Hollywood legendary director

"Watchmen" is about to meet the audience.

Even if the drama has been set in twists and turns from the beginning of its preparations, it makes people lose confidence.

Inside the Warner Building.

A group of executives are sitting, not very interested.

This play was not proved to be a failure after it was released. In fact, it can be clearly seen from the announcement.

You know, let alone the scale of the film’s publicity compared with the "Harry Potter" series, even "The Mystery of the Shadows" can't do it. In the early stage of publicity, Warner spent less than 23 million conservatively. It shows that their internal risk assessment level for the project is not low. If they are really optimistic, they will never be so agitated.

In other words, Warner certainly hopes that "Watchmen" can make money, but it is hard to expect that it can make a lot of money and attract money, so the capital control is a little stricter.

"There are 3,611 stores arranged on the theater line, which also avoided the summer competition of the crowds. What we need to do now is to mobilize the fans and audiences' desire to watch movies."

The executives in charge of the theater liaison took the schedule rules that have been set, and handed them to everyone, "There are no movies that require too much attention during the same period. "Hurricane Rescue" and "Slumdog Millionaire" are now only credited for a week. With 6 or 7 million U.S. dollars, the overall screening situation is declining."

"If you perform well, the first championship should be no problem. The difficulty is the follow-up."

"Comic fans are looking forward to it, passers-by are not good enough."

"As long as the results of the first week are played, it will be able to attract follow-up audiences who are watching word of mouth."

"How to maintain word of mouth?" One person said disappointedly.

The person who just said this hesitated, "Most of the original pictures have been restored, and fans who have read the comics may like it. Let's guide through this and build up an early reputation."

"How is the situation with the single delivery of the manga?"

"More than 20,000 books have been sent out."

In fact, Warner has made a lot of efforts in the release of the film, but it is still not so optimistic about the market. "Watchmen" is too difficult to adapt. The length and content are big problems, but before the release, fans are still Quite positively, it has initially formed the main force of ticket purchase-that is, there are very few female audiences who have access to the original work of the project in the past or recently.

......

Tickets for the advance show went well.

Although the attractiveness of special effects movies is fading, the masterpieces with these three points are still different.

The first is the basic disc. "Watchmen" was named "100 Great Novels in History" by "Time" magazine and won the Hugo Award;

Secondly, there is mutual connection. After the novel author Alan Moore's "V for Vendetta" was put on the screen by the Wachowski brothers, the box office and word of mouth were not bad, and it was highly sought after by film critics;

Finally, whether it is another great work that analyzes the super-British humanity after Warner’s "Dark Knight", the drainage of the dark jab, or the released trailer, the graphics and visual effects that Zach has injected into the work are also quite gorgeous, so People are refreshing.

The evening of March 5.

At the door of a mid-range community, 16 or 7-year-old Boruis is anxiously waiting for something.

Until a familiar face ran from the aisle, he couldn't help but complain: "We said we must meet at 7 o'clock, why are you late."

"You don't know, I'm responsible for cleaning up the kitchen after dinner, and throwing away the trash." Torre panted, and explained a few words.

"Forget it, hurry up and don't miss the movie screening."

Torre nodded, not as expecting as his good partner Borris.

Unlike Boris, who is a DC fan, he doesn't like to watch comics, but he still often watches movies.

Recently, the biggest and most eye-catching one on the market is undoubtedly "Watchmen", so the two also agreed to go to the cinema together.

After a trot all the way, the young man was very physically strong. After the two went to the theater where they went most often, the long queue at the ticket window made Boruis murmur again. He was worried about so many days of waiting. The result had to be delayed for a day.

Fortunately, hurriedly and slowly, the two of them still entered the theater, but the location was not good.

The sound of chattering discussions and the good atmosphere that there are almost no vacancies in the seats also made Borus feel happy.

Halfway through the movie, when he recovered and was excited and wanted to find someone to share his joy, Torrey was already asleep at some point.

......

To be honest, "Watchmen" is very unfriendly to viewers who don't read the original comics in advance, and even the relationship between the characters and what is going to happen is unclear.

why?

The amount of information is too large, and there is no careful handling at all, because the space is there.

Like "Iron Man" and "Invincible Hulk" even if you don't know the background in advance, it is a kind of visual enjoyment as a special effect film, so both of them have attracted a large number of non-Marvel fans to come in and support, "Batman" In the same way, Nolan's deconstruction can be regarded as a crime film without any problem.

In this regard, "Watchmen" is not doing well. The threshold is too high. In today's highly entertaining society, do you have to learn about the background of the story in order to watch a movie?

WhwtFuck?

On the way back, Torre complained.

Compared with Borresi's immersion in it, constant comparison of memories, and full of satisfaction, Torre said that for the sake of good friends, he forcibly resisted not leaving the field halfway, and just stayed to the end, although accidentally fell asleep in the middle.

"I'm so dizzy, what exactly "Watchmen" wants to say, there is not even an introduction." Torrey exclaimed: "Is this a super British movie? How come there are so many conversations, always talking about Gods. In the clouds, in the mist, who is with whom."

"Nuclear threat, high pressure, power supervision...you don't look carefully."

"Humph, I didn't shoot well anyway, it's much worse than "Iron Man"."

"You don't understand, I won't talk to you."

It's not as good to hear that his beloved work is classified as a traditional cool film by his good friends. Borris couldn't hold back his emotions, especially after he had watched it, he had already regarded the film as a bible.

And this is a part of the epitome of "Watchmen", that is, the affirmation and praise of fans of the original book, and the polarization of comments by passers-by audiences that have no good feelings, making the work soon in the embarrassment of the two heavens.

Those who love love to death, even those who do not love objective comments will be chased by some extreme fans, which intensifies this opposition.

Because from the perspective of ordinary audiences, they think it is long, dull, and incomprehensible. The whole movie is full of flashbacks. Can you say that it is wrong to make a cloud-like evaluation?

In the absence of major events to promote the storyline, how to grab the audience's attention and force them to accept a large number of superheroes in the next 20 minutes?

You know, these superheroes are not as famous as Superman and Batman, and DC fans don't necessarily know them. They can't be embarrassed to play Ye Xiao, Silk Ghost, Laugher, Rorschach, and Doctor.

For a movie, especially a movie for the masses, there are audiences who don’t understand their stories, and because the heroes in "Watchmen" tend to be "face-like", it is easy to "out of focus", don’t know You should focus on who you are, and you can't tell the priority, and then you get confused about the direction of the plot. This is the flaw of "Watchmen".

If you look at the differentiation a little bit more carefully, the use of flashbacks in the film will make the defocus more serious. Although this has no effect on fans, it should not be considered that there is no such thing.

Zha Dao has restored the comics to a great extent. Of course, this method is deeply loved by the fans of the original works, as if he saw his love being reproduced and then pushed to the world.

But the carnival of a small number of people does not need to force others to agree, the honey and my arsenic can sum up the embarrassment of "Watchmen".