Extreme Demon Little Farmer
Chapter 1083
"You mean, we want to open the market gap, not as easy as we think?" Ling Feiyu felt incredible.
"It depends on the operation results of the marketing department of Feiyu group. I believe you can handle it well. I've made a PPT these days, and I'm going to promote three kinds of wine for different age groups Zoe uses a tablet to show Ling Feiyu her ideas.
After reading it, Ling Feiyu sighed, "aunt Zoe, you are too humble to make wine here. You should go to my father's company to help him."
Zoe's face turns red, and she doesn't know what's going on. Ling Feiyu has been calling her aunt recently. She is only less than ten years older than Ling Feiyu, which obviously points to her complicated relationship with Zhao Quan.
"I know a man who can ask his opinion about the liquor market." Ling Feiyu thought of Luo Chongfa, who was the only one to show his lead. This guy said that he had done wine business before. He was a middleman and imported wine from abroad.
Luo Chongfa was very happy when he received the call from Ling Feiyu! I thought you forgot me! Recently, I heard that there are a lot of things going on in Mingyue Valley and lingjiazhuang, so I didn't want to disturb you. Why are you free today? Come to Yunhai city to play. A group of new people have come to LAN Guifang. I'm going to inspect the goods. "
The boy's voice is very loud. Thanks to Zoe's limited mandarin level, otherwise Luo Chongfa on the phone would be able to hear Ling Feiyu playing with women.
"Seriously, about the wine business." Ling Feiyu coughed.
Luo Chongfa thought about it for a while and said, "you're going to do wine business. To tell you the truth, it's not easy to do. Baijiu Baijiu Baijiu wine, good stuff, bad things, a drink, if the garbage liquor, do not want to mix in the market, even if it is cheap two red star, that is also a grain wine, but red wine this thing, do not often drink people pay the price, they do not understand. "
Ling Feiyu happy, "there are exceptions, jiangxiaobai not mixed very well."
"Ha ha! Brother, don't tease me, those things can also be regarded as wine? At that time, people around me recommended me to try it. After I drank it, I fired him directly. What the hell! It's cheap alcohol and a smell of paint. I don't know what this junk distillery mixed with. " Luo Chongfa laughed, as if Ling Feiyu said something funny.
This kind of wine is really a joke. If a bottle of wine is worth 20 yuan, 18 yuan is used in copywriting and advertising, one yuan is used for packaging, and one yuan for wine, the inferior can't be inferior any more.
However, Ling Feiyu admired the marketing idea of the distillery. He was a petty bourgeois and catered to the young people's pursuit of exquisite life. He recommended that Jiang Xiaobai be mixed with juice and drink.
Luo Chongfa complained discontentedly, "last time I was drinking with some friends in xingba, someone told me that jiangxiaobai is good for Jianlibao, and what needs to be seasoned is not good wine. Good wine is worth dry."
Ling Feiyu said nothing with a smile. In the past, some people praised the way of white skin drinking tequila. They sprinkled a little salt on the tiger's mouth, sucked lemon juice and licked the salt, and then drank tequila liquor. It all sounded very emotional.
In fact, because the tequila used to be too junk, the quality of the wine was very poor, and the taste and taste were not as good as the low-end blending wine of China. A drink was similar to a drink of paint, so we seasoned it with salt and improved the taste with lemon juice, which made it possible for the inferior wine to enter and then get drunk.
Later, with the improvement of the brewing technology and the improvement of the quality of tequila, few people drank it like this. Licking the salt again was deliberate fun.
Luo Chongfa complained about the experience of being cheated to drink junk wine. Suddenly, the conversation changed, "just like Jiang Xiaobai, it's hard to enter the market by wine itself. Even if your wine quality is very good, it will take a long time to spread by word of mouth. Think about all kinds of blue that are praised by people now. In the past few years, there were so many advertisements! It's only when we have fame and reputation that we gradually reduce the investment in advertising. "
"Why, do you think the advertising effect brought by the name of Feiyu group is not qualified?" Ling Feiyu asked with a smile.
Luo Chongfa said with a smile, "it must be qualified, but you can't print the name of the group on the front of the bottle. At most, you can print four words of Feiyu group on the back of the wine label. On the front, there is only the name and year of the winery. When people buy wine, they only see the name and year of the winery."
Ling Feiyu nodded solemnly. In fact, Zoe and Luo Chongfa thought the same, so Zoe insisted that Ling Feiyu go to cooperate with Hanshan winery in Hanshan Town, knowing the influence of Feiyu group.
"Brother, I've been in the business of importing red wine before. There are too many kinds of wine. It's dazzling, not to mention the ordinary people. I'm confused when I look at it. I can only remember the top 100 kinds of wine at most, so the investment in early advertising must be large!"
"Wait! What did you just say? " Ling Feiyu's eyes brightened.
Luo Chonggang turned his eyes, "advertising investment should be increased."
"No, the first one!"
"Well... I only remember the top 100 wines."
Ling Feiyu showed a confident smile. He said that he would go to Luo Chongfa in Yunhai city for two days, and then hung up the phone. "Aunt Zoe, you can get the most high-end wine first, and I will use it to participate in the international wine competition."
Zoe a Leng, "but wine bottle and label what have not designed well."
"It's not a problem. I'm going to design the bottle and label myself." Ling Feiyu hasn't carved anything for a long time. Now he's a little itchy. He just designed a wine bottle to ease his mood.
Zoe knows that he is a master of sculpture and has made great artistic achievements, but she still reminds Ling Feiyu, "no matter what kind of design you make, there must be grooves at the bottom of the bottle for sediment deposition, which is very important. Never make a flat bottom bottle."
Ling Feiyu said with a smile, "I still have this common sense. I'll send you the designed bottles tomorrow morning. If I can, I'll ask the factory to process the first batch of wine bottles."
He drew more than ten drawings overnight, thinking that since the basic style of the bottle can't be changed too much, he should work hard on the appearance, at least let people get it. There is a strong intuition, which has the brand of traditional Chinese culture.
The final design is a wine bottle with embossed cloud pattern. He deforms the two words of Mingyue and hides them perfectly in the cloud pattern. If you pay a little attention to them, you can see the two words of Mingyue, which fits the name of Mingyue winery and his beloved woman.
Zoe didn't think it was very good when she saw the bottle design. She was a foreign girl, and Ling Feiyu didn't expect her to understand the Chinese flavor represented by cloud pattern.
"The label is much simpler. The four characters of Mingyue winery are written in flowery characters. The pattern is the virtual processing of the photo of Mingyue Valley, and the simple lines are extracted." Ling Feiyu was relieved.
“OK! That's OK. We can contact the factory to put it into production! "
"It depends on the operation results of the marketing department of Feiyu group. I believe you can handle it well. I've made a PPT these days, and I'm going to promote three kinds of wine for different age groups Zoe uses a tablet to show Ling Feiyu her ideas.
After reading it, Ling Feiyu sighed, "aunt Zoe, you are too humble to make wine here. You should go to my father's company to help him."
Zoe's face turns red, and she doesn't know what's going on. Ling Feiyu has been calling her aunt recently. She is only less than ten years older than Ling Feiyu, which obviously points to her complicated relationship with Zhao Quan.
"I know a man who can ask his opinion about the liquor market." Ling Feiyu thought of Luo Chongfa, who was the only one to show his lead. This guy said that he had done wine business before. He was a middleman and imported wine from abroad.
Luo Chongfa was very happy when he received the call from Ling Feiyu! I thought you forgot me! Recently, I heard that there are a lot of things going on in Mingyue Valley and lingjiazhuang, so I didn't want to disturb you. Why are you free today? Come to Yunhai city to play. A group of new people have come to LAN Guifang. I'm going to inspect the goods. "
The boy's voice is very loud. Thanks to Zoe's limited mandarin level, otherwise Luo Chongfa on the phone would be able to hear Ling Feiyu playing with women.
"Seriously, about the wine business." Ling Feiyu coughed.
Luo Chongfa thought about it for a while and said, "you're going to do wine business. To tell you the truth, it's not easy to do. Baijiu Baijiu Baijiu wine, good stuff, bad things, a drink, if the garbage liquor, do not want to mix in the market, even if it is cheap two red star, that is also a grain wine, but red wine this thing, do not often drink people pay the price, they do not understand. "
Ling Feiyu happy, "there are exceptions, jiangxiaobai not mixed very well."
"Ha ha! Brother, don't tease me, those things can also be regarded as wine? At that time, people around me recommended me to try it. After I drank it, I fired him directly. What the hell! It's cheap alcohol and a smell of paint. I don't know what this junk distillery mixed with. " Luo Chongfa laughed, as if Ling Feiyu said something funny.
This kind of wine is really a joke. If a bottle of wine is worth 20 yuan, 18 yuan is used in copywriting and advertising, one yuan is used for packaging, and one yuan for wine, the inferior can't be inferior any more.
However, Ling Feiyu admired the marketing idea of the distillery. He was a petty bourgeois and catered to the young people's pursuit of exquisite life. He recommended that Jiang Xiaobai be mixed with juice and drink.
Luo Chongfa complained discontentedly, "last time I was drinking with some friends in xingba, someone told me that jiangxiaobai is good for Jianlibao, and what needs to be seasoned is not good wine. Good wine is worth dry."
Ling Feiyu said nothing with a smile. In the past, some people praised the way of white skin drinking tequila. They sprinkled a little salt on the tiger's mouth, sucked lemon juice and licked the salt, and then drank tequila liquor. It all sounded very emotional.
In fact, because the tequila used to be too junk, the quality of the wine was very poor, and the taste and taste were not as good as the low-end blending wine of China. A drink was similar to a drink of paint, so we seasoned it with salt and improved the taste with lemon juice, which made it possible for the inferior wine to enter and then get drunk.
Later, with the improvement of the brewing technology and the improvement of the quality of tequila, few people drank it like this. Licking the salt again was deliberate fun.
Luo Chongfa complained about the experience of being cheated to drink junk wine. Suddenly, the conversation changed, "just like Jiang Xiaobai, it's hard to enter the market by wine itself. Even if your wine quality is very good, it will take a long time to spread by word of mouth. Think about all kinds of blue that are praised by people now. In the past few years, there were so many advertisements! It's only when we have fame and reputation that we gradually reduce the investment in advertising. "
"Why, do you think the advertising effect brought by the name of Feiyu group is not qualified?" Ling Feiyu asked with a smile.
Luo Chongfa said with a smile, "it must be qualified, but you can't print the name of the group on the front of the bottle. At most, you can print four words of Feiyu group on the back of the wine label. On the front, there is only the name and year of the winery. When people buy wine, they only see the name and year of the winery."
Ling Feiyu nodded solemnly. In fact, Zoe and Luo Chongfa thought the same, so Zoe insisted that Ling Feiyu go to cooperate with Hanshan winery in Hanshan Town, knowing the influence of Feiyu group.
"Brother, I've been in the business of importing red wine before. There are too many kinds of wine. It's dazzling, not to mention the ordinary people. I'm confused when I look at it. I can only remember the top 100 kinds of wine at most, so the investment in early advertising must be large!"
"Wait! What did you just say? " Ling Feiyu's eyes brightened.
Luo Chonggang turned his eyes, "advertising investment should be increased."
"No, the first one!"
"Well... I only remember the top 100 wines."
Ling Feiyu showed a confident smile. He said that he would go to Luo Chongfa in Yunhai city for two days, and then hung up the phone. "Aunt Zoe, you can get the most high-end wine first, and I will use it to participate in the international wine competition."
Zoe a Leng, "but wine bottle and label what have not designed well."
"It's not a problem. I'm going to design the bottle and label myself." Ling Feiyu hasn't carved anything for a long time. Now he's a little itchy. He just designed a wine bottle to ease his mood.
Zoe knows that he is a master of sculpture and has made great artistic achievements, but she still reminds Ling Feiyu, "no matter what kind of design you make, there must be grooves at the bottom of the bottle for sediment deposition, which is very important. Never make a flat bottom bottle."
Ling Feiyu said with a smile, "I still have this common sense. I'll send you the designed bottles tomorrow morning. If I can, I'll ask the factory to process the first batch of wine bottles."
He drew more than ten drawings overnight, thinking that since the basic style of the bottle can't be changed too much, he should work hard on the appearance, at least let people get it. There is a strong intuition, which has the brand of traditional Chinese culture.
The final design is a wine bottle with embossed cloud pattern. He deforms the two words of Mingyue and hides them perfectly in the cloud pattern. If you pay a little attention to them, you can see the two words of Mingyue, which fits the name of Mingyue winery and his beloved woman.
Zoe didn't think it was very good when she saw the bottle design. She was a foreign girl, and Ling Feiyu didn't expect her to understand the Chinese flavor represented by cloud pattern.
"The label is much simpler. The four characters of Mingyue winery are written in flowery characters. The pattern is the virtual processing of the photo of Mingyue Valley, and the simple lines are extracted." Ling Feiyu was relieved.
“OK! That's OK. We can contact the factory to put it into production! "
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