Feature Shows Extravaganza
Chapter 112: Toy Awards
Three "unexpected" appeared on the sale of the Grateful Star.
The first one I did not expect is that this top is designed so beautifully!
The elastic colloidal material is transparent throughout, and the internal flywheel system is clearly visible during rotation. The gluey edge can absorb the attack and then bounce back to the opponent.
The second one I didn't expect, probably because I didn't expect this commemorative top to sell so hot!
The third one did not expect that this top won the "Oscar" award in the toy industry!
Every February, a grand toy exhibition will be held in Nuremberg, Germany's "toy city". Thousands of toy manufacturers, distributors and ordinary toy lovers will come here from all over the world to participate in the exhibition. Five days of toy fair.
The year before last, in 14 years, when the Nuremberg Toys Exhibition opened, Meng Lang had not established Pengda Film and Television. As an unknown small domestic factory, Pengda Toy Factory had no habit of participating in the exhibition.
Last year was a little better, but in February 2015, "Ba La La Little Demon Fairy" debuted on the CCTV Children's Channel. Everyone's attention was focused on this. How could there be time to sign up for the exhibition? Moreover, at that time, no one had mentioned the Nuremberg Toy Fair to Meng Lang.
This year is different. As the senior vice president of Pengda Group, Ma Teng made suggestions to Meng Lang after carefully analyzing the pros and cons of the exhibition. After reading the report he wrote, Meng Lang felt that participating in the exhibition was a good way to increase Pengda's overseas reputation, so he approved the implementation of the plan.
After paying the exhibitor registration fee of 400 Euros, the organizer actively contacted Pengda and said that they would arrange a "selected" exhibition area for them without additional charges, but hope that Pengda can maintain the habit of participating in the exhibition and come to the Nuremberg Toy Fair every year in the future Brush a wave of presence.
Is there such a good thing?
Meng Lang immediately agreed to participate in the exhibition every year, which is not difficult!
After the exhibition area was confirmed, Ma Teng was appointed as the head of the group, responsible for the establishment of the "Nuremberg Toy Fair" copy wasteland group.
Pengda has launched new products very quickly. Basically, the number of new products launched in one year is more than that of other toy manufacturers in ten years.
Ma Teng thinks that the "Chinese Zodiac Limited" is a relatively easy to use toy, so he set the focus of the exhibition's publicity on the "Chinese Zodiac Limited" series that has not yet been released.
Not only did the exhibition space at Nuremberg Airport be reserved with pride, but also new product reservation activities were held in local shopping malls and toy stores!
But he never expected that foreigners would not be interested in this zodiac series.
On the contrary, it is the new spinning top that they have forgotten in the corner-Gratitude Star is the most popular!
The Toaard Nuremberg Toy Award, known as the "Toy Oscar", awards awards according to different age groups such as 03, 36, 610, and 10+ years old.
In the "Zodiac-limited" series that Pengda has placed high hopes on, the year of the monkey exclusive Yo-Yo did not even get a nomination. On the contrary, it is the grateful heart toy that is not valued and won the 10+ year old toaard award!
This is too unexpected!
The accident seemed to have a sense of "inevitability".
The Chinese zodiac signs are too obscure for foreigners. It is easier for them to understand the meaning of the design than to expect the sow to climb the tree.
On the contrary, it is the "Grateful Star" gyro. The design is clever, and the meaning itself is in line with the preferences of foreigners.
Pengda’s introduction to the "Grateful Star": This is a commemorative top toy designed by the president of pd company to thank consumers for their continued support of pd company!
Listen!
How beautiful it is!
No wonder the grand prize will be awarded to the "Grateful Star"! This design concept is great. Even if someone suspects that this design could not come from a certain Meng CEO, they still have to admit that the design concept is indeed "correct"!
After the accidental award, Pengda hasn't reacted yet. Many domestic and foreign media have reported it.
This is great!
"Grateful Star" is completely famous!
Not only children know about this spinning top, but adults also know about it.
The commemorative gyroscope designed by the president of pd to thank the majority of consumers?
This is good, this is good!
Consumers are all moved and withered, and I feel that toy dealers are not all the bad guys of the heart. Among them, there are still many good people, such as the president of pd Meng Lang!
Pengda took advantage of this heat and immediately released a statement.
"In order to convey the president’s wishes to more consumers, the original 10,000 grateful star spinning tops have been cancelled. The "limited" title has now been cancelled. The cooperative manufacturers are working hard to produce and strive to let President Meng’s wishes convey. To every corner of the earth!"
The slogan has also changed.
"A confession love letter from the domineering president-Gratitude Star [PD Commemorative Edition]"
"Toaard Nuremberg Toy Award-Thanksgiving Star [PD Commemorative Edition]"
"The hard work of a billionaire! The best gift to accompany the growth of a child!"
Not to mention, although the publicity is spurring the heat, consumers really eat it.
Since winning the Toaard Nuremberg Toy Award, the sales volume of Grateful Star has surpassed the previous Yo-Yo series driven by the fire of "Firepower Boy 2" overnight.
This makes Meng Lang think about it.
Thank you for making so much money once. If he is shameless and thanking consumers every day, will the richest man become Meng after the next Forbes rich list update?
Sounds pretty good!
It's a pity that this kind of thing is only effective for the first time. After all, before this, no toy manufacturer thought about launching a new product specifically to thank consumers.
Don’t you see the gratitude star fire, other toy manufacturers have also said that their president was deeply touched by Mr. Meng and determined to learn from him. In order to thank consumers for their support, their gratitude commemorative edition is being designed.
It's these toy dealers who are talking shamelessly.
The first one to make a thank you version is a genius, the second is a mediocre, and the third is a stupid.
The shameless follow-up of this group of toy dealers is generally based on denigration.
The detractors don’t know how to buy toys, so they scold them. Toy dealers are determined to launch their own "President’s Appreciation Edition~www.ltnovel.com~, but this has nothing to do with Meng Lang."
He was worrying about the theme song of "Ultraman", and he was not satisfied after trying several demos.
It is really the "Song of Ultraman" in my memory is too classic. Although the songwriters he contacted were great, the songs he wrote always felt very contradictory.
Copy the original? That won't work!
"Ultraman's Song" is a classic, but the sense of time is too strong. In today's era, he may think it is very good, but the audience will think the style of this song is too old-fashioned.
The composer who was annoyed by Party A couldn’t figure out what style of theme song Meng Lang wanted, so he said: "Or else, Mr. Meng, try to hum a tune that you think is okay. We will add on this basis. Some things, try to meet your requirements."
Is this also ok?
Is that the re-arrangement of "Ultraman's Song"?
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