the control of the crew, and it is Director Fu who is worrying about it.

So Xiao Yiran thought that he didn't have much time, so he should not go to Director Fu.

After all, he is a workaholic, and if he is in the past, he will receive something.

The result will also delay his time and make him unhappy.

And the thing Xiao Yiran wanted to worry about most at this time was the new book "Master with Heart" that was released simultaneously.

This book was already available on the market the day before yesterday.

And Xiao Yiran has already seen the bib just now, and about Xiao Yiran's signing meeting, it has already been a hot search entry on the bib.

This made Xiao Yiran feel very embarrassed.

Because he originally planned to get this "Mage with Heart" for this signing.

On Xiaguo TV station, when it is broadcast simultaneously with Fox TV and Potato Video, I will go to a signing party myself.

Because in this way, you can promote the TV series.

This kind of publicity work can definitely attract a lot of traffic, so it is naturally the best.

And if you go now, it will be a little embarrassing to hold such a signing party that has never been held once.

After all, if you do this, there is no way to get any use.

At most, it's just to let "Master of the Heart", which was still filmed at school this summer, become popular on the Internet.

Chapter 1298 Announce the rules of the industry

But with so much heat, Xiao Yiran knew it wasn't a good thing.

Because the final film has not been shot, if there is too much hype and publicity, it will make the people who eat melons very tired.

If you wait for the feature film to log on to Xiaguo TV, then maybe no one will watch it. After all, netizens are tired of this screen-tying thing.

Therefore, it is absolutely impossible to do this. Xiao Yiran feels that it is necessary to achieve results through some positive publicity.

Now that the media is developing very well, he decided to create an entertainment short video account.

This thing, although Li Dazui and Chu Xiaoyu both played relatively well.

But Xiao Yiran thought about it and felt that it would be better to leave this job to Julie, she would definitely be willing to do it.

So Xiao Yiran was only active outside for a while, and then immediately felt that the sun was too big, so he went back again.

Back to the studio ~ room to find Julie directly.

Xiao Yiran said: "I have something for you to do. I want you to set up a short video account to push our new drama, but it should not have the effect of bombing, just keep the basic popularity and not let the public forget it."

Julie smiled mysteriously, and said predictably, "What? It's me who was chosen in the end?"

Xiao Yiran was stunned. He didn't expect Julie to be so direct. He was forced to ask Julie to sit down because of the publicity matters in front of him. He told Julie his thoughts.

Unexpectedly, Julie frowned and felt that this was not easy to do.

"These contents can be pushed directly on our official video account. Why do we need to do anything else?"

Xiao Yiran smiled and said: "The reason is very simple. We want netizens to think that this is someone else's spontaneous account. In fact, I tell you, all TV dramas have been promoted like this."

Julie nodded, thinking that what Xiao Yiran said made sense.

She felt persuaded, so Julie analyzed: "Then what this thing needs is a team, someone editing human writing and marketing, so we have to organize a department."

"No, we have to make this a kind of ordinary people do...that is, a trailer edited by fans themselves, or a collection of set photos, so it can't be too formal." Xiao Yiran explained immediately.

"But it is possible to recruit talents to set up a short video operation group. The company fully supports it. After all, it can be used for later use."

Xiao Yiran said affirmatively: "Actually, our official video account is under a lot of pressure, so it's not bad to find some people to join."

· · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · ·???

Julie had never seen Xiao Yiran's eyes so determined, so she nodded.

What is wrong with such a person?Such a person will eventually become a major event, good at allocating resources and utilizing talents.

A week later, the Film Promotion Studio was established.

Widely recruited interns with copywriting, editing and photography operations to go to the scene to shoot and then edit, and the effect is remarkable.

......... 0

In less than half a month, this short video release account from the perspective of fans of "Master of the Heart" has actually increased the number of fans, and the comments and comments are all looking forward to watching.

However, the problem still appeared, and many core highlights were exposed early.

It feasted the eyes of many viewers who didn't watch it, and then began to question whether the behind the scenes of this account was actually someone from Xiao Yiran's studio.

But until the truth people don't speak up, because that's what the industry does.

This is not a deceptive behavior, because it is advertised in the entire industry, and it is at most a routine, so no one will come to expose it.

After all, this is how the industry is, and everyone is tacit, and this is the rule of propaganda.

Chapter 1299 Rebuke from Xiao Yiran

Otherwise, investing tens of millions to do such things as publicity, after all, will put a lot of pressure on many crews.

Therefore, those crews and groups will naturally not expose this matter.

After all, when the time comes, they will also use this kind of routine, and if they say it out, something will happen.

Then in the end, no one could use it, so they spontaneously protected, this behavior of Xiao Yiran's studio.

And if someone wants to object, these people will choose "nine nine zeros" to attack with the keyboard.

After all, their fishing boat office is not to be messed with, or the public relations department rushed up with a keyboard.

Their purpose is not to protect Xiao Yiran's studio, but to protect their own rights.

This kind of publicity behavior is common, so although many industry leaders have retired, they do not want to expose it.

Because a lot of things in this world are like this, after all, no one said they wanted to lie or anything.

After all, employees of other companies can also call themselves fans.

Even if it turns out that Xiao Yiran's job is the person who got the account, but when the time comes, the employee will jump out and say that he is a loyal fan and also an employee of Xiao Yiran's studio.

So even if someone wants to post as a sunspot, they will still be ruthlessly killed at that time.

After all, this kind of routine has been played very mature in the industry, and it can be described as impeccable.

However, Xiao Yiran was the first to spot the problem.

That is in this video number, the number of likes and forwards for the wonderful plot is too high, but the core things cannot be fully exposed.

So Xiao Yiran called Julie and scolded Julie in the face.

Julie on the phone was confused and speechless.

Xiao Yiran's temper is like this, and he can be friendly to those around his friends.