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It’s good if this issue is not raised. Once it is raised, many game developers immediately understand that this is actually the biggest difficulty hindering online game stores.

In fact, the idea of ​​an online game store is not difficult to think of. It is estimated that when the Internet was born, people in later generations thought about setting up a stand-alone game store on the Internet, but until the later steam platform appeared, there was no network. Can the game store grow?

First of all, one of the most important reasons is of course the problem of cooperating with game developers from all over the world. You make game developers willing to put the game on your platform for sale, allowing you to take 30% of the share out of thin air and develop the Chamber of Commerce promises to have ghosts.

But this is not the main reason. After all, if you want a company like Tencent to take out a traffic port like QQ, let alone a 30% share, even if it is a 50% share, a lot of game companies will Working desperately.

In fact, the real reason is the limitation of the network.

The fact that the whole world can truly achieve large-scale network coverage is something after 2010. Before 2010, 70% of China’s computers were not connected to broadband.

Until 2008, following the opportunity of the Olympic Games, broadband networks across the country have been speeded up and reduced in fees, and this has allowed the network to truly spread across the country.

The whole world is pretty much the same, so it wasn’t until 2010 that the steam platform, which was born in 2002, really began to become world-renowned, monopolizing almost all stand-alone game release platforms.

For the Steam Game Store, this obstacle will be much smaller, because the Steam Game Store started from offline game stores, so it can naturally make up for some of the shortcomings of online sales, allowing all game developers Generate trust.

But the problem is that now the Steam Game Store is stunned by the Box Game Store. There are only 3,000 franchisees left. How to cover the world is the market!

“Everyone, I have already thought about this problem!” Boss Jia smiled and talked, “This is the address of our remaining 2821 franchise stores!”

Boss Jia’s voice fell, and a world map appeared on the projection screen behind it, and then it was covered with various red dots, most of which were evenly distributed in the United States. In Europe, there are already large game markets such as Japan.

“As you can see from this distribution map, in fact, all major cities in the world have steam game stores, and all cities in the United States and Europe, as well as Japan, have at least one steam game store. “

“In addition, I plan to open 242 franchise stores in the form of official direct management, so as to ensure that all cities with a population of 100,000 or more in the world have at least one steam game store!” Boss Jia said.

“But the number of one house is still too small for a large city!” someone retorted.

“First of all, online sales can share the large sales needs of those large cities, because the larger the city, the stronger the network distribution, and they can all use the Internet to buy games.”

“But we also know that for some cities, there seems to be an utterly inadequate measure, so we increase offline sales and online sales, and plan to increase two intermediate volumes, namely telephone sales and express sales!” Boss Jia narrowed his eyes and said.

“Telephone and express delivery?” Everyone was fooled by the new term that popped out of Boss Jia’s mouth, and Boss Jia went on to explain, “Telephone sales means that we can buy all the games over the phone. If you need a phone call to our customer service center, you can buy physical discs of any game.”

“So the Internet can’t reach the world, but the phone is indeed all over the world!”

“Then we added new express sales. This is a sales method unique to our steam game store!” Boss Jia said with a smile on his face, “I believe everyone must have heard of Amazon and Taobao. Come on!”

“en!” Everyone is nodded. Indeed, Amazon and Taobao are indeed very hot Internet companies recently.

Among them, Amazon sells a variety of books, small commodities, second-hand goods, flea markets and other services. Now it has become bigger and bigger. Before the Internet bubble, it even had a volume of 40 billion US dollars.

Although it has been adjusted back to 18 billion US dollars, I have to admit that buying things on Amazon is now a very fashionable thing.

As for Taobao, many ordinary people may not know much, but for some companies, Taobao should not be too well-known. Almost 95% of the world’s various raw materials, semifinished products, processing services, etc., are all available in Found on Taobao.

And the price is shockingly cheap. For example, a universal bearing starts at least US$150 in the US, but on Taobao, it only costs US$20 at most, which is 7.5 times cheaper than the US price.

Moreover, this is still the single purchase price. If you buy in bulk, you can also get a large discount. The maximum can even be reduced to 15 US dollars, which is ten times cheaper.

At the same time, Taobao has a very strict quality assurance system. Once there are any quality problems, Taobao will be directly responsible for the compensation, and only need to pay the transportation costs, Taobao can send you to any warehouse in any country!

By the way, Taobao has also launched a China-US free shipping service. If only shipping to one or two fixed ports in the US, Taobao can even waive postage, which is shockingly cheap.

It’s a pity that this kind of service is limited to some port cities in the United States, which is really enviable and hateful!

Now countless US companies have become obsessed with shopping on Taobao. If it weren’t for logistics and customs restrictions, Taobao would have to undertake more than 20% of US import and export business.

“At this time, our steam game platform will be strategically integrated with Taobao and Amazon. On a computer that cannot use online shopping, just find a computer that can access the Internet and enter your address. Then in five days Inside, the game CD will be delivered to your door automatically, as if you have ordered a takeaway!” Boss Jia said loudly.

“Does the whole world deliver goods? Are you kidding us?” Someone taunted.

“Of course not!” Boss Jia looked serious. “Remember that I said that in cities with more than 100,000 people in the world, we will at least guarantee a little steam game store?”

“In fact, such a store also comes with the needs of our transit warehouse. We will stock a large number of game discs in this store. Once there are players ordering goods nearby, our exclusive delivery staff will immediately transfer your The game is here!”

“The 5 days I mentioned before is just a conservative estimate. We are confident that 80% of the orders will be delivered to our door within two days!”

“Of course, the door-to-door service requires a loss of takeaway costs. This fee is not for us, but for our hard-working little brother!” Boss Jia said sincerely.

Our Boss Jia has not been troubled by all the problems, he is fully prepared!


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