From car overlord to the world's top tycoon
Chapter 74
However, to Lin Feng's surprise, as soon as the news of the Audi brand investment was released, the company immediately received more than 300 applications to join, of which 90% were sent by the dealers of the 4S store of the original Wuling brand.
To say that these Wuling brand dealers, but they have long been waiting for Baoao's new brand Audi 4S store investment, because Baoao to dealers to leave the profit margin, absolutely the highest.
And everyone has seen it, even the news network advertised Baoao's new brand Audi, which shows that the state must be secretly supporting Audi, and the future prospects of Audi are definitely worth investing in.
Therefore, for a while, Baoao's 4S store investment work was easily solved.
To this end,
Lin Feng specially held a grand investment conference, invited the major car media across the country, and created a big news in Zhongyun City's largest hotel, Zhongyun State Guesthouse.
This is also the first time that Baoao Automobile has officially issued a signal to the outside world.
The Audi brand was officially established!
As soon as this news came out, it immediately became the most sensational news of the day.
"666, after waiting so long, Audi is finally about to go on the market!"
"I can only say that Audi's efficiency is absolutely beating other manufacturers!",
"How long has it been since Wuling Hongguang went public?
"I don't know what the price will be after it goes on the market, after all, it's a luxury car brand. "
"I hope the A4L will not exceed 300,000, but I haven't bought a German car so far in order to wait for it." "
"The same, after watching the A4L, what German BBA is spicy chicken, this car is simply too handsome, I just hope the price is not too high!"
Now netizens, no one is spraying anything about domestic engines that can't work, because Baoao Group has used facts to make everyone have no reason to spray.
But trolls can always find an excuse to spew people.
"Anyone can make a luxury car? Spicy Chicken Car Company, let's make your van first!"
That is, the car company that has only one van for sale, does not enrich its other models first, and actually looks for death to enter the luxury car market. "
"Even if the engine is good, what is the use, luxury cars are not looking at the engine, but looking at the popularity of the brand. "
"Go build your van well, what kind of luxury car to build, do you know how to build a luxury car?
"Sit back and wait for the slap in the face!"
This time, the trolls didn't spray indiscriminately, but after careful analysis, they started spraying.
The main target of their attack is the popularity of the Audi brand, which is not enough to support its positioning as a luxury car, even if it is advertised by the news network, in the eyes of these people, it is useless.
People from other foreign car companies, such as several managers of BBA, and the heads of luxury brands such as Japan, the United States and South Korea, all think the same thing as these trolls, and they think that the Audi brand launched by Baoao this time will definitely become a joke.
"A company that makes vans also wants to build luxury cars!"
"Do you think luxury cars are so easy to build?"
"Wait for the shame!"
Even, when Mercedes-Benz's Tianchao branch manager Dalew was asked about the Audi brand in an interview with the media, he said in public. 、
"For Audi's determination to enter the field of luxury cars, I admire, there is a saying in the Celestial Empire called moths to the fire, in my opinion is the Audi brand, luxury car brand, the most important thing is the popularity and the history of the enterprise precipitation and the user's experience, we Mercedes-Benz as the inventor of the world's car, it took more than 100 years, excellence, the pursuit of the ultimate user experience, a hundred years of historical precipitation, to lay the current position, and Audi, what? Is it just relying on two engines, and that self-righteous black technology?"
Wow!
As soon as Dalew's words came out, it immediately caused an uproar, and this merciless criticism made Mercedes-Benz and Audi the focus of heated discussions among the whole people for a while.
Paulale and Alto, the two heads of German luxury cars, also stood up for the first time to express their support for Dalew's remarks.
"The brand of luxury cars, performance is important, but the most important thing is to be able to meet the needs of users, focusing on the popularity of the brand and the popularity of the people, luxury cars are not only a car, but also a symbol of status, is the user's recognition of a luxury brand. "
"We car companies, in this field of research for decades and hundreds of years to succeed, and Baoao Group was only a production of civilian tractors car companies, although a popular Wuling Hongguang, but it is also a cheap van, in terms of luxury car driving experience and brand shaping power, sorry, I don't think they have this strength. "
The heads of these German luxury brands are very tactful, after all, they still have to pay attention to their image.
But
The words are euphemistic, but the meaning of the words is very direct.
It is to look down on you Audi has this strength, which can shape the brand awareness and user experience of luxury cars.
BBA's remarks, although the people of the Celestial Empire were angry, they also had to admit in their hearts that what the other party said was very reasonable.
A luxury car is not only a car, but most importantly a status symbol.
For example, if your family is rural, your family used to be very poor, and the people in the village looked down on you in various ways, which made you feel very uncomfortable.
So
You are determined to get ahead, to make those who looked down on you turn to their knees and lick you.
Finally, one day, you have succeeded and earned money, but how can you let others know that you are rich?
At this time, you need something that can represent your identity, and the most practical thing is a luxury car.
When you drive a luxury car back to the village, you don't need to say it at all, the people in the village who originally looked down on you will know that you are rich and developed.
Immediately after, you will find that you have a lot of friends and relatives.
this
It is the status of a luxury car in the people's psychology, which represents not only a car, but also a symbol of status.
"Damn! Why is our national car company developing so late!"
"I'd love to refute the gringos, but they're telling the truth!"
"Come on, Audi, no matter what, I will support you mentally!"
"Upstairs, I know you, you said you'd wait for A4L to hit the market anyway?"
"Ahem...... I've already bought a Mercedes (funny!)"
"666, it looks like I'm going to see Alto too!"
......
Of course, it is impossible for Lin Feng not to know about BBA's remarks and the fishing boat on the Internet, but he is not in a hurry, because in his heart, he has already thought about this problem and has already thought of a strategy to deal with it.
He is now busy installing a new modular production platform and a completely new engine line.
After the plant was built, Lin Feng immediately purchased a state-of-the-art modular platform from the system, as well as a 2-stage and a 3-stage engine production line.
This time, the system sent thousands of workers to install the new production line, because there was simply too much equipment involved.
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PS: Thank you readers for your support to me, I love you !!!
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