Legendary merchant

Blue Star has been developing very quickly in recent years. It has brought a large and small impact on many traditional industries, and the newspaper industry is one of the most affected industries.

Subprinted newspapers have a low search, timeliness, storage, carrying inconvenience, insufficient content exhibition, non-extensible and sharing, etc., consumer groups are also concentrated in middle-aged people, for young people, I can know those newspapers. Things, who will continue to look at the newspaper.

Nowadays, the daily newspapers, daily newspapers, sales, will continue to fall, don't say how to grow, can keep the sales of Amitabha.

Chen Fan has no opinion on Liu Ying to deal with the official duties. However, it is not suitable for the family and the child, he feels not suitable. After all, the child is too small, not full of age.

Liu Ying is alone, the past is dealing with affairs, half a month or a month can come back, now there is a business aircraft, it is still very convenient.

I ate breakfast the next day, Chen Fan said he mean, hoping to stop his parents and children.

But no matter what he said, parents and father-in-law are consistent, Liu Ying wants to feed, they can take care of it with the past, and there is no heavy industry, the environment is not bad, it seems that they are very different from the continent. Fans.

Can not stop, Chen Fan can only choose to delay time.

Liu Ying did not think about going abroad immediately, but to first put the domestic thing, and then handled it later.

This afternoon, Chen Fan was called by Liu Ying to the study, and the document of a investment project was handed over to Chen Fan asked: "How do you see for investment online shopping?"

I heard Liu Ying asked online shopping, Chen Fan guess the relationship with this document that might and just came, didn't answer immediately, but bowed down.

Liu Ying's move is not surprising to Chen Fan. When they went to Shencheng last year, Li Yihong wanted to establish an email-business website that was equivalent to the Amazon, and the project information of this Xie Ka's hand is said. Online shopping projects, in fact, the e-commerce that Li Yihong is almost meaningful.

Liu Ying still remembers that Chen Fan is directly woometer, and does not know today after half a year, he has changed the initial idea.

Chen Fan is more careful, before that Li Yihong has a preliminary idea, and it is also arranged to start early preparation, but the project has not been formed, and the decent plan is not.

This time, this is a project plan called Alma's company, and the preparation to the project in the book is detailed. It can be said that the plan is very complete, and various possible problems have considered , Just step by step by step by step in the project book.

It took a lot of time Chen Fan to read this project plan. In fact, it is actually jumped over. If it is estimated to spend it, it is not necessary to complete it for two hours.

"His project, more like a large store on the Internet, rent the store to the next store, the store is doing physical business, by the way in the online store, pass the post to send goods to customers, look They are feasible.

However, the second step in the project is to subscribe to the payment. I still didn't want to understand. People didn't get things, give you, even if you said that you are a website, doing the role of the middle-safe.

If the seller didn't see money, he sent something out. Who guaranteed that the money faster?

There is also the last step, that is, the customer signs the goods, people are not satisfied, if you don't want to pay, return to the fees, the site will be borne, and the website returns to the information according to the information on the post, the seller accept? "

Chen Fan put down the project book in his hand, and he said to Liu Ying: "As he is so doing, there will be no one will come to the website.

This project is different from Amazon. Amazon is an inner supermarket. It is sold online from the manufacturer to purchase the website, so that he only needs to pay a small margin, check the manufacturer after selling the goods, and his main book is mainly books. Sales, it is very little to say that it is very unsatisfactory.

However, this project is not, he contains various items, as long as it is not illegal, it can be sold, and there is risky on the way transportation. "

Said that Chen Fan is still a mouthful, then shook his head, "I don't look at this thing, too much, unless everyone is a saint, it is integrity, otherwise this store is not open."

To be here, Chen Fan remembers that this is the project of Liu Ying's hand. Substant is that Liu Ying feels that this project can invest in, at least a try, you will give her a lot directly, it seems a bit bad, then open Asked: "What do you think?"

"I have asked the project, this Alima is doing a website, mainly for corporate customers, this is their material, parts, who engages in wholesale trade, similar to the Miki Machine company that Li Yihong said."

Liu Ying did not directly answer Chen Fan's question and said his views on this project, but began to talk about the situation of Alma's company.

"Before they got more than 2 million meters from home and abroad, the main investors were Goldman Sachs and soft silver, which was not in the scientific stock bubble of Niki, and now these Kobodyn company financing is difficult, Goldman Sachs I also want to quit, so they think that the company has money, it can be maintained for a period of time, find new financing, supplement the company's cash reserves. "

"That is to say, this company is not lack in the short term?"

Chen Fan deducts Liu Ying's meaning, Alma does not lack money, just want to add cash reserves.

To be a company, the cash flow is very important. This is related to the company to survive. Now the media has started a large number of reports of technology stocks, and a large number of Kobodyn, because they did not find financing, they closed down.

Alma should be scared, so I rushed to various investment companies to seek financing. No matter how to say, I will fool your money first.

"It's not to say that it is not lacking, once the project starts, the remaining money is definitely not enough."

Liu Ying smiled, "According to our people and their bosses, the judgment of their boss, the funds in the early days have been burned most, and the remaining estimates are still some, and they can maintain the company to run one or two years.

Of course, this is in the case of no new projects, and the existing mode is operated, which is also the expenses of salary and management costs. "

"That is to say, the purpose of their financing is to maintain the wholesale, trade website, and is it to prepare for this transfer of retail?"

Said that Chen Fan refers to the project book on the table.

"Yes, they are still in a loss state, they will definitely pay the first step in the current website, as for this project, it is to transfer to the existing website to transfer to this project to become the original seller, but still need some time."

Liu Ying said.

Said so much, in fact, I answered Chen Fan's question. This project is made, will someone will register, go to sell something?

The answer is yes, those customers who purchase goods on the Alma website are the first seller of this retail website, at least potential, can be sought.

Looks like a ring ring, and the key is that the seller does not know the problem, it seems to be solved.

As long as there is a heading effect, then there will be some people follow up, lack of sellers and goods seem to be worried.

Then there is how to let the user rest assured, pay the money to the website. This middle businessman is.

As for the benefits, there is a project book, in the early days, in order to expand the market, it will be exempt from most of the expenses. After the market is started, it has begun to gradually collect channel fees, and the money is held in his own hands. When paying, the channel fee is buckled. At least the website guarantees its own cash flow.

As for the user to rest assured, then it is simple, one is to pull the tiger skin, find a well-known big company to do shareholders, two are those users will definitely start from small goods, people will buy large amounts, more times Trading, become, natural trust is coming, and then use the newspaper media to propagate, the credit is available.

Chen Fan felt that this project may be possible. After all, there is a store. Trading online, does not affect your business, the local people will definitely not go online, they will sell goods directly, only foreign , Optimistic about this.

However, although it is impossible, Chen Fan is still very good at this project, now the domestic business is developed, what product market can not be found, is it necessary to buy online?

There is also a postal system for delivery. In addition to the national-funded company, there are also some private express companies, but the scale is not large.

However, Chen Fan will soon not consider this problem. This is not his concern. Alma should find a solution, the post is not good, not there is logistics company, although this cost is high.

Chen Fan is not familiar with the current logistics situation in China, just knows that there is already a courier company, but most is to cover some regions, have not reached the country's national coverage, so once this retail website is coming out, it is estimated that the postal situation will be I like it, this is money.

In order to make this money, they naturally want to improve the system, really don't have to worry about the issue of goods.

I want to pass these, Chen Fan looked at Liu Ying, "I don't object to invest in this, saying that he already investors, is Goldman Sachs and Soft Silver are not willing to continue investment?"

"They don't want these capital to continue to expand investment, the founder team also wants to maintain the rights of holding operations, if they continue to financing, then the company will become a day."

Liu Ying heard that Chen Fan did not oppose this project, his face was still very happy, hurriedly answered Chen Fan.

"They want to introduce more shareholders, discrete equity?"

Chen Fan understood the meaning of Liu Ying, worried about too much shareholders invested too much, there was a major shareholder, and they kicked them out of the company.

Think about it, it's all right, doing the website to burn money, there is no money at home, once the financing is opened, in order to survive, in the absence of cash flow, the company will continue to lack the money, soon will fall by paragraph Losing control of the company.

"According to their statement, this time is already the third round of financing, the first round will get 5 million meters, the second round will get 20 million meters, more than 100 billion funds, this time they hope to be able to Get 20 million meters, the price is 10% shares. "

Liu Ying said: "When the company start created, it was 500,000. When the first financing was 5 million, he gave 30% of the shares. The second financing is 25% of the second financing. This financing is still 20 million, only 10%, I have been over, if this financing is completed, the founder of their founders and the company's shares are%, as for how much shares we want, how much money is seen. "

"The shares did not talk about?"

Chen Fan suddenly asked.

Liu Ying shakes his head, "I didn't talk about it, I didn't go to the hills of the mountain, so I said that they were still very savvy, prepared in advance, even if the financing failed, they still have time to find new financing. At least one year, give them to continue to find partners.

The second is the equity, now there is also control power in their hands, but the shares have only 52.5%, so they can now compromise the previous investors in this round of financing, but once they are completed, they will lose this control. If you need to have investors to stand on the board, they need to scattered shares.

Although the introduction of excessive shareholders, it may make the relationship between the board of directors more complicated. When it is, it is very troublesome, but it is a lot to take strongly. "

"There is a big shareholder with strength now?"

Chen Fan noticed that Alma's current dilemma, keen feels seems to have shareholders challenged the founder team.

"The island's soft silver company, two rounds of investment are not small, it is said that it has reached 17%, this time they want all the financing, when they have more than 25% of their equity However, it was refused by the horse, and Alma was created by the horse, and he has a founder of 80% of the shares. "

Liu Ying replied.

Chen Fan probably understands. If this round of financing is completed, continue to be a hard investment, then the horse has only more than 30 shares, while soft silver shares have more than 20, and it is indeed challenged to the company's control. He has a sense of crisis, so it will be more refused to continue to invest.

"What have you said Goldman Sachs want to withdraw?"

Chen Fan suddenly asked. At this time he has forgotten to oppose investment in investment, but starting to count other things.

Soft Silver This venture capital company Chen Fan knows that when you participate in the charity dinner, you look like a manager of Soft Yin Emperor, but it is not good to give him a good sense.

Because the impression of soft silver is not good, he wants to pick things. At this time, it will throw a few hundred thousand80,000 meters. It is really a little thing for Chen Fan. It is difficult to buy me.