Luxury Goods: From Handicraft Workshops To Domination Of The World

7:30 p.m.

Jianjia meeting room.

The atmosphere is anxious.

In the past two days, Jian Jia has been under tremendous pressure from public opinion, and almost all jewelry bloggers, ~ have not seen nail bracelets.

"Gu Bai, there's still half an hour left, can the nails really be sold?"

Aunt Liu looked at Gu Bai.

Every time at this moment, Gu Bai is the magic needle in her heart, making her feel at ease.

"Gu Bai, I have tried my best to publicize the nails on the scarf."

"But my fans have limited spending power."

Su Mi also said sorry.

She was dressed in a small white fragrance, with crystal stockings and small leather shoes on her long legs, she looked very elegant, and her delicate face was a little tired.

In order to cheer up Gu Bai, she pushed the show for a whole day and came here specially.

See these two women.

Worrying so much about his own product, Gu Bai wanted to laugh, but also felt relieved.

These two people.

She didn't know anything about Jian Jia's brand influence and the strength of the nail bracelet.

Judging from what Gu Bai understands.

Nail bracelet.

Although it was condemned by a group of jewelry big Vs, and was called a black-hearted work by netizens, it was very popular in the eyes of Jian Jia's target consumers.

From the number of registrations in Jianjia's background, you can find out.

"do not worry.

Gu Bai tapped the table with his fingers, and smiled calmly: "According to the background log, there is a fan of Jianjia who registered 1,000 Jianjia accounts at once in order to snap up nails."

And emphasized: "Among them, 100 accounts have been upgraded to Jianjia members."

Said here.

The conference room was suddenly silent.

Aunt Liu and Su Mi clenched their fingers, their eyes widened, and their mouths opened round. They were obviously shocked by this statistic.

A thousand accounts are nothing.

But the problem is.

Registering 100 Jianjia members is an exaggeration!

To upgrade a Jianjia member, you need to recharge a recharge card with a face value of "1 million". 100 Jianjia members equal 100 million!

Someone rushed 100 million to grab the nail bracelet!

crazy!

too crazy!

What kind of god is this, so inhumane?

"Today's sale."

"There will be a notary to supervise the whole process. I hope that the nail bracelet will surprise everyone!"

Gu Bai crossed his fingers and rested his hands on his chin.

Katia is very powerful.

But when it comes to consumers' individual spending power, Gu Bai is not panicked at all, and even wants to laugh.

Countdown: 60S.

Countdown: 59S.

Countdown: 58S.

inside the room.

Chen Jia was dressed in cute pajamas, watching the countdown on the left and right on the screen, and her heart was extremely entangled.

On the left, the countdown of the child bracelet.

On the right is the countdown of Katia LOVE series accessories bracelets.

Two bracelets.

The selling price is 20,000 yuan.

which one to buy?

Chen Jia has been struggling with it for several days. She can't eat well, can't sleep well, and her whole body is anxious.

"Buy Katia, the brand is big!"

"The LOVE series is too classic, you can get it for 20,000 yuan, it's a great value!"

"Nails, buy nails, young people's choice!"

"Judging from the photos, the gold-plating process of the nails is very natural, and it looks better than Katia's..."

"Nail, let's be more individual."

"LOVE this gold-plated model, it's fake at first glance. Walking on the street, it's gold-plated at first glance. It's hard not to be laughed at and not to force Katia."

"The gilding of the nails is indeed natural..."

"In my opinion, both of them are IQ taxes. Selling something that costs a few hundred yuan for 20,000 yuan is a money grab!"

"Design is Priceless!"

"You don't have to rush to buy it, just buy the one that sells fast!"

"Yes, which fire to buy which!"

In the classmate group.

Messages keep popping up.

Chen Jia has considered all these issues. In terms of cost performance, the two bracelets are not made of pure gold, which feels like an "IQ tax".

But good-looking is good-looking, so she couldn't help it.

If you had to pick one...

She lived in a greenhouse since she was a child, grew up according to her parents' expectations, did not do anything out of the ordinary, and has been living carefully, carefully maintaining the delicate image of a "petty bourgeoisie".

sometimes.

Why don't you want to, try something different, play boldly, be boldly crazy!

Leaving the sight-seeing, day-to-day work, to wander, to take risks, to experience a different life!

And at this time.

The countdown freezes at "OS".

Without hesitation.

Chen Jia clicked on the screen on the left, added to the shopping cart, settled the bill, and paid the bill in one go.

【Your order (nail bracelet · basic model) x1, the purchase is successful!】

【Your order is expected to arrive tomorrow!】

Looking at the prompt.

Chen Jia panted heavily, as if, she did not choose a bracelet, but a new attitude towards life.

Then.

Chen Jia washed her face, calmed herself down, and drank a can of vanilla latte.

when she returned to the computer.

I glanced at Katia's sales interface, and found that within three minutes, Katia's LOVE accessories bracelet sold about 300 pieces.

This sales speed is already very fast!

This is not cabbage.

20,000 gold-plated bracelets are really not, people with average family conditions have the courage to buy them.

Then glanced at the nail bracelet.

【sold out】!

The two big "sold out" characters indicate that 20,000 pieces of nail bracelets have been sold out within 3 minutes.

how is this possible?

Is this too exaggerated?

Chen Jia couldn't believe it, and immediately opened the classmate group.

"Damn it, seconds are empty!"

"What's the situation with the nail bracelet, I only hesitated for a second, and it was sold out?"

"Are Jianjia's consumers so ruthless, 20,000 pieces are sold out in an instant!"

"If you hesitate, you will lose!"

"I knew that nails were so popular, I grabbed one just now!"

"Brother Meng, I feel that Nail is about to explode in popularity!"

"I didn't expect that nails can be hammered so well?"

"The group of people spraying nails on the Internet, and the consumers of nails, are not a group of people at all..."

"Spraying nails is work, nailing nails is life!"

"I haven't seen you for a few days, Katia is so pulled, can't even hit a nail?"

"Sorry..."

0 for flowers...

The group of classmates wailed.

Chen Jiacai noticed that the 20,000 nail bracelets were not sold out in 3 minutes, but, Mu!

Her order number, [1997], indicates that she is the 1997th customer who placed an order.

I almost didn't buy it.

And when.

When Chen Jia posted a screenshot of her order to the group, it aroused a burst of envy.

She became the only one who successfully purchased nails.

There are even classmates.

Directly increase the price by 5000 yuan, hoping to buy her order.

And on second-hand apps such as Xianyu.

Someone has already increased the price to buy a nail bracelet, and offered thousands of dollars in return.

The subconscious told Chen Jia.

Nail bracelet.

It's really hot now!

at the same time.

In the live broadcast room of jewelry big V Yang Ping.

As the head of Katia fans.

Yang Ping immediately spent 20,000 yuan to buy a LOVE accessory bracelet.

And show it off to the audience.

"Sisters."

"For an accessory worth 20,000 yuan, Katia sold 300 pieces in 3 minutes. Do you know how terrifying this achievement is?"

"Katia, yyds!"

Yang Ping said with a look of admiration.

Luxury goods, after all, are not Chinese cabbage, so it is impossible to sell them so fast.

but.

When the camera cut to the sales interface of the nail bracelet, looking at the two big words "sold out", Yang Ping was stunned for a moment.

what happened?

How is this going?

Yang Ping immediately chose not to believe it, it must be Jian Jia, Gao’s hunger marketing, 20,000 nail bracelets, how could it be possible to sell short in an instant?

Many domestic manufacturers who engage in hunger marketing like to play the "second space" the most.

But there is a certificate from the notary office next to it, and the ironclad evidence is as strong as a mountain.

The barrage also exploded.

"Halo, it turns out that Katia, but that's all..."

"I'm dying of laughter. Only 300 pieces are sold in three minutes. People nail bracelets, and 20,000 pieces are sold every second. This is the gap!"

"Never underestimate Jianjia's consumers, because they are fierce!"

"Yang Ping, you are so stupid, a nail bracelet, now you can sell it at an extra price of 5,000 yuan on the salted fish, I knew I would grab the nails!"

"At this level, you still claim to be a jewelry big V, go home and play in the mud!"

"It's just a foreign licking dog!"

"Katia, you can't even sell a single nail, and you've got your hips down."

"Yang Ping, please close the live broadcast room!"

"The nail element is actually quite nice."

"I regret not grabbing the nail!"

"Same regret!"

"In the hands of nails, it is yyds!"

"Shut down!"

Angry netizens quickly blasted Yang Ping's live broadcast room.

Nails are now popular.

And they, because they were bewitched by Yang Ping, kept guarding the interface of Katia's store, and missed grabbing the nail bracelet, and their anger can be imagined.

Netizens thought of Yang Ping's flag, if the sales of nails exceeded LOVE accessories, the broadcast would be permanently shut down, and there were barrages.

Looking at the barrage.

Yang Ping looked shocked, as if petrified.

Katia, but the god in her heart, how could she lose to a domestic brand Jianjiaqian?