Huayu’s ex-husband

Chapter 175 174. "Those Years" still creates box office success in Hong Kong and Taiwan

"Senior brother, welcome, you're so polite."

Wei Wu took the gift from Yu Dong and then handed it to Zhang Wenwen next to him.

Then she took it back to the room next to it and stored it, and finally packed it away together.

Yu Dong said with a smile: "Junior brother, you are moving very fast. In a blink of an eye, the third movie will be released again. I wish our "Silver Driver" will exceed 100 million in box office as soon as possible and create greater glory!"

Wei Wu raised his hand and said with a smile: "Thank you very much. I'd like to lend you some good words. I hope so!"

Yu Dong continued: "Actually, I came here today specifically to congratulate you and your siblings."

Wei Wu raised his eyebrows: "Oh, where does the joy come from?"

Yu Dong said with a smile: "Well, the good news I bring you is that the box office of "Those Years" in Hong Kong Island has officially exceeded 20 million, and the box office in Taipei has also exceeded 100 million!"

Wei Wu still left the distribution of "Those Years" to Yu Dong in Hong Kong and Taiwan. Use it cooked instead of raw!

Moreover, Bona has been deeply involved in the Hong Kong and Taiwan film circles over the years, and has accumulated good connections there. Wei Wu is also very relieved to hand it over to Bona.

Yu Dong said, turning to look at Liu Tianxian and said: "Congratulations to you, sister-in-law. You are now a famous movie star on both sides of the Taiwan Strait and three places!"

"Hahaha, really?" Liu Tianxian covered his mouth and chuckled:

"Wow, that sounds great."

Although he knew that Yu Dong was complimenting her, Liu Tianxian still felt very comfortable after hearing this.

She is not quite worthy of being a movie star now, but due to the popularity of "The Legend of the Condor Heroes" and the popularity of "Those Years", she has indeed become quite popular on both sides of the Taiwan Strait.

Starring in "Those Years", I really made a lot of money! There is no doubt that this is the best decision I have ever made.

Gee, Wei Wu is so awesome!

"Those Years" was not only invincible in the Mainland, it was even so successful in Hong Kong and Taiwan.

In fact, the movie "Those Years" did well at the box office in Hong Kong and Taiwan, and Liu Tianxian has long heard of this.

On the second day of the last celebration party for "Those Years", that is, September 5th, this movie landed in Hong Kong and Taiwan theaters with great momentum as the mainland's annual box office champion.

Because this movie just won the annual box office championship in the mainland, and Wei Wu was also willing to spend money on promotion.

Therefore, as soon as the film was released in Hong Kong and Taiwan, it triggered quite a movie-watching craze.

The key is that this movie has a novel theme and excellent quality, coupled with the help of high-quality songs, it naturally easily captured the hearts of the audience.

It is a campus love drama played by handsome men and beautiful women. Naturally, there is no threshold for watching the movie for Hong Kong and Taiwan audiences, so "Those Years" became completely popular as soon as it was released.

After landing on Hong Kong Island, 54 cinemas opened, with a box office of 1.98 million on the first day. One week after the release, the box office officially exceeded 10 million and reached 10.42 million.

It became even more popular after landing in Taiwan. After all, the novel of the same name had been a best-seller for several months before the movie was released.

On the first day of release, it received an impressive opening figure of NT$8.5 million, and in its first week of release, it grossed an impressive record of NT$38.72 million.

The Taiwan box office is generally 2 to 2.5 times that of Taipei. If the box office in Taipei exceeds 100 million, then the box office in Taiwan is definitely over 200 million.

The current exchange ratio between RMB and Hong Kong dollars is close to 1:1. The exchange ratio between RMB and New Taiwan Dollar is 1:4.46.

In other words, if the current box office in Taiwan is calculated as NT$200 million, it would be almost NT$44.6 million in RMB.

Calculated this way, the box office of Hong Kong and Taiwan now totals 65 million, accounting for almost 60% of the box office on the mainland.

Wei Wu smiled and answered: "It's very good. I didn't expect our movie to be so popular in Hong Kong and Taiwan!"

That’s weird!

It's not surprising that the movie "Those Years" became a hit in Hong Kong and Taiwan. It would be a big deal if it didn't.

To be honest, when he heard that the box office in Hong Kong and Taiwan exceeded HK$20 million and NT$100 million respectively, Wei Wu felt calm and was not surprised at all by this box office result.

After all, this movie in its previous life earned exaggerated results of HK$61.86 million and NT$410 million in Hong Kong and Taiwan respectively.

Compared with the previous life, the current performance in Hong Kong Island is only 1/3 of the original, and the performance in Taiwan is only 1/2 of the original.

The box office has shrunk significantly, and the main reason is certainly not due to the change in the number of screens.

In fact, from 2006 to 2011, only the growth rate of the number of screens in the mainland has changed rapidly in the past few years, but the overall size of the film market in Hong Kong and Taiwan has not changed much.

The reason is obvious. Because all the protagonists were replaced by mainland actors, Hong Kong and Taiwan audiences did not buy it so much.

After all, there has been a stereotype for so many years. From the perspective of Hong Kong and Taiwan, mainland China is very poor (although this is no longer the case), so they naturally have a sense of superiority.

For so many years, the only movies and TV series from Hong Kong and Taiwan that have been introduced to the mainland are very popular; while Hong Kong and Taiwan, if not dismissive of the popular movies and TV series from the mainland, basically have little interest.

In other words, "Those Years" has just won the annual box office championship in the mainland, and its reputation is particularly outstanding. That’s why they were interested in taking a second look, otherwise it might still be ignored.

Compared with Hong Kong Island, the reason why the decline in Taiwan Island is smaller is that this movie is indeed more in line with the appetite of Taiwanese audiences.

Another reason is that the book "Those Years" was written by a Taiwanese, and due to the best-selling novel of the same name, the overall box office decline is much better.

However, the box office in Hong Kong and Taiwan is a little more and less, so Wei Wu is just fine.

After all, he has already made enough money from the movie "Those Years"! They have already earned close to 100 million, and they are already close to that point!

Moreover, when it is released in Hong Kong and Taiwan, Wei Wu's box office share ratio is also lower, only about 1/4.

So the most important thing is to successfully open up the Hong Kong and Taiwan markets through "Those Years" and lay the foundation for his subsequent films to enter the Hong Kong and Taiwan regions. This is obviously much more important.

Yu Dong couldn't help but marveled: "Junior brother, your level is indeed too high!

"I have been doing distribution in Hong Kong and Taiwan for several years. To be honest, there are very few mainland movies that can achieve such good box office results without adapting to the local environment in Hong Kong and Taiwan.

"I have only seen this kind of situation in a movie directed by a mainland director, and that is Zhang Yimou. You are the second one."

What Yu Dong is talking about here should refer to "Hero" and "House of Flying Daggers" which were just released a few years ago. The box office of these two movies in Hong Kong was HK$26.64 million (second in the year) and HK$14.3 million respectively (second in the year). Nine).

Wei Wu waved his hand and said, "Thank you for the award. Director Zhang is the number one director in the Mainland and is well-known on both sides of the Taiwan Strait. I'm still far behind!"

Yu Dong said seriously: "Don't mention it, your performance in "Those Years" is really no worse than his.

"This movie's current box office performance on Hong Kong Island is second only to "Fearless" with 30.2 million, temporarily ranking second in the year.

“As for Taiwan, your movie has the highest box office among Chinese-language films, and it is also the only Chinese-language film to have exceeded 100 million.

"But above you, there are four Hollywood movies: Pirates of the Caribbean 2, Mission Impossible III, The Da Vinci Code and Night at the Museum."

Wei Wu nodded and said, "It's normal. After all, the Taiwan Film Market has long become the back garden of Hollywood."

"Indeed," Yu Dong agreed, then changed the subject:

“Really speaking, this movie actually didn’t achieve a breakthrough so quickly.

"It's mainly because the matter between you and Wu Yusen got into trouble, which helped the box office of these two movies surge upwards, so one side exceeded 20 million, and the other side also exceeded 100 million!"

Wei Wu couldn't help but laugh: "Really? I didn't expect there was an unexpected gain!

"I originally thought that by scolding Wu Yusen and Lin Chiling, the single-day box office of Hong Kong and Taiwan would decrease, but I didn't expect that it would actually increase?"

Yu Dong shook his head and said: "This is wrong. You are criticizing your colleagues in the entertainment industry, not the Hong Kong and Taiwan audiences. How can ordinary audiences empathize with a great director?

"What's more, Wu Yusen has been in Hollywood for more than ten years, and the audience on Hong Kong Island doesn't regard him as one of their own.

"As for Lin Chi-ling, she is not well-known. Most Taiwanese audiences are not familiar with her and naturally have no interest in her."

Wei Wu nodded slightly: "Oh, that's it."

At this time, someone came outside again, so Yu Dong left decisively:

"Okay, I'll go in first and talk later."

Wei Wu immediately nodded and said, "Okay, see you later."