boom!
Hearing Lei Tianwang's words, the audience and netizens in the live broadcast room were completely boiling.
"Damn, pinch me, I'm not dreaming, am I?"
"Haha, the price hasn't changed, it's still 1998 Soft Girl Coin. Fortunately, I didn't grab the Xiaomi Mi 1 smartphone before, and now I must grab a Xiaomi Mi 1s smartphone."
"Love, love, Lei Tianwang is the most conscientious manufacturer I have ever seen."
"Hardware upgrades, the price of mobile phones remains the same, isn't this cost-effective?"
"Don't say it, I want to invite several people to help me grab it together, and I must grab one."
.......
Chapter 263
Then Lei Tianwang continued: "Everyone knows that Xiaomi's production capacity is insufficient, so the supply cannot be as sufficient as other large companies. Therefore, on the 2nd of every month, the second day of the Xiaomi 1 smartphone online sale, Started sales of Xiaomi 1s smartphone, as for the number of sales..."
"Still a million units!"
Everyone at the scene was boiling again, and the live broadcast room was also full of barrages, and they all said that they must snap up a Xiaomi 1s smartphone.
But Lei Tianwang's words are not finished yet.
He continued: "At the same time, the price of Xiaomi 1 smartphone has been reduced by 100 soft sister coins. Now you can buy a Xiaomi 1898 smart phone with only 1 soft sister coins."
The reason for the simultaneous price reduction of the Xiaomi Mi 1 smartphone is to worry that the Xiaomi Mi 1 smartphone will be impacted by the Xiaomi Mi 1s smartphone, resulting in a decline in sales.
The same price, but with higher quality, everyone is not stupid and will definitely choose Xiaomi 1s smartphone.
Of course, it cannot be said that the Xiaomi Mi 1 smartphone will definitely not sell. After all, the sales volume of Xiaomi Mi 1s smartphone is limited. If you can't grab it, you will naturally buy Xiaomi Mi 1.
But on the one hand, people are definitely not as happy as they are now. After all, there are better ones but they can't buy them, which will affect the conscientious corporate image established by Xiaomi.
You know, the reason why Xiaomi sells mobile phones at such a price is not to compete for money on mobile phones, but to build a brand that people trust and build Xiaomi ecology.
Then release peripheral products and use brand influence to make money.
Therefore, Lei Tianwang will not allow anything that damages the Xiaomi brand to happen.
On the other hand, Xiaomi 1 smartphone is definitely not as popular as it is now, but it may cause excess production capacity.
But now, Xiaomi 1 smartphone gives the illusion that it is more cost-effective, but it will still be bought by people.
In fact, the price/performance ratio of Xiaomi 1 smartphone has not changed much.
You know, in order to pursue the ultimate price/performance ratio, every time this Xiaomi 1 smartphone is sold, the profit is only 20 soft sister coins, and the price/performance ratio cannot be higher.
The reason why the price can be reduced now is because the cost has also dropped at the same time.
It has been half a year since the Xiaomi Mi 1 smartphone was released.
After discussing with Lei Tianwang, Chen Ye decided to reduce the price of the parts sold to Xiaomi, in order to reduce the production cost of Xiaomi 1 smartphone.
You know, even if Chen Ye's price for Lei Tianwang was very low at the beginning, there were still R&D costs involved.
It has now been half a year, and the research and development costs have recovered a lot, and the price of parts sold to Lei Tianwang is also normal.
But this reduced price is still limited, only about 100 soft sister coins, so now, every time you sell a Xiaomi 1 smartphone, you still earn 20 soft sister coins.
But doing this makes people feel comfortable, thinking that Xiaomi is a conscientious company, and it will not cause the sales of Xiaomi 1 to decline.
It can be said to kill two birds with one stone.
The release of Xiaomi 1s smartphone is just a gimmick of this conference, not a real staple.
And then, is the focus of this conference, that is Xiaomi's peripheral products.
You know, Xiaomi has spent so much energy, only earning money but not making money, isn't it just to make money on this peripheral product?
Lei Tianwang's expression was a little solemn at this time, and his heart was a little uneasy.
Whether Xiaomi can succeed or not depends on whether the first step of going out can be successful.
Facing the camera and the audience, he said loudly: "I believe everyone already knows that our Xiaomi press conference this time is not only a product like Xiaomi 1s, but also some Xiaomi peripheral products. I believe everyone can’t wait for it at this time.”
"I won't sell it anymore, I have the first product please."
After Lei Tianwang finished speaking, a staff member walked to the front desk.
She held a plate in her hands with some small things on it, and these scenes were magnified on the big screen behind her.
Everyone was a little curious at this time, not knowing what it was.
· · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · · ·?????????????
"Everyone must be curious, what are these little things that look like electronic watches? I will tell you now that this is the latest sports bracelet developed by Xiaomi, the Xiaomi bracelet."
After hearing this, everyone understood.
Sports bracelets are not a rare thing.
With the popularity of smart phones, some sports software has also emerged.
These sports software can help people record the number of steps taken in a day, calories burned during exercise, etc., and are very popular.
However, these functions only work based on the situation that the mobile phone is carried on the body.
…
If you don’t bring your phone with you when exercising, then this part of the exercise is for nothing.
However, in actual practice, carrying a bulky mobile phone when exercising is not only unfavorable for exercise, but also may damage the mobile phone, which is undoubtedly very inconvenient.
Therefore, sports bracelets came into being.
Wearing the sports bracelet on the wrist, it can replace the mobile phone to record the user's exercise volume, and connect the mobile phone in the form of Bluetooth, so that the real-time data can be accurately transmitted to the mobile phone.
In this way, at the end of the day, people can know exactly how much they exercise.
However, since there are three or four hundred sports bracelets on the market now, many people are still reluctant to buy them.
Therefore, although everyone knows the sports bracelet, its popularity is not high.
When they heard that Xiaomi's first peripheral product was a sports bracelet, the audience's first reaction was its price.
After all, the sports bracelets on the market are too expensive, and Xiaomi gives people the impression that it is cost-effective. Naturally, the price of this Xiaomi bracelet should be relatively cheap.
Many people now pay attention to physical health. If this sports bracelet is not expensive, many people will definitely be tempted.
However, although everyone is most concerned about the price, Lei Tianwang did not say the price of the Xiaomi Mi bracelet as soon as he came up, but introduced its performance.and.
Chapter 264
Lei Tianwang said to the live audience and netizens in the live broadcast room: "Sports bracelets are not uncommon, and I believe everyone should know about it."
"It can assist mobile phones to monitor physical health in real time, ensure the accuracy of exercise data, and truly reflect the user's daily exercise volume. Now everyone pays attention to physical health, so it is a very popular product."
Speaking of this, Lei Tianwang paused slightly and said with a change of tone: "However, most of the sports bracelets on the market today have relatively simple functions, and they can only monitor the user's exercise in real time, and the rest are basically not much. What worked."
"Although some sports bracelets have more functions now, and some claim to be able to monitor heart rate in real time, those who have bought them know that this monitoring is actually inaccurate."
"At the same time, these sports bracelets need to be connected to Bluetooth, and Bluetooth generally consumes more power, so sports bracelets always need to be charged frequently, and some even have batteries installed, but they are always dead when they are used. , quite troublesome."
Hearing this, the audience at the scene nodded in agreement.
This sports bracelet can be said to be tasteless and a pity to abandon.
It can indeed have some uses when exercising, which is good for people who are very concerned about their daily exercise volume.
However, these sports bracelets have too few functions, and they still need to be charged, which dilutes a lot of their own value. As a result, until now, there are still not many people who are willing to buy sports bracelets.
Lei Tianwang continued: "Perhaps everyone is thinking, if this sports bracelet can monitor various body data with more functions, less charging, and easier and more convenient use, then this sports bracelet is really useful, right? "
The audience nodded again, looking forward to the Xiaomi bracelet that Lei Tianwang was about to introduce.
Lei Tianwang sated everyone's appetite, and at this time, he stopped beating around the bush and said directly: "Xiaomi bracelet can meet all your requirements."
"First of all, the Xiaomi Mi Band has many functions, including checking exercise volume, smart alarm clock wake-up and other functions that exist in ordinary sports bracelets, as well as monitoring sleep quality and real-time heart rate monitoring."
"At the same time, after a number of strict tests on the Xiaomi bracelet by Xiaomi, we can tell you responsibly that whether it is monitoring sleep quality or real-time heart rate monitoring, the accuracy is as high as 99.9%."
Hearing Lei Tianwang's answer, both the audience and the netizens in the live broadcast room were all boiling at this time.
"Fuck, Xiaomi bracelet is awesome. Real-time heart rate monitoring is a problem that has been insurmountable for many years, but Xiaomi has solved it."
"It's awesome, it's too awesome, just this one, it will surpass all the sports bracelets on the market."
"My sleep quality has not been very good. This Xiaomi bracelet has the function of monitoring sleep quality. I must buy it and go back."
"The accuracy is as high as 99.9%. This is basically completely accurate. It's amazing my Xiaomi."
"Now when I go out, I can brag to my friends that Xiaomi's products are not only cost-effective, but also really good."
……
This technology of monitoring sleep quality and heart rate, it is definitely impossible for Lei Tianwang himself to have it in a short period of time, which is naturally provided to him by Chen Ye.
The technology for monitoring sleep quality and heart rate is not expensive. It only takes a few points to consume. Chen Ye directly used the points in the system to exchange these two technologies.
While everyone was talking, Lei Tianwang's words continued.
"Secondly, the Xiaomi Mi Band is also equipped with a low-power bluetooth chip and an acceleration sensor, which can stand by for up to 30 days, so that everyone does not have to charge all the time."
"Finally, this Xiaomi Mi bracelet also supports IP67 level waterproof and dustproof, and has good dustproof and waterproof performance. Even when bathing and swimming, you don't need to take it off."
After finishing all the functions and features of the Xiaomi bracelet in one breath, Lei Tianwang stopped talking, but looked at the audience's reaction.
At this point, the audience off the stage, and even the netizens in the live broadcast room, were not as excited and excited as before.
This Xiaomi bracelet, from the introduction of Lei Tianwang, must be extremely excellent, and it must surpass the vast majority of sports bracelets on the market. …
At the beginning, people were quite optimistic about the Xiaomi Mi bracelet having so many functions, but as Lei Tian Wang explained its advantages little by little, people were a little worried that the price of this Xiaomi bracelet would change. Not too high.
You must know that most of the people who pay attention to Xiaomi are ordinary people, working class, and their consumption level is limited.
And now the sports bracelets on the market are mostly three or four hundred, but they are much worse than the Xiaomi bracelets.
It stands to reason that such a good thing, the price is higher, it should be.
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