Before "Swordsman 4" was released, Wei Mingjie watched the entire series as soon as possible.

When Wei Mingjie was young, he also directed and acted in a movie. Of course, the final product was... hard to describe.

However, just because he can't do it doesn't mean that he can't tell the good from the bad from the perspective of an observer. After being in this industry for so long, Wei Mingjie can certainly see that this is a very good work.

At least before seeing the finished film, Wei Mingjie didn't expect it to be so good. He knew that this was not the effect of his daughter's filter, because he was completely immersed in it when watching this drama. Before that, he didn't expect that martial arts dramas could be shot like this, and the story could be told like this.

"Really don't I need to use resources to promote it?" Wei Mingjie asked Wei Lan again after watching it.

He brought it up not because it was Wei Lan's work, but because he had watched the drama alone, and from the perspective of an investor, he was willing to make this decision.

"Not for now." Wei Lan was very calm about Wei Mingjie's astonishment: "I have been given a recommendation position. Let's see the effect first and then decide on the marketing strategy. Anyway, it's only the first episode. If we really want to promote it, we can release the second episode in time."

The promotion of "Swordsman 4" is much better than the starting point of Wei Lan's first TV series. She also wants to see if her shooting method will be "unsuitable" in this world.

For a period of time later, Wei Lan has been catching up on this world-famous movie and TV series at home.

She found that not only "Swordsman" which she once thought was too old-fashioned could become popular, but also that although the film technology of this world has achieved a curve overtaking, the development of film and television culture is still in the state of more than ten years ago in her era.

The plot content and thoughts of most movies and TV series are very backward. In such an environment, the audience is also easily satisfied. Many works that Wei Lan thinks are just passing the line are judged as excellent in this world.

Of course, looking at the rating rankings of the most authoritative film review website of Federal Films, Guangying.com, the movies counted from the top of the list are indeed not inferior to the classics of her time in Wei Lan's opinion. The collision of the thinking sparks of human civilization can always give birth to great works.

It can only be said that the world is a little behind in the development of film and television culture.

Perhaps it is also related to the particularity of holographic movies. There is also a trend in the current film industry. A large amount of capital has poured into the film market. Big directors have to make big scenes and big investments for their new works. "Star Wars", which dragged down the cash flow of Wei's Films, is a good example. It invested nearly 500 million yuan halfway through. The currently popular "Star Wars" is also said to have invested 900 million yuan.

Paying too much attention to the scene often leads to a weak story. This is not advisable in Wei Lan's view. At least she only thinks that the plot of "Star Wars" is just average and there is not much highlight.

The purpose of the movie itself is to tell a good story. If the story is not told well, what is the point of making a big scene? Is it used to edit videos?

Although the stage of "Swords and Swords 4" is small, it does tell a good story. Wei Lan is not too worried. He just goes to the channel to check the click rate and comments once a day, and then goes to Weibo Tieba and other communication platforms to look for topics about "Swords and Swords".

At present, the feedback activity of this drama makes Wei Lan satisfied. Fortunately, he can meet a big V recommendation in such a short time, which is better than spending money to find a marketing account for publicity.

At 9 o'clock in the evening, Yuan Ting, a white-collar worker who had just taken a shower, lay leisurely on the sofa, took out her tablet and opened the D station.

She habitually looked through the rankings of various categories, clicked on some videos that interested her, and when she swiped to the film and television area, she saw the title of the first place.

'【Zhi Ge】Hero, the times have changed! A wonderful martial arts drama "Swords and Swords 4" that brings together various anti-routines'

Anti-routine? How wonderful will it be?

Yuan Ting clicked on the video.

"Hello everyone, I'm your beloved Zhige~"

"This episode will introduce you to a fresh and unconventional martial arts drama that is hard to describe and is full of self-mockery... "Swords and Swords 4"!"

"The plot of this drama mainly revolves around the fight for a peerless secret book in the martial arts world. It is mainly divided into three forces. One is the victim, that is, our righteous hero, and the other is the Jianghu bandit Guojianglong, and the killer organization that looks the most professional and handsome..." When the commentator introduced each character one by one, he matched the scenes of their appearance.

Lu Anning with a righteous face, Guojianglong who looks very fierce, and An Shiyi, a handsome and cool young man in white.

"Hahaha..." With the commentary, several funny scenes made Yuan Ting laugh out loud. She has decided to watch this drama after watching this video and turn on the holographic device.

Qin Anzhi continued to complain: "To be honest, I don't have much hope that any of the three can get the peerless secret book in the end... because..."

Then there was another scene where the three main characters were in a state of panic: the hero was chased by a group of heavily made-up women, and his terrified expression was like a decent woman who had encountered a scoundrel; Guo Jianglong took off the eye patch he had been wearing, but the eye that was blocked was not blind at all, but was punched and was swollen; the handsome An Shiyi showed off his coolness in front of the moon, but was almost killed by his own secret weapon...

Qin Anzhi's voice sounded: "Not only that, I originally thought that the only funny points of this drama were those few jokes, and the plot must have collapsed. As a result, after watching two episodes, I didn't expect that the final clues not only did not collapse, but were also very attractive to watch!"

"I'm not sure if you're interested in what I've said so far. Anyway, I'm looking forward to the three days passing quickly so that I can see what the ending of this drama is. The three clues and characters from all sides gather together. I'm really curious about how the plot will be resolved."

There are already many viewers who have watched the second episode in the barrage, and they are also sending barrages to express their agreement.

This video ranks first, and the number of views has accumulated to one million, and there are more than five hundred people watching at the same time.

After watching the video, Yuan Ting has been aroused with strong interest. She put down her tablet and put on the holographic helmet, ready to watch this drama tonight.

At the same time, there are many people who have the same idea as Yuan Ting. This video has one million views, and the publicity effect is much greater than the text recommendation of Weibo big V. As long as the conversion rate is high enough, for example, one out of ten people who watch the video will watch the drama, it can bring considerable ratings.

The next day, Hao Qinxue, who is responsible for data sorting at Qimingxing TV, exported the data of the previous day from the system.

"Oh my God..." While sorting the data, she suddenly exclaimed in surprise.

The colleagues next to him all turned their eyes and asked, "What's wrong?"

"There is a drama whose data growth rate has reached the T1 level!" Hao Qinxue said as she quickly stood up and walked towards the department manager's office.

The rest of the people looked at each other in bewilderment, and after a while they thought about what the T1-level growth rate meant -

There is a drama that has become a hit!

...

"236.49 times the comprehensive growth rate? Is the backend data correct?"

Meng Yi, the general manager of the channel of Qimingxing TV, looked at the data in his hand in astonishment and couldn't help asking Hao Qinxue again.

The internal standards of each TV station are different, but the data volume is similar. Even the standards of the six major channels are higher than those of ordinary small channels. TV series that reach Wei's T1 level are synonymous with hits no matter which channel they are on.

"Yes, Sister Yi." Hao Qinxue replied: "I confirmed it three times. The standard of the t1 level is a 100-fold comprehensive data growth rate. I checked the three data of viewing, subscription, and comments. Compared with the data of yesterday, it is this much."

Meng Yi stroked her hair excitedly: "What is the name of that drama? Jianghu?"

"Swords and Swords 4."

The data growth rate is t1 level. Venus TV puts on an average of 40 to 50 film and television works every year. The last drama that reached this standard was three years ago, and it was not as high as this time.

Meng Yi searched for relevant information about "Swords and Swords" on the web page, and at the same time instructed Hao Qinxue:

"Make today's report as soon as possible, and come with me to the meeting on the 16th floor later."

The opportunity for their department to gain face has come. A hit drama is enough for Venus TV to obtain more resources from the group in the next quarter.

In the conference room, Wei Mingjie sat in the first seat and threw the report in his hand on the conference table.

"Boss Xia, please explain to me why a hit drama that has reached the T1 level is in the third tier of recommendation."

The first position on the upper right of Wei Mingjie is a middle-aged man with gold-rimmed glasses, a big belly and a little bald. Xia Yangqiu is standing a little behind his seat.

At this time, hearing Wei Mingjie's accusation and seeing that Lu Kaiming, the second largest shareholder director, did not respond, Xia Yangqiu had to stand up and answer with a stiff upper lip: "It was a mistake of our department... We were going to observe the market reaction again before raising the recommendation position."

Wei Mingjie sneered: "Have you observed it now?"

"Okay." Xia Yangqiu no longer looked like he was indifferent before.

He never thought that "Swordsman 4" would usher in such a gusher-like explosion in just two days.

In just 5 days after it was released, the number of views reached 400,000, and the subscription rate was as high as 68%, surpassing the second place by more than 10 percentage points.

Even if the second episode was free and the purchase price of the unit drama was low, at this point, it was no longer something Xia Yangqiu could suppress.

His previous inaction also led to the board's questioning.

In addition, there was Wei Mingjie who had been keeping an eye on the show, so there was this meeting.

Xia Yangqiu continued to explain: "We will arrange the best recommendation position now."

"That's it? Just a recommendation position?" Wei Mingjie asked back: "Do you think it's easy to produce a hit drama? Do you think so too?"

There was a buzz in the room, and the shareholders of Wei Mingjie's faction also looked at Lu Kaiming's faction with a joking look.

Lu Kaiming, who had been silent all the time, compromised: "Mr. Wei, what do you think should be done later?"

Wei Mingjie smiled with satisfaction: "The best recommendation position, the most powerful resource promotion, and the release as the annual masterpiece."

"But our masterpiece this year is "Shadow Chase"..." Xia Yangqiu subconsciously refuted.

Wei Mingjie: "Is the data of "Shadow Chase" better than "Sword"? "

"I'll listen to you." Lu Kaiming said directly, and lit a cigarette irritably, knowing that this round was overturned by Wei Mingjie.

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like