Entertainment: I Am a Movie Star in Hong Kong

　　"real!"

　　"hey-hey!"

　　Wang Zuxian showed the satisfied smile of a little girl and happily ate the egg tarts on the table.

　　When people are happy, even their appetite becomes better.

　　Seeing Wang Zuxian swallowing three egg tarts in a row, Huo Yang's eyelids jumped wildly.

　　"You didn't call me this time, or I'll visit the class for you!" Wang Zuxian said vaguely while eating.

　　"I'm not embarrassed if you don't come!"

　　"No, hee hee..."

　　The two went out for a while after eating and then separated.

　　Before classmate Wang left, he solemnly instructed Huo Yang not to forget the agreement between the two to write a play for her.

　　Huo Yang smiled and nodded, indicating that there is no problem.

　　After leaving, Huo Yang went straight to Baohe and found Lin Zhengying.

　　"Brother Ying!"

　　"Ayan is here!" Lin Zhengying was participating in the editing, and waved at Huo Yang, "Look at the connection between this and the previous one?"

　　Huo Yang said with a smile: "Brother Ying is staring at me, don't worry!"

　　"You kid!" Lin Zhengying pointed at Huo Yang and smiled.

　　Huo Yang asked again, "By the way, Brother Ying, how's the publicity work going?"

　　Lin Zhengying stood up, thought about it, and said, "It should be almost done, right? Director Liu is in charge of this aspect!"

　　"Is the poster at the theater ready?"

　　"I've already asked someone to do a sample, I'll show you later!"

　　Huo Yang nodded, and then said, "Brother Ying, if the poster is made, call me to have a look!"

　　"Okay!" Lin Zhengying nodded.

Chapter 36

　　Ever since he knew that "The Butcher in a Rainy Night" will be released at the same time as "Police Story", Huo Yang has taken it seriously.

　　"The Butcher in the Rainy Night" is an important piece of chess that Huo Yang has played for himself.

　　Therefore, under limited circumstances, Huo Yang tried to do better.

　　The publicity aspect is definitely a good breaking point.

　　The propaganda of these years is not as good as the propaganda of later generations. Most of them rely on means such as hanging posters next to cinemas, handing out flyers on the streets and newspapers.

　　Having said that, I have to talk about the role of posters.

　　Before watching the movie, the audience usually shows the poster. The poster is the first impression the movie gives to the audience, just like the promotional film of later movies.

　　Most of the posters of this year are photos of the leading actors and supporting roles, with super simple propaganda slogans next to them.

　　Therefore, he found Lin Zhengying with the idea of ​​providing advice.

　　Inside the office!

　　Lin Zhengying took out the preliminary designed poster, handed it to Huo Yang, and said, "This is the preliminary designed poster. Let's see if there is anything that needs to be changed!"

　　Huo Yang stared at the poster, and remembered the poster of a movie - the poster of "The Legend of Xiangjiang: The Butcher in the Foggy Night"!

　　The most famous film adaptation of Lin Guoyun's previous life is this play, starring Ren Yanhua.

　　This film is not very outstanding, but its subject matter is very attractive, and it caused quite a stir at the time. Even the senior documentary director McDonald Bear praised it.

　　However, the poster is not satisfactory. The poster that Uncle Ying took out is almost the same as the poster of the play starring Ren Yanhua.

　　"Can you be more explosive?" Huo Yang said to Lin Zhengying.

　　Lin Zhengying was slightly puzzled, "What does it mean to be more explosive?"

　　Huo Yang thought for a while and said, "For example, change the style of the poster to highlight the bloody perversion of the film at a deeper level."

　　Lin Zhengying was stunned for a while, then picked up the poster on the table and looked at it.

　　This poster is quite in the style of the posters of the [-]s. Although it does not give people a new feeling, it is not bad!

　　The first is a photo of Huo Yang, wearing a formal suit and holding a knife.

　　There are two more pictures of Li Saifeng, who is bound up, kneeling on the ground with a panic-stricken expression, and then Uncle Ying's image of a police officer.

　　The content of the whole poster is: The biggest one is Huo Yang with a dagger, the right back is the terrified Li Saifeng and the righteous Uncle Ying, and a paragraph of Huo Yang's seemingly ordinary text.

　　Lin Zhengying looked at it and asked, "What do you want to do?"

　　Huo Yang didn't hesitate to express his views.

　　In his opinion, the main feature of this play is Lin Guoyun's cruel, perverted and gory. If this is not highlighted on the poster, the audience will not be able to know the content of the movie in advance.

　　If the audience doesn't know the characteristics of this play, the meaning of publicity will be much less.

　　"I also thought about the words on the poster!" After Huo Yang finished speaking, he added another sentence.

　　Lin Zhengying nodded slightly, and he understood what Huo Yang said just now.

　　According to Huo Yang's meaning, he wanted to publish some perverted pictures in the movie on the posters, such as Yuan Qiongdan's scene, which can completely seduce the audience's curiosity.

　　Li Saifeng and Uncle Ying are box office call-in actors, and their photos in the poster cannot be deleted!

　　So what needs to be changed is the stills about the main actors!

　　Lin Zhengying lowered her head and thought for a while, and said, "What you said seems to be insane!"

　　Huo Yang smiled, can this be foolish?After all, it is from the perspective of the twenty-first century.

　　In fact, everyone's experience in promoting movies is not very deep these days. Compared with later generations, it is simply too bad.

　　The publicity of later generations is full of feelings. A certain type of film cost hundreds of millions and took several years to plan. It is necessary to present a wonderful story and blockbuster to everyone.

　　But what was presented to everyone was that the accompaniment scene far exceeded the main scene, which was surprising.

　　Of course, the propaganda doesn't lie, just ignore it if you like to avoid it, and choose some scenes that the audience likes and release it first.

　　Huo Yang also has to avoid the important, avoid the production of Butcher in the Rainy Night, and simply speak with the content of the movie.

　　Nothing else, just to tell everyone.

　　This movie is adapted from real events. The content is very violent, bloody, perverted, etc. It is absolutely powerful!

　　If you honestly tell everyone that the production cost of this movie is super low, only [-] yuan, would you like to watch it?

　　The audience will definitely raise their middle fingers with contempt, such a small cost movie, the ghost will see you!

　　The same is a movie, other movies have big scenes and big productions, why should the audience choose to watch small production movies!

　　And the film is to pursue the sense of visual impact. How exciting can the crew make a small production film?

　　Lin Zhengying is not stupid. After listening to Huo Yang's description, and then looking at the poster in his hand, he was immediately tasteless.

　　"What about the matching words?"

　　Lin Zhengying asked again curiously.

　　Huo Yang picked up the pen on the desk and wrote a paragraph on the paper.

　　[The glamorous dancer disappeared overnight, what happened to her?The pure girl never returned, why did she disappear... Let's watch the butcher in the rainy night, take you back to the night when Lin Guoyun murdered! 】

　　Although this text is full of articles that deceive click-through rates in later generations

　　If you don't believe me, take a look at the promotional text edited by the company's advertising department: The taxi driver dismembers the female passenger, and the rainy night is crazy!

　　Huo Yang suddenly scorned, the words are emotional, this sentence seems too pale!

　　"it is good!"

　　Lin Zhengying stared at the words written on the paper, and immediately applauded, "I will arrange for someone to redo the poster, and the text will use your paragraph!"

　　Uncle Ying is obviously quite agreed with Huo Yang's opinion, this brand new method is very good!

　　"By the way, Brother Ying, the poster must be bigger, the bigger the better!" Huo Yang said again.

　　As for men, of course, the bigger the better, the more conspicuous the better. It is best to make the girl look scared, and the young woman's eyes will light up when she sees it.

　　Lin Zhengying nodded, showing a strange smile, "Don't worry, leave it to me!"

Chapter 37

　　Regarding the poster, Lin Zhengying was deeply influenced by Huo Yang, and changed his usual gentle style to become bloody, violent and cruel...

　　After the posters were finished, the relevant theaters were hung next to them.

　　That's really big enough!

　　Half the wall of the theater is occupied by the poster of "The Butcher in the Rainy Night".

　　There are many people coming and going in the theater, and not one of them didn't notice the huge poster!

　　"Damn it, why is Jiahe going crazy? Hanging such a big poster?"

　　"Why does this poster look different from before?"

　　"Wow, what about Lin Guoyun, back to the night when Lin Guoyun murdered, is it true?"

　　"It seems so exciting..."

　　on the poster!

　　Huo Yang looked down at Li Saifeng, and Li Saifeng was horrified, causing many people to look at the expressions of the two on the poster!

　　One is a perverted, cruel and handsome guy, and the other is a beautiful and lovely victimized female student, with quite a sense of visual impact!