Losing Money to Be a Tycoon

Soon, the data of video playback, barrage, and messages began to grow rapidly!

Feihuang Studio's official account on the Eli Island website has a large number of fans, thanks to the accumulation of short videos, documentaries and movies; as a top folk singer, Chen Lei also has a very high degree of attention.

The combination of the two makes the "new student" video start to spread wildly when it is released!

Feihuang Studio did not deliberately interpret the meaning of this video.

When there are more audiences, someone will naturally analyze it.

"This is Chen Lei's new song? Ahhhh great! But what about Elle Island's debut? And still using Feihuang Studio's account?"

"Chen Lei × Fei Huang Studio? My favorite year-up and month-up are working together, awsl!"

"How should this video be specifically positioned? Should it be a MV for Chen Lei's new song, or should it be a promotional video? I think the word 'slacker apartment' appears in the back?"

"Of course it is cooperation! Did you forget that Chen Lei wrote a" Waiting "at the beginning to promote the touch Internet cafes? Now it is normal and reasonable to write a new song to promote the sloth apartment. ? "

"This singing performance is really great. I always think that Chen Lei is the best folk singer in China at present, without any dazzling skills, but just being able to sing this flavor is very resonant!"

"Does anyone understand this MV? What does it mean to be connected at the beginning and the end? The broken building and Chen Lei's living room seem to be the same place?"

There was a lot of discussion, and it didn't take long for a class representative to speak.

"Let me explain! The video has been brushed several times, and noticed some details, which may be what Feihuang Studio wants to express:"

"First of all, this should be a promotional video of the sloth apartment, because it was also released on the Tenda Life APP, and the last phrase," If you are tired, you may slow down to be a sloth ", also proves this a little."

"Second, there are a few details in this video that you can pay attention to."

"The timeline of the short film is actually staggered. There are two protagonists in the MV, Chen Lei and the designer. The scene is like this: Chen Lei sings in the house, Chen Lei walks in Jingzhou, the designer selects the house and starts to design and transform it. Chen Lei came to live in the house, and Chen Lei began to sing. "

"Everyone finds that the ending and the beginning just form a loop, and the scene just happens to connect. This shows that the narrative of the entire video is actually a flashback."

"If it is in the normal chronological order, it should be like this: Chen Lei strolls in Jingzhou, or wandering, the designer selects the house to start the transformation, Chen Lei lives in the house, Chen Lei begins to sing, and the wandering wanderer finally arrives Sloth apartment and settle down. "

"It's just that when shooting, Feihuang Studio used a small trick: they deliberately shuffled the order, used a flashback to form a closed loop for the entire story, and then tricked the audience with a special transition. The aerial shots of this time actually suggest that the timeline is changing. "

"The mystery was not revealed until the end. Two places have very strong hints: one is that the designer and Chen Lei walked into the building at exactly the same angle, and the other was that the unique 180-degree floor-to-ceiling window was only revealed when the house was completed. All show that the house is the same house, but the designer and Chen Lei entered at different times. "

"And this particular way of narrative, I think it mainly highlights the part of this transformation! Perhaps most people are paying attention to Chen Lei's lyrics and some of the more touching sections in the film, but they ignore the transformation of the house . "

"In fact, the broken house at the beginning and the house that was completed last can be said to be completely different! Using the flashback method is equivalent to using the" broken house "and the" remodeled good house "as two lines. The audience recounted that at first everyone thought they were irrelevant, but in the end, the mystery revealed that this was the same house, and the unexpected impact would be stronger! "

"And the most exciting thing is that Chen Lei's song and this video are perfectly integrated in the structure! I don't know who cooperated with whom and who had the idea first, but the result is that The last paragraph is the same melody and different lyrics as the opening paragraph. "

"This approach, on the one hand, matches the timeline of the video, so that the timeline forms a perfect cycle;"

"On the other hand, it also has a hint: it is not a simple cycle and repetition. The lyrics at the beginning of the video are very mourning, sad and lonely, but the lyrics at the end of the video have become positive, giving people a kind of hope. Feeling, this is also hinting at the theme of the whole video 'new born.'

"So the name of this video" New Life "should have two meanings: one is that the old house is rejuvenated by the renovation of the sloth apartment project, and it has become a livable residence from the ruins; The warm and warm traveler settled in this house and began a new life. "

"In short, this promotional video is really awesome! I feel that it is not only a promotional video of the sloth apartment, but also a promotional video of Jingzhou city scenery!"

This long comment on analyzing the content of the video was quickly approved by Crazy Points as a hot comment, and it was also officially praised and pinned by Feihuang Studio.

This is indeed the way of expression that Feihuang Studio had thought about in advance when making this video. In order to complete this video, Feihuang Studio also helped Chen Lei and Liang Qingfan make a lot of pictures.

In fact, in the end, the three hours of material that was originally recorded by the videographer took only two minutes, and the other three minutes were all retaken.

But these two minutes are equally important, because it shows the process of change throughout the house, which is an essential part of the video theme.

So far, the promotional video "Fresh Life" produced by Feihuang Studio for the sloth apartment is complete!

It successfully conveyed the idea of ​​the sloth apartment, which aroused a lot of resonance among the wanderers in the city.

In every hustle and bustle city in the world, people are craving for a place where they can be alone and let everything go to rest.

And the sloth apartment is to provide everyone with a place where you can wash away the wandering pain, slow down like a sloth, and no longer struggle hard in the steel jungle just for living, but also in this exclusive In your own space, forget everything and have a good rest.

So, at the end of the video, among the barrage of "moved to cry", "good sound", "see you at the beginning", there is a barrage that is repeatedly repeated:

"So, where should I rent such an apartment?"

...

...

Wednesday, August 24.

At 10 o'clock in the morning, Pei Qian slept until she woke up naturally.

He didn't know that Feihuang Studio updated the video last night, nor did he know that there was a storm of discussion on the Internet last night and this morning.

Get up and wash as usual, ready to eat at Moyu.

However, when going downstairs, Pei Qian stepped out of the elevator and suddenly found something wrong.

Someone is looking at the house on the first floor?

The voice of the housekeeper Song Kai came from the housekeeper's room on the first floor, and it seemed that he was introducing the rules to be followed when renting a sloth apartment and the specific rental price for prospective customers.

Pei Qian was suddenly close to the enemy.

What's happening here?

In order to prevent being discovered, Pei Qian hurriedly hid to the fire stairs, while waiting for these house-watchers to leave, pulled out her cell phone, and checked the truth behind it.

I have lived well for more than three months, and no one here has been asking why. Why did so many people suddenly come to see the house today?

If something goes wrong, there must be a demon!

Sure enough, Pei Qian opened the Tenda Life APP and saw the promotion video of the sloth apartment just uploaded last night, as well as the comments on the comprehensive interpretation of the promotion video below.

"Upload video at night ?!"

"I think these people are not taking enough vacations, and dare to violate the company rules in public!"

"Uh ... it doesn't seem to be necessary. It takes time to pass the review. From this release time, it seems that the review was submitted before work, and just passed after work?"

Pei Qian, who originally wanted to confess the teacher, carefully studied this release time, only to find that Feihuang Studio seemed very smart and did not leave a handle for herself.

"Huang Sibo has already traveled, and the progress of this video has not been delayed at all? How can this be true!"

Pei Qian was helpless. Although he knew that he should always come, he came so fast that he caught him by surprise.

At this time, footsteps came from outside, and it seemed that the people who saw the house had left.

Pei Qian opened the door of the fire staircase and met the housekeeper Song Kai who had just sent the customer away.

Song Kai froze for a moment.

Mr. Pei ... Is climbing in the morning to exercise?

Otherwise, how come the elevator didn't sit and walked out of the fire staircase?

Seeing that General Pei doesn't even breathe, he has good physical fitness?

After analyzing for a long time ~ www.ltnovel.com ~ but I feel that something is wrong.

Pei Qian didn't know Song Kai's psychological activities, and asked, "These people just came to see the house?"

Song Kai nodded: "Yes, Mr. Pei, this morning, several people suddenly came to see the house. It should be the credit for updating the promotional video on the Tenda Life App yesterday."

Pei Qianru was close to the enemy: "So, does anyone want to rent it now?"

"Uh ..." Song Kai hesitated. "Not yet. After I introduced the specific regulations and rent for the sloth apartment, everyone said they would go back and think again."

Pei Qian was happy, and surely my strategy was useful!

Hurrying to continue to ask: "When you introduced the house, didn't you use any marketing words?"

Song Kai nodded: "Of course not, President Pei, you have explained it before. I have not disclosed to anyone that you live here."

Pei Qian was very satisfied with a smile on her face: "Good, keep it up!"