If you have money, you will become stronger.
Chapter 399
However, Zhou Shaokang's offer directly kicked off the war.
"I will pay 2.1 billion!"
"2.15 billion!"
"2.3 billion, I want this show!"
……
Although according to past estimates, a traditional program like this that promotes ancient Chinese poetry would not have much ratings, and buying a sponsorship would be a huge loss, but Starlight's programs can never be judged based on common sense.
None of the variety shows launched by Starlight TV has failed.
Even the least popular historical-themed program"National Treasure" of the same type was played brilliantly by them. There is also"Voice of Justice", a program that seeks justice for the people, which has also become popular.
The Starlight brand is a guarantee.
So, regardless of the future ratings of this show, grab it first.
Otherwise it will be too late
"2.6 billion!"
"2.7 billion!"
……
Prices are rising rapidly.
The people who can come here to participate in the investment conference are all wealthy groups or companies, and they have prepared sufficient funds, so the price seems high, but it is far from reaching the limit.
In less than a moment, the price steadily exceeded 3 billion.
But the speed remains unabated.
Among them, Zhou Shaokang, the president of Tianjiu Group, was the most enthusiastic.
Because such a historical variety show full of cultural heritage and taste is very in line with the taste of their group. After all, liquor has some historical and cultural genes, which makes their group unique.
Therefore, Zhou Shaokang was determined to win.
Every quotation is a plus of one hundred million to one hundred million, showing a model of deep wealth.
But other groups are not to be outdone, especially the six newly joined 100 billion groups, all want to get off to a good start.
There are also tens of billions of groups below that are not to be outdone and are raising prices crazily. at last,《**Poetry Conference" was acquired by Tianjiu Group for a sky-high price of 4.5 billion.
Zhou Shaokang finally breathed a sigh of relief and sweat broke out.
It felt so difficult, but fortunately his will was stronger than the others, so he scared the others away.
In fact, this price is already a bit too high. If it is broadcast during prime time from Friday to Sunday evening, then 4.5 billion is worth the money. Unfortunately, this program is broadcast on Wednesday night, so the price seems a bit high.
No matter when it's played, though, Starlight never disappoints.
This is his determination to bet!
"Next, there are 7 interstitial advertisements, each advertisement is 30 seconds, the base price is not less than 100 million, and each quotation must not be less than one million! Bidding starts for the first ad!"
"1.5 billion!"
"180 million!"
……
Next comes the 7-gap ad auction.
In the end, the proceeds from the auction of interstitial advertising time were 1.56 billion!
In other words, relying solely on《**The program"Poetry Conference" has earned Starlight TV more than 6 billion in advertising revenue.
Bai Qingxue expressed satisfaction with achieving such results in the first program.
"Next is our second new variety show on Starlight TV——**good voice!"
"**good voice? Musical program?"
"Is it a draft?"
"Didn't this show exist before?"
……
The bosses below are whispering
《**"The Voice" is actually"The Voice of China", an inspirational professional music review program developed and launched by Zhejiang Satellite TV in another time and space after purchasing foreign copyrights.
The program invites celebrity mentors to teach by words and deeds, providing a group of musicians with dreams and talents for the development of the Chinese music scene.
Four mentors select their favorite students through blind auditions to form teams, and lead their teams to compete within and between teams on music.
The show has caused a ratings storm since its launch. It has been running for several seasons now and is definitely a national show.
And the show is equally popular abroad!
At this time, a boss asked:"Mr. Bai, can you tell us about the format of the program?"
Bai Qingxue said apologetically:"Sorry, I can't reveal too much."
《**The biggest selling point of"The Voice" is the blind auditions and mentor team battles. If it is mentioned at this time, it will lose its mystery and will affect future ratings.
If someone plagiarizes it, there will be no place to cry.
So I definitely can’t say this.
Bosses expressed disappointment.
Bai Qingxue continued:"Although I can't tell you too much, I can assure you that this is a product that is not inferior to《**The super variety show"Talent Show" will definitely go abroad and go to the whole world in the future!"
Not inferior to《**talent show"?
Go abroad and go to the whole world?
As soon as they heard these two sentences, everyone was excited.
What they want is this kind of program, what they want most is this kind of program!
Today is the right time!
"《**"The Voice" is a variety show that our Starlight will launch in the second half of the year. It aims to create a music event and will be responsible for the important mission of going abroad, so the price will never be low.……"
All the bosses are thinking to themselves, just don’t go low. The more you dare to quote a high price, the more valuable it proves that this program is
"According to past traditions, we will not distinguish between main sponsors and special sponsors for this show. We will only recruit the sole sponsor with a base price of 2 billion and an increase of no less than 10 million each time. There are also 7 inter-broadcast advertisements, the base price is still 100 million, and the price will be increased by no less than 1 million each time. Now I announce: the bidding for the sole sponsor spot has begun!"
With Bai Qingxue's order, the bidding price went up.
"I'll pay 2.5 billion!"
"3 billion!"
……
The price quickly broke through the 3 billion mark, and then quickly broke through the 4 billion mark before slowing down.
After exceeding 4 billion, all companies with assets below 50 billion have been screened out.
When the quotation exceeds 5 billion, those below 100 billion will be screened out.
Only 11 billion-dollar groups other than Tianjiu Group are left to compete, and only they have the ability to compete.
Among them, President Ahn Mi-yeon of the Beauty Group made the most aggressive offer.
Because Beauty Group is actually an overseas 100-billion-dollar group engaged in cosmetics business, but its business is also limited to Asia, and it very much needs the markets in Europe and the United States, because that is the consumer kingdom of cosmetics.
Now there is a huge opportunity, and she doesn't want to miss it
"6 billion! I bid 6 billion!"An Meiyan said fiercely, like a female leopard eyeing its prey.
It seemed as if she was going to kill anyone who wanted to compete with her!
6 billion, this is simply a killer!
Because the hundreds of billions of groups that came to attend the meeting, The most we can prepare is this amount of funds, no more.
In the end, the only sponsor spot was won by the beauty group!
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