I Am a Nobleman in England

Chapter 147: Traffic is king

Beauty has always been one of the important forces to boost the morale of the team. According to British opinion surveys, Ji Li Hazel has already surpassed the star Beckham in popularity, so he signed the ninth most beautiful cat in history. The miracle is definitely a refreshing agent for all aspects of the Saints Club!

In terms of bears, in the online media environment where "traffic is king", celebrities are the main force that can dominate the hot search, and Arthur's signing of Ji Li can undoubtedly promote mutual benefit between celebrities, fans and Southampton Club. , Is a "three wins" marketing strategy.

Moreover, the celebrity topic is relaxed, the audience is wide, the fans are hot, the topic comments are high, and it can naturally arch a BO traffic. Hello, me, hello, everyone, advertisers need to get more attention, and the saints need to obtain commercial benefits from them to maintain operations .

I believe that after this series of operations, the endless hot spots about Arthur and Southampton clubs will get the greatest exposure, good visibility, and good topics. Only good businesses will sponsor the Saints at high prices. advertising.

No way, contemporary commercialized competitive sports has been closely integrated with television and Internet media. Although entertainment may be classified as vulgar and elegant, the commercial value will not deceive people. There is commercial value if there is attention.

In the Internet age, attention, or simplified number of fans, is the most comparable indicator that determines the commercial value of a football club.

Arthur immediately called the club manager Nicolas Kotis, and Nicolas was surprised when he heard that his boss had signed the famous ninth miracle of Xing You to become the exclusive football baby of the Saints. Surprise, but the price of one million pounds made him cry without tears.

One million pounds, you can buy two or three potential players every year. It's fake to say that it doesn't feel bad.

"Hehe, don't be heartbroken. In the past two days, Southampton's popularity has been far ahead in the League of Nations, and even in the country. So, not much else, I will start negotiations with the shirt sponsor Umbro immediately. The request is for Umbro to increase the shirt sponsorship from the original two million pounds to at least five million pounds.

In particular, we will sign the hottest football baby. The popularity of our saints will increase again. I believe that it is difficult for Umbro to refuse our request. Even if Umbro refuses, I also believe that there will be other sponsors. We throw an olive branch.

Moreover, it must be specifically stated that once promoted to the Premier League, the contract must be re-signed, which must be specifically stated.

As for the pre-advertising sponsorship, we reject all sponsors that are less than £1 million, at least not less than £2 million. If possible, it is best to sign every year. I believe some sponsors are also willing to sign this way. reduce risk. The longest cannot exceed two years, after all, our goal in two years is the Premier League.

Once promoted to the Premier League, we can hit the sponsors fiercely. As long as we in Southampton maintain the current media attention, sponsorship fees will certainly not be low. "

Arthur wanted to use all kinds of hype to increase the exposure and attention of the saints, to increase the popularity, and to create greater commercial value.

"Actually, boss, we can bring in veteran players who are hurriedly around the world, and the effect will be even better. After all, we are a football club. Things other than football may be hyped for a while, but there is no way to maintain high exposure. "Nikolai could not help but persuade.

"We played in League One after all. We want to make big-name players, even those who have gone downhill, if they don't use money, do you think they will come?

Sorry, I don't use money to do it. That makes me feel like a lot of money and people are stupid. I prefer the players from our own youth training, which are cheap and easy to use. "

To be honest, Arthur naturally knows that taking the superstar routine is the best way to make the club world known. As long as you sign one at random, you can increase the box office of the Saints, but he is really unwilling to take it out at once. Tens of millions have come to recruit past stars who are slowly aging.

No way, now his financial resources do not allow him to squander unscrupulously and burn money.

"However, you can find a few suitable targets and talk about it. For example, in Ferro, Brazil, maybe you can have a chat. Then let the media report it, and it will definitely be popular again."

Although you can't really buy it, it's also a good direction for hype, and you might get unexpected results.

"Haha, okay, I understand what you mean, boss." On the other side of the phone, Nicholas smiled twice with an embarrassing face of black lines. He could see that this young boss of his own family, for the saints, big money I don't want to spend it at all, but there are a lot of extra tricks for these hype.

"That's it, you can also pre-warm up about Ji Li Hazel, make it more mysterious and let the fans look forward to it. Then, the effect will be better. I will watch the evening with her. At the time of the game, let the big screen on the scene give us more shots. If it doesn't work, I will go into the game myself and make some scandals..."

Hearing this, Nikola really didn't know what to say, but I have to say that his own boss really tried hard for the club's exposure.

As for Arthur didn't care about the sequelae that may be caused by the scandal, he was already worried about them anyway.

After the call, Arthur was still very satisfied with the series of decisions he had ordered Nikolai. After receiving the interview with the BBC in the morning, after the interview was broadcast, I believe that he and the saints would still be on fire for a while.

He has already done a good job of smearing his newspaper with all kinds of messy content before slapping his face. This is the main reason why he will allow junk newspapers like the "Sun" to report heavily without coming forward to explain and respond.

Because only after things continue to ferment, when the plot is reversed, unexpected effects will be produced, so that his image can be more deeply rooted in the hearts of the people!

Standing in front of the main entrance, Arthur, dressed in retro British casual clothes, sweater, shirt and casual pants, smiled to greet the interview team sent by the BBC.

While setting up various equipment, the makeup artist brought by the interview team began to put makeup on Arthur, hoping to be more photogenic in a while. And Arthur just reluctantly accepted all these arrangements.

The host of the interview took the camera crew to see the location where such a large-scale gold treasure was unearthed. At the same time, he agreed to show the true appearance of a small amount of gold treasure in the interview program.

The sun was shining, and in the warm glass sun room, Arthur and the BBC reporter sat opposite each other. On the white round table between the two, there were two cups of steaming coffee, surrounded by cameras and various condensers and other equipment. .

"Hello, Mr. Arthur Bolling, thank you very much for accepting our interview."

"Hello, it is my honor."

Arthur and the reporter started recording the interview according to the interview book.

"Mr. Bolin, I think everyone and I are very curious, how do you view your noble status, inherited titles and all these assets?"

"I don't have any other opinions or ideas. Just like ordinary people, they are all inherited. Perhaps because of my luck, I was born a few minutes earlier than my sister.

Inheriting this manor ~www.readwn.com~ is equivalent to inheriting all the burdens of the family, such as historical burdens.

Whenever people see an old castle or an ancient building that is not dilapidated, or a towering ancient tree with luxuriant branches and leaves, it is so awe-inspiring. Then, if you see a noble and long-lasting family that has survived the weather, the admiration will be more geometric!

But who has ever thought about how much effort these people have put in generations for this? According to data, every five days, a castle in the UK will disappear.

The annual repair cost of at least £150,000 is not a small expense. When I took over the estate, I didn't see any huge figures and assets. I only saw a debt of up to one million.

Perhaps, in the eyes of many British people, manor life is the most ideal. The endless green lawns are dotted with old trees, the fields are scented with wild flowers, medieval castles, century-old country houses, exquisite courtyards, and roses in the garden. bloom. . . What a romantic pastoral life, this is the British dream.

However, what I want to tell everyone is that although this kind of manor life is very beautiful, it also requires hard work. Therefore, if there are no later opportunities, even if I inherit the title and this manor, I am still a middle-class man. life. . . "

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like