I was a tycoon in World War I: Starting to save France.
Chapter 38 Marketing Strategy
At noon, music came from the small town church, and the bells rang twelve times.
Major Browne, who had just arrived in the town, ordered a sandwich on the street and hurriedly stuffed it into his stomach to satisfy his hunger on the way to the motorcycle factory.
Then he wiped the corner of his mouth in front of the factory door and expressed his intention to the security guard.
Charles was a little surprised when he saw Major Browne: "Major, I thought you had gone after the Germans!"
"No, Master Charles!" Major Browne's face was full of helplessness: "We are waiting for the tank!"
After telling him roughly what happened, he asked Charles worriedly:
“Were you treated unfairly?”
"Those bastards actually kicked the inventor out of the tractor factory!"
"No, no!" Charles replied: "There is indeed some injustice, but... this is more of a business!"
"That's what happened!" Djoka answered on his behalf: "We were forced to sell the industrial property rights of the tank!"
Charles looked at Djoka in surprise. Although there was an element of "forcedness" in selling the ownership of the tank, it could not be completely said to be "forced."
Djoka gave Charles a wink, meaning that he should say this, otherwise it would make those who support him feel frustrated.
Major Browne had no doubt about this. He could even guess what was going on. Anyone who had served in the military knew about the dispute between the Saint-Etienne machine gun and the Hotchkiss machine gun.
Major Browne's eyes were full of anger: "I knew it was like this. Those guys just want to make money and don't care about what will happen to the country, let alone the life and death of the soldiers!"
Major Browne hesitated for a moment, then leaned closer and asked in a low voice at a volume that only the two of them could hear: "Do you need our help? For example...a robbery?"
Of course this was not a mutiny, it was just a few soldiers who wanted to get rich who rushed into the houses of capitalists, looted them, accidentally injured a few people, and then escaped.
Who cares about such a thing at this time?
"No, Major!" Charles refused without thinking: "We have found a new way out!"
"A new way out?"
"Tell me about the current situation!" Charles asked, "Do you really need a tank? I mean, if the tank is given to you now, will you be able to use it?"
Major Browne thought about it and then shook his head: "Maybe it won't be used. It's too slow and will never catch up with the Germans' retreat!"
"That's what I want to say!" Charles replied: "Tanks are suitable for attacking fortresses, but they are not suitable for chasing the enemy."
Charles stepped aside and showed his side three wheels in front of Major Brownie: "I think you need this more!"
Major Browne looked at the three-wheeled monster in front of him in surprise. After looking at it for a while, he recognized it: "This is a motorcycle? Did you add a wheel to the motorcycle?"
"It's not just the wheels, Major!" Charles introduced: "See a pillar next to the side wheel?"
Major Browne's eyes lit up when he found the pillar: "Is that for our machine gun?"
"Of course!" Charles replied: "But we can't provide you with machine guns..."
"No, no, that's not important!" Major Browne looked at Bian Sanlun and replied excitedly: "We just won a battle, and we have plenty of machine guns!"
That was a machine gun captured from the Germans, a Maxim that was much better than the French Saint-Etienne and Hotchkiss machine guns.
French soldiers are not familiar with this kind of machine gun, and considering the issue of ammunition replenishment... German bullets are different from French bullets. The most likely result of mixing Maxim machine guns in the army is that the bullets cannot be replenished after firing.
Therefore, they were mostly left behind as trophies, including bullets.
"Perfect!" Charles said, "If it's Maxim, we can also add an ammunition rack at the rear so that we can carry more ammunition!"
Major Browne nodded excitedly. A vehicle-mounted heavy machine gun could also carry a lot of ammunition. He seemed to see himself driving the vehicle forward while shooting at the enemy.
After looking at it admiringly for a while, Major Browne asked: "How many cars like this do you have?"
"One!" Charles replied: "There is only one at the moment!"
Major Browne, who was originally full of energy, was like a wilted cabbage: "Master Charles, we need at least 50 vehicles!"
Charles turned his attention to Guillaume. Guillaume understood. He thought about it for a while and answered on his behalf: "I will find a group of workers and modify the existing motorcycles to produce a hundred motorcycles in one day. After all, it is just Add a few pillars and put a wheel on it!”
"Awesome!" Major Browne cheered up again: "One hundred vehicles are enough to equip my entire battalion!"
Major Browne's third battalion has only more than 200 people left after the battle. Calculated based on three people per vehicle, one hundred tricycles can carry 300 people, and the free capacity can be used to load ammunition and supplies.
"What are we going to do?" Major Browne asked.
"Bring your men here, they need to learn to drive here!" Ciel replied.
"Okay, Master Charles!" Major Browne responded: "I'll bring them over right away!"
But he stopped after taking a few steps, with a bit of embarrassment on his face: "But Master Charles, we don't have money to pay for this..."
"Don't worry, Major!" Charles responded generously: "All of this is free. You and your men risk your lives to defend France. Of course I can't ask you to pay!"
Major Brownie opened his mouth to say something, but he stopped in the end. He just saluted Master Charles and turned away.
After Major Brownie left, Deyoka complained: "Charles, we don't have much money left in our account. If we continue like this..."
"I know, father!" Charles interrupted Deyoka: "But every penny we spend can save many lives, so it's worth it!"
Deyoka nodded silently.
Uncle Guillaume next to him was moved to tears after hearing these words. He stepped forward and stood in front of Charles: "Don't worry, Master Charles, we have other people who will help you complete these together! This is not just your business!"
Uncle Guillaume rode his old motorcycle and left. He was going to call on his former co-workers to return to the factory to work, and to find those who were useful.
Looking at Uncle Guillaume's departing back, Dejoka murmured, "We cheated him, isn't that bad?"
Charles replied, "As long as our purpose is right, there's nothing wrong with that, right, father?"
Dejoka nodded silently.
This is the marketing strategy that Charles and Dejoka agreed on.
Send a batch of sidecars to the troops to let them realize the importance of motorcycles, and then quickly open up the sales of motorcycles and even increase their prices.
At the same time, this will also help Charles' reputation among the military and civilians!
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