I have a paradise
Chapter 173
Seeing the pretty face in the mirror, Zhang Xiaofei was also stunned for a while, and then she cried out in surprise: "How can the skin on my face become so good!"
As a celebrity, although they are bright and beautiful under the spotlight, they are all done under thick cosmetics. Many celebrities like them have unstable eating times, often stay up late, and control their weight and diet. They don’t have cosmetics and make-up. They have no skin. How good.
But now the skin on my face is soft and supple, without the greasy feeling that I used to be, and there is no discomfort on my face.
"What's going on?" Zhang Xiaofei was surprised.
"That bottle of essence!" Then the two of them sounded the makeup set from last night at the same time.Zhang Xiaofei put on the slippers and ran directly to the living room. He picked up the cosmetics in the box and checked them. There were seven or eight kinds of cosmetics, all of which were light green and exuded a peculiar fragrance.
He took out his cell phone, found Wang Yi's number, and called directly. As soon as he was connected, he said uncomfortably, "Wang Yi, are your cosmetics so effective?"
"The effect is pretty good," Wang Yi said with a smile.
"This effect can't be better. I told you, I just used it once, and my skin became softer and tenderer than when I was eighteen and twenty years old..." Zhang Xiaofei chattered. Talking about the effects of cosmetics.
"The set you use is of the luxury jewelry level, can it not be effective?"
"Any other grades?"
"Now there are only three levels. The one you use now is the top level, and you may develop better ones in the future."
"Better? I'll use it first then!" Zhang Xiaofei's eyes lit up instantly when she heard Wang Yi's words.
"Now that you are satisfied with the effect, then you decide whether to endorse this cosmetic." Wang Yi asked happily.
"Such a good result, why should I refuse? Free endorsements are fine!" Zhang Xiaofei said decisively.
"Free endorsements? You would not agree with your brokerage company." Wang Yi said with a curled mouth.
"Hey!" Zhang Xiaofei smiled awkwardly.
"The endorsement fee is good according to the market. I will ask Nie Wei to contact your agent, and after discussing it, sign it as soon as possible. My new product is also waiting to be launched."
"Okay, I'll talk to Sister Mei in a while." After speaking, the two of them had a few polite sentences and hung up.
......
Next, Wang Yi signed Zhang Xiaofei as the spokesperson for the sapphire series cosmetics with a two-year endorsement fee of 20 million, and then began to broadcast on several high-rated satellite TV stations.
In this era, the smell of wine is also afraid of the deep alleys. If there is no publicity, no matter how good your product is, it is useless if others don't know it.
After Zhang Xiaofei signed the contract, the self-media that he bought a long time ago began to send various adverts, and the company's promotion department spent a lot of money to promote it.It is doubtful that the cosmetics endorsed by Zhang Xiaofei is neither an international brand nor a well-known domestic brand, but a small company that has never heard of anyone.
Soon, a new cosmetic appeared frequently on major networks and TV media, and the exposure rate continued to increase. Many passers-by also knew about this cosmetic.What was even more surprising at the time was the surprising price of this cosmetic.
The cheapest cosmetics of this brand are 3,000 yuan, and the most expensive is 60,000 yuan. This price is more than enough for buying internationally renowned brands.Wouldn't it be better to have the money to sell those major international brands?
Therefore, although the advertisements are hot, there are not many people who order. One is willing because there are few offline channels. There are only four first-tier cities with a direct sales store. Online Wang Yi can only order on the official website. Then use express delivery, another reason is that many people think it is not worth it.
But after a few more days, things began to change. The celebrities who had been friends with Zhang Xiaofei found that Zhang Xiaofei's skin had changed surprisingly, and they asked her to inquire about them in private.After learning the reason for using sapphire cosmetics, they bought them one after another.
These celebrities are not stingy for their own faces. They all buy luxury accessories, and some even buy more than one set.After so many celebrities made purchases, after using them, the cosmetics Qingyu spread directly in the entertainment circle.
As a fashion vane, the celebrities’ every move will be imitated by many people, and after seeing the amazing effects of these cosmetics, the ladies and ladies began to chase them wildly.
The four direct-operated stores in Beijing, Shanghai, Guangzhou and Shenzhen are all out of stock, and even the lowest grade is not left. Some people even found the company's address and went to the company to buy it.
The brand of Sapphire Cosmetics has officially entered the eyes of all women.
The total amount of Huaguo’s cosmetics industry has exceeded 200 billion yuan last year, and its share of Chinese products has exceeded 50%, reaching 56%, which seems to have an advantage. But it is worth noting that most of these are low-end products.
For example, those high-end or luxury cosmetics are basically still occupied by foreign brands, with an exaggerated 93% share.Although high-end cosmetics account for less than 30% of all cosmetics sales, the profit is higher than the combined low-end cosmetics.So don’t look at Huaguo’s total sales of cosmetics accounting for 56%, but the actual profit is less than half of others.
The appearance of sapphire cosmetics has the greatest impact on high-end cosmetics.Relying on Zhang Xiaofei's publicity, many celebrities and ladies and ladies have tried, and after seeing such amazing results, the sales of sapphire cosmetics ushered in an explosive growth.
In less than a week, all the sapphire cosmetics were sold out.
Lancome Huaguo branch headquarters.
"I want to know who the developer of this sapphire cosmetics is, and what is going on with this Xanadu biotechnology company? I don’t care what method you use, in two hours I hope to see a complete report on me. On the table." Zhou Xiaoyu, the general manager of Lancome Huaguo Branch, sat at the desk and gave instructions to Liu Ying, the marketing manager.
"Yes, I'll do it now." Liu Ying nodded and left the office quickly.
"General manager, is that sapphire cosmetics really that terrible?" The secretary standing on the side couldn't help asking when seeing the solemn expression of the general manager.She is full of confidence in Zhou Xiaoyu, who has joined Lancome since 1997 and has been the general manager of Lancome Huaguo.
"This sapphire cosmetics can be said to be the strongest opponent that Lancome has encountered in China." Zhou Xiaoyu said with some worry.
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