A platform relies on high-quality movies and TV series to attract users, which means it relies on quality, not quantity.

Those video resources that are tepid or not watched by many people actually play the role of replenishing inventory and have little effect on user retention rate.

What is retention rate?

It means that users become new users of this video platform through a certain drama, especially VIP users.

Naturally, the more high-quality movies and TV series are, the higher the retention rate will be!

When encountering a hit drama, the membership acquisition rate can be as high as over 10 million.

For example, the previous version of”Story of Yanxi Palace” attracted 12 million new members to iQiyi.

With Lin Ran here, the movies and TV series produced by Ranmeng Pictures have not hit the streets yet.

Moreover, Ranmeng Pictures produces at least six or seven TV series and four or five movies every year.

If these dramas were all put on Ranmeng Pictures’ own streaming media platform, they would definitely be very attractive to users.

You know, even Disney+ currently only has 12 movies and 9 dramas online!

In just two years, Ranmeng Pictures’ own streaming media resources will reach the D+ level. Since D+ can attract so many users, why can’t Ranmeng Pictures do the same?

“From your analysis, it seems that it can indeed be done.”

Wang Ziwen nodded after listening to Lin Ran’s words.

Immediately, she frowned again and said:”If the exclusive online broadcast rights of the company’s dramas are placed on our own streaming media platform, then the company’s business will be The income will drop a lot.

At the same time, if we completely eat alone, it may trigger boycotts from the three major platforms”

“The revenue decline is temporary. When our streaming platform has more users, we will naturally make more money.

Lin Ran smiled nonchalantly,”As for offending the three major platforms?” As long as we don’t do it too badly, we can keep the dramas that we are particularly optimistic about and have big hits to broadcast exclusively, and other dramas can be appropriately distributed to other platforms. This way we will not offend other platforms, but also can get more income”

“Well, too.”

Wang Ziwen thought for a few seconds and felt that it was feasible.

“Ziwen, next you will take charge of this matter personally and make our streaming media platform go online as soon as possible. Seeing that

Wang Ziwen also agreed, Lin Ran ordered

“Okay, I will arrange for staff recruitment when I get back.”

Wang Ziwen nodded immediately.

After talking about the streaming platform, Wang Ziwen suddenly remembered something:”By the way, the second season of Penguin Video’s”Actors Please Be Here” is being prepared, and they have sent you an invitation again, and the salary will be paid. 100 million, the program team will not interfere with any of your comments”

“One hundred million? Hehe, it seems that Penguin Video will not give up until I get it.”

Lin Ran was also shocked when he heard the quote of 100 million.

Since the acting show”The Birth of an Actor”, there have been many similar programs looking for Lin Ran to be the director and judge, but he is usually very busy. I had no time to participate in variety shows, so I kept rejecting them.

As the top director in the country, the program team did not give up on Lin Ran. Instead, the prices were raised higher and higher each season.

Especially when Penguin Video started to produce the”Actors Please Take Their Place” program After making his own variety show, he became even more generous, and the first season directly raised the price to 90 million. Seeing that Lin Ran did not agree, in the second season, Penguin Video, who still did not give up, directly raised the price to 100 million, which was simply frighteningly high..

You must know that the maximum salary for actors set by the General Administration is 50 million.

But if it is used here by Lin Ran, it is not considered a violation.

Even if it is a violation, Penguin Video has many ways to deal with it to ensure that the money will be paid to Lin Ran steadily. account.

As long as Lin Ran can participate in”Actors Please Take Their Places”》!

“Who do you think you are, an international director, who has never participated in a variety show?”

Wang Ziwen said with a smile.

Lin Ran nodded.

Yes, Penguin Video is not stupid. Why are you willing to pay a high price for a small goal to invite him Lin Ran?

It’s not that Lin Ran’s own commercial value is extremely high!

As long as he is sure to participate in this is a variety show, so when it comes to attracting investment for the show, it is absolutely no problem to recruit an additional 100 million!

“Agree, since Penguin Video has invited me so sincerely several times, I can’t keep denying face.”

Lin Ran thought for a while and said.

Of course, the reward of 100 million was also an important reason for impressing him.

This is 100 million!

Even if Lin Ran is not short of money now, he still can’t refuse!

“accepted?”Wang Ziwen was stunned for a moment. She didn’t expect that Lin Ran would agree this time.

“After”Inception” is released, I will take some time off, so I will have a lot of free time in the second half of the year. It would also be good to participate in a variety show.”

Lin Ran explained again.

“It’s time for you to take a good rest. You’ve been doing well in the past few years since you graduated from college. You’re still young and can endure it now, but you may suffer when you get older.”

Wang Ziwen nodded with deep understanding. She felt a little sorry for Lin Ran.

She saw how intensely Lin Ran worked in recent years.

Most directors only make one movie every two or three years. Many of them only release one movie every four or five years.

Lin Ran is good, he releases at least one or even two movies a year.

Moreover, his current movies are not easy-to-make movies such as comedies and youth films, but hard science fiction blockbusters.

After the business talk, Wang Ziwen returned to her office to contact Penguin Video and instruct the company’s HR to recruit programmers to develop the video website and app of Ranmeng Pictures.

Lin Ran turned on the computer and created a file on the desktop. folder and named it Mist Theater.

Yes, Lin Ran is planning to directly copy the Mist Theater model of Ai Qiyi in his previous life, and launch high-reputation suspense dramas such as”The Hidden Corner”,”The Silent Truth” and”Skyscraper”.

These suspense dramas only have ten There are many episodes, the investment is not big, and the reputation is huge, but it attracts a lot of users. It is the most suitable content for exclusive broadcast to attract new members.


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