Imperfect Entertainer
Chapter 257: Repeatedly defeated
"If you want to blame, you can only blame us for not doing enough."
"Even if it doesn't make sense, the money will continue to burn until Zhixin raises financing. This market is too big! In any case, we must share a share with Zhixin!"
…
Just when everyone is focusing on the battle of the century between Ele.me and Eating Well.
However, Zhixin Technology announced that it has successfully acquired bluestar's largest digital map content, navigation and location service solution provider go map, and has completed related big data and app experience optimization.
This operation made many people a little confused.
I can't figure out what Zhixin Technology is doing...
until.
In the early morning of July 1, 2016.
Jingdong Mall and Ele.me launched a new function at the same time, which can check the specific location of couriers and food delivery staff in real time, and provide corresponding contact information, so that you can know the specific situation of delivery and food delivery at any time.
This operation not only monitors the food delivery staff, but also greatly improves the delivery efficiency of express and fast food without knowing the road, and once again leaves 'eat well' far behind behind.
and this…
It is really not possible to complete plagiarism in a short period of time!
Over the years, go map has almost reached the highest level in the industry in terms of digital maps and navigation. Its technology accumulation has almost monopolized the navigation industry. This is not comparable to any map company in China. Even if Penguin Technology is deliberately plagiarizing, It will take at least one or two years to realize it, but it is already too late to start. When the app is developed, the daylily will be cold~~~
So there is only one option left.
It's a pity that in addition to the go map, in the Huaxia region, only the go map can achieve such accurate positioning, and there is no one. Internationally, there is actually another company with its own satellite.
This American company is very limited in China, and satellites can't get in, and most importantly, this penguin can't afford it!
People buy it almost!
But if you don't buy it, you can only spend money to let Zhixin open the api interface of go map.
But in this case...
Not to mention whether the cost can be suppressed, whether Zhixin sells or not is still a problem!
This has completely lost in the core competitiveness.
At the same time, Ele.me expands its moves, which is different from 'Eat well', which directly compresses the price. Ele.me gives 'newcomer red envelopes' to users who have just started using the app, and users who often use the app will also use the app according to their usage. Frequency to get red envelopes.
Excellent results!
In just ten days, the market share of food ordering apps such as 'Eat Well' fell dramatically again. At this time, Zhixin Technology announced that it would raise separate financing for 'Ele.me' and announced its acquisition from Penguin Information Technology. 'eat well'.
Since then, Ele.me has achieved a complete monopoly in the domestic fast food delivery industry from a certain perspective.
Penguin's original plan was to use 'eat well' to gain more say in Ele.me, but unfortunately, after Ele.me launched the 'red envelope' operation, this wishful thinking was completely defeated, and finally Invested more money and got a small stake in Ele.me.
suffocated!
This is an unprecedented humiliation for the Penguin company, which has been 'overbearing' in China! Before Zhixin appeared, it had never lost so badly.
there has never been!
With the huge number of users of WeChat and Penguin, the two instant chat tools, no matter what it does, it is smooth sailing. It often blatantly plagiarizes. If the company buys it, it can't be called plagiarism.
But after Zhixin Technology came out.
Penguin Technology can be said to be "failed repeatedly", even if it adopts some methods that are not very successful, it still fails miserably!
At the beginning, I copied the short video of Douyin, and there was constant friction, but it was far inferior to Douyin in terms of app shooting experience and big data push, not to mention operation and maintenance. Penguin invested a lot of money in it, not to mention Douyin. Audio competition, even a few other slightly smaller short video apps are more popular than it, and finally this plan was shelved half-dead.
Then, about three months after the launch of Jingdong Mall, Penguin copied Jingdong and launched another mall plan.
However, it is far from the courage of Zhixin Technology. The investment in capital is too conservative. Unlike Zhixin’s drastic upgrade of the logistics system and offline return service after financing, Penguin has been completely crushed in terms of shopping, distribution, price, etc. pressure.
Then there is the payment battle between WeChat and Alipay.
With the huge number of users, WeChat is also a laggard. At one time, the number of users exceeded Alipay. However, this penguin is a penguin after all, and profit is its first goal, and it is not willing to bear any costs for users.
On the other hand, Alipay does not require handling fees for transfers, cash withdrawals, and credit card repayments, and it also cooperates with merchants from time to time to launch various activities that can make people feel real discounts, which is full of sincerity.
Then Alipay launched the artifact: Ant Huabei, Sesame Credit!
Using Ant Huabei for consumption, Alipay continues to launch preferential activities from online to offline consumption. Over time, users have become dependent on Alipay, and the market share has achieved a comprehensive overtake!
And then, is it Hungry? In this ordering app battle, Penguin was dumped by Zhixin again, and the loser was a miserable one.
To this...
Ye Zhi said: There is an earth standing behind me, and in the case of thinking ahead of this era in all aspects, if this loses to you, I... don't lose face? !
…
Zhuxian chat group:
Da Shuiyu: "Oh, my head hurts, the repayment day of this month is coming again. Ant Huabei really makes me love and hate, and I feel melancholy~~~"
Daoxuan: "How much do you use? Can you make me feel so melancholy in Shuiyuhao?"
Da Shuiyu: "Don't mention it, UU reading www.uukanshu.com I spent more than 30,000 yuan with my wife this month! Once my salary is paid back, the card will be gone, and I will eat dirt~~~"
Daoxuan: "It's so scary! Thirty thousand! rbq, rbq, why is your quota so high? I'm only fifteen thousand."
Xiao Yan's big pig's hoof: "My quota is only 3,000, you big guys! They are all devils!"
Lu Mingfei, my husband: "It's a coincidence, my Huabei quota is 50,000, which is just enough. My credit cards with a limit of several hundred thousand are no longer needed, so I use Ant Huabei. The activity is really worth it, helping my family. When I buy things, my limit goes up so fast."
Daoxuan: "Miss Luoluo, don't you deposit millions in your Alipay?"
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