Legendary Godfather

005: Signed a sky-high jersey sponsorship contract

It is no secret that Adidas and Nike are "enclosing territory" in the football circle. This time they are eyeing Crystal Palace, a wealthy club with rising stars. No one is willing to lag behind and rush to come. Who knew that they would meet unexpectedly.

It can be seen that both of these two companies attach great importance to Crystal Palace.

Louisa met with representatives from Adidas and Nike at the same time.

Louisa's meaning was obvious. The bidding was open, and whoever offered the highest price would sign the contract.

Indeed, so far, there should be no other kit supplier that can match these two.

Adidas and Nike are definitely the highest bidders.

Therefore, Louisa did not delay any longer. She chose one of the two to sign a contract and tried to get the money as soon as possible.

With face-to-face competition, the results will come out very quickly.

To be honest, although Adidas and Nike are optimistic about Crystal Palace, they also saw Webster's report. They also feel that although Crystal Palace is an emerging giant, they will definitely spend a lot of money to expand the stadium and even sell many stars, so there should be no results in the last one or two seasons.

There is even a possibility that Crystal Palace will be driven back to before liberation by this stadium.

Therefore, these two companies are still somewhat worried.

They do not want to sign a long-term contract with Crystal Palace.

After all, Adidas and Nike basically sign 10-year contracts with clubs like Manchester United or Real Madrid, which is naturally impossible here at Crystal Palace.

Nike and Adidas want to sign him for about three years.

And Louisa meant to sign a contract for 5 years.

After some negotiation, Adidas and Nike agreed to Louisa's request and prepared to sign a five-year contract with Crystal Palace.

Then both parties will make their own quotations.

The base price is obviously 45 million pounds a year, because this is a stepping stone for Adidas and Nike.

Yes, these two companies quoted 45 million pounds a year for the first time!

Louisa could see the sincerity of the two companies from here. They obviously referred to the contract signed by New Balance for Liverpool. Liverpool could also get 45 million pounds a year. Of course, the cost per year was more than the previous year.

Therefore, the minimum offer from both parties this time is 45 million pounds.

This is also the reason why Louisa excluded other suppliers, because no other supplier can offer this price.

In the end, Nike's offer was 4500, 5000, 5500, 6000, 6500, for a five-year contract of 27.5 billion pounds. That is, a contract with annual increments of 5 million pounds. This contract still looks very attractive.

However, the contract they offered is still not as good as Adidas.

The price quoted by Adidas is 4500, 5000, 6000.

7000, 8000, 5-year contract totaling 30.5 billion pounds. This contract is 30 million pounds higher than Nike!

This quote is really very high.

But the contracts issued by these two companies are also different.

The five-year contract offered by Nike has no performance requirements. As long as you sign the contract, you can actually get 27.5 billion pounds in five years. Although Adidas's bid is very high, there are performance requirements in the next three years. In the third year, Crystal Palace must win at least the FA Cup or League Cup. In the fourth year, it must win the Premier League championship. In the fifth year, it must Only by winning the UEFA Champions League can they get enough sponsorship fees. If Crystal Palace fails to achieve their goals in the past three years, they will only be able to receive sponsorship fees of 40 million pounds per year.

In other words, excluding the performance requirements, the offer offered by Adidas is actually 4500, 5000, 4000, 4000, 4000, a five-year contract totaling 21.5 billion pounds.

Therefore, if Crystal Palace fails to meet the target, they can only get 21.5 billion pounds, which is 60 million pounds less than Nike.

It can be said that the two dismissal offers have their own advantages.

Choosing Nike means choosing safety and getting 27.5 billion pounds. If you choose Adidas, you choose to fight hard. You must meet the performance requirements to get 30.5 billion pounds. If you fail to meet the performance requirements, you can only get 21.5 billion pounds.

To be honest, this is really confusing.

Louisa started discussing with Beck.

To be honest, if Baker were to make the decision, Baker would definitely choose to cooperate with Nike, because no matter what, they can get 27.5 billion pounds in 5 years. If you choose Adidas, it is too risky and not stable enough. Maybe it will be easy to win the League Cup, but the Premier League championship and the UEFA Champions League championship in the last two years will be too difficult and almost impossible to win, so this The next £70 million is almost impossible to get.

Instead of doing this, it would be better to cooperate with Nike. This way there are no performance requirements and there is not too much pressure, which will not crush Tong Yi and the Crystal Palace players.

Baker's opinion was to sign a contract with Nike.

Based on Louisa's understanding of Tong Yi as a person, he would definitely choose to cooperate with Adidas.

Tong Yi is an extremely confident person, and he is also a very adventurous person. He will definitely not choose to be conservative and safe. And he is even more confident about the club's performance. Perhaps in the eyes of others, it is very difficult to win the Premier League championship and the UEFA Champions League championship, but in Tong Yi's mind, although it is also difficult, it is not special. Difficulties.

According to Tong Yi's thoughts, he must

Will choose to take risks and fight hard.

This way everyone will be motivated!

Moreover, even if Adidas does not meet the performance requirements in the end, they are guaranteed to receive 21.5 billion pounds. This base price discrimination is already very high and is actually acceptable.

Therefore, Tong Yi will definitely choose to cooperate with Adidas.

Louisa herself was a little confused and undecided.

This is the thinking of the top three of Crystal Palace, so they will be struggling for a while.

Seriously, the final decision rests with Louisa.

Now it depends on whether Louisa chooses to play it safe or fight hard!

Louisa took this opportunity to call Tong Yi. After Tong Yi learned about this, just as Louisa guessed, he chose to cooperate with Adidas.

This time the voting is one to one, and Louisa's vote is very crucial.

Tong Yi and Baker both expressed their opinions, and then they did not express their opinions again. Everything depends on Louisa's decision, and they did not put pressure on Louisa.

The senior management within Crystal Palace are very good at this, and everyone can put forward different opinions. But everyone will not use any dirty means to make the decision, and everyone is not particularly enthusiastic about Alisma rights. Everyone can just manage their own acre of land.

In fact, both Baker and Louisa knew very well that these people were just hired by Martina to assist Tong Yi.

This club belongs to Tong Yi. No matter how far they achieve, they can't be superior to Tong Yi.

Therefore, their own self-positioning is still very clear.

Therefore, there is no need for any intrigue at all.

What's more important is that this guy Tong Yi is also very good at doing things and being a good person. Even so, Tong Yi never crossed the line. Except for the competitive matters, which he took care of, he didn't care about other matters at all. At most, he only made suggestions. The final decision-making power still rested with each person in charge.

So they were all a pleasure to work with.

Because there are not so many messy and troublesome things inside the Crystal Palace. Back when he was at 1860 Munich, Baker was exhausted by the factional struggles and intrigues within the club, and finally chose to leave 1860 Munich.

This is why Tong Yi left Munich 1860.

Baker and the others naturally don’t want what happened in Munich 1860 to happen again!

Now Munich 1860 has really plummeted. They have been relegated to the Bundesliga 2 long ago. They can't even stay in the Bundesliga 2 and are going to the Bundesliga 3!

So Baker and the others really don't want to see Crystal Palace go the way of Munich 1860.

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