Luxury Goods: From Handicraft Workshops To Domination Of The World

Jianjia Diamond.

When it first appeared, it caused a sensation in the audience and attracted a lot of attention.

All of a sudden.

Many people are eager to try and prepare to buy.

Even if you don’t have a GIA certificate, it doesn’t matter, the word Jianjia is synonymous with luxury and high-end!

"Wait a minute!"

"Everyone, I think you are mistaken. Jianjia diamonds are not natural diamonds, but—inferior artificial diamonds!"

De Beers, the president Gandel, awakened everyone with his words.

"Synthetic diamonds?"

Everyone showed astonished expressions.

This amazing red diamond pigeon blood, as delicate as a flower, as bright red as blood, how could it be a man-made diamond?

In fact.

Even Gander himself couldn't believe it.

But the facts were right in front of him, and he immediately called up an electronic document, which showed that Jian Jia had acquired Xihang King Kong, an artificial diamond company.

However, Xihang Diamond used to mainly produce low-quality industrial diamonds.

"What a pity."

One woman shrugged, regretfully.

"The Jianjia diamond is still my favorite, but considering the price of 500,000 pieces, I probably wouldn't buy it. After all, it is a man-made diamond and has no investment value."

Said a wealthy customer.

The 500,000 diamond "593" stone is already an investment attribute. Artificial diamonds have no collection value and no possibility of value-added, so they are not suitable for investment.

"Although I will not buy the Jianjia diamond, it is still my best of the day, and I will vote for the Lianxia diamond.

A crooked nut consumer said to himself.

Immediately afterwards.

A later famous "voting name scene" was born.

consumers.

Give up buying Jianjia diamonds.

but they.

But not only did he not dislike Jian Jia diamonds, but he liked them very much and appreciated them very much. Then he queued up to the ballot box and cast a vote for Jian Jia.

It doesn't cost money to vote anyway.

"I'll buy one."

Chen Qing pushed his glasses, walked to the counter, and summoned up his courage.

"Sir, are you sure?"

"This is a man-made diamond."

The exhibition staff was surprised.

Unexpectedly, someone would take 500,000 yuan to buy an artificial diamond.

"I am sure."

Chen Qing nodded heavily.

500,000 yuan.

It's not a small amount for him, but there is no way, the red diamond pigeon blood is simply too beautiful.

And he is a little fan of Jian Jia.

Jian Jia.

He is God in his mind.

Never let him down.

9 o'clock in the evening.

The organizer of the jewelry exhibition, like the previous ones, started a daily summary live broadcast.

The highlight of the live broadcast.

It was the first day, the "best of the day" voted by the audience.

The live broadcast begins.

Netizens from all over the country, major jewelers, and practitioners all poured into the live broadcast room, hoping to see which ten lucky products will be awarded to "Today's Best"[, which represents the weather vane of jewelry.

"Hello everyone."

"Now, let's start to sing votes for everyone.

The beautiful host said.

The entire vote counting process adopts the method of manual counting and manual recording, which is the tradition of Hong Kong Jewelery Fair and is more ceremonial.

"Jianjia, Red Diamond Pigeon's Blood, Purin."

"Jianjia..."

"Jianjia...

"Jianjia,..."

A strange scene happened.

Ten votes were sung in a row, all of them were pigeon blood.

"It looks."

"My friends at this exhibition are very fond of Jianjia, a new diamond brand, so let's continue."

The host smiled.

Ten invoices are all for the same product, which has never happened in history.

As the voting proceeded.

Cartier, De Beers, Bossini, etc., names appeared one after another in the big jewelry field.

But the word "Jianjia" appears most frequently.

The host was dumbfounded.

Jianjia...

A new diamond brand, consumers, is it so much love?

And even more incredible.

Jianjia Diamond.

Not real natural diamonds, but man-made diamonds, synonymous with cheap, rough.

after an hour.

Counting is over.

Jian Jia Red Diamond Pigeon Blood won 52.4% of the votes, ranking first in the voting list with an overwhelming advantage, and was awarded "Today's Best".

Seeing this result, netizens were instantly excited.

"No way?"

"A man-made diamond, won the jewelry show, the best of the day?"

"It's so ironic. At Asia's highest-level jewelry show, a synthetic diamond won the best award today!"

"I vomit blood..."

"Jian Jia made history."

"Jian Jia raised the artificial diamond to a height that does not belong to it."

"I have never won sales, and I have never lost votes!"

"Grandma got into bed and made grandpa amused...

The barrage is very joyful.

Especially that sentence ---- never won sales, never lost votes.

Combined with daytime.

Jian Jia only sold one diamond, but won 52.4% of the votes against the sky. This sentence is really too vivid.

"All right friends."

"Let us congratulate Jian Jia and look forward to tomorrow, a new round of today's best vote."

The host smiled sweetly.

Live is off.

.

The jewelry show continues.

Jianjia Diamond has attracted a large number of customers, but the transaction volume is "0".

But in the evening vote.

Still with more than half of the votes, won the "Voting Champion" today's best.

This one result.

It made many people dumbfounded.

on the one hand.

It is countless consumers who love Jianjia Red Diamond Pigeon Blood, are deeply infatuated, and vote wildly.

on the other hand.

Jianjia diamonds, no one really buys them.

"Gu Bai."

"Now on the Internet, it is said that our Jian Jia's diamond sales have never won, and we have never lost in the vote, and we have voted for the champion."

The Ritz Carlton Hotel.

In the dining room, Aunt Liu was wrapped in a white pajamas, her skin was very fair, and her neckline was very low. She was facing Gu Bai opposite, and said worriedly.

In the past two days, Jian Jia's pigeon blood has blown people's attention and won two "Best of the Day" in one go

It has become the most out-of-the-box exhibit at this year's jewelry fair.

But the volume is only one.

"That's normal too."

Gu Bai glanced at Aunt Liu pleasingly, and said with a smile: "The luxury goods industry is a very marketing-heavy industry. Natural diamonds have been marketed for more than a hundred years before they can reach their current status."

If a product is good 0.

will succeed.

There are so many good things in Longguo, just a single piece of brocade, I'm afraid it can beat most of the fabrics in the world.

Jianjia diamond is also the same reason, beauty is really beautiful, but marketing can't keep up.

Consumers can't accept it for a while.

"then what should we do?"

"We can't just sell it for seven or eight years, and then start selling...the day lily is cold.

Aunt Liu put her chin on her hand and said.

When it comes to marketing, she feels a little overwhelmed!

"The simplest marketing...is Pengci."

Gu Bai showed a mysterious smile.

"Porcelain touch?"

Aunt Liu was a little confused.

"right!"

Gu Bai snapped his fingers, with a confident expression: "Tomorrow, at the Sotheby's auction, De Beers will launch a 15.81-carat 'Sakura Pink Diamond' with a starting price of 100 million yuan.

After a pause, he continued: "Jian Jia, I will also auction off that 15.42-carat red diamond pigeon's blood, and compete with De Beers' 'Sakura Pink Diamond'!"

These days.

The 15.81-carat cherry blossom pink diamond with a starting price of 100 million yuan has already attracted the attention of the world and added great prestige to De Beers.

Tomorrow's Sotheby's auction, because of this cherry blossom pink diamond, it has attracted worldwide attention, and its prosperity is unprecedented!

The stage is set.

Next is the Red Diamond Pigeon Blood, time to perform!

"this..."

"But, our red diamond pigeon blood, although it looks good, is it a man-made diamond after all?"

"Only one was sold at the exhibition."

"At the auction, will there really be someone who will buy it at a high price? It won't pass the auction, right?"

Aunt Liu made another old mistake.

A little cowardly.

"You."

Gu Bai couldn't help it, and raised his hand to scratch her little Qiong's nose. This woman is really not small, but she is timid...

Then he leaned back in his chair and said with a very confident smile: "After tomorrow's auction, the diamond industry will experience an earthquake."

Peninsula Hotel, Presidential Suite.

"Damn Jianjia." 3.0

"Stealed our De Beers, too much traffic, and took two best of the day!"

Dropped the phone on the sofa.

The president of De Beers, Mr. Gander, said with a cold snort.

"Jian Jia is really too much!"

"A few artificial diamonds blow up the Internet, making us De Beers like a supporting role."

The little female secretary was also indignant.

For this exhibition.

De Beers took out a lot of treasures, but was overwhelmed by a few artificial diamonds, and was about to vomit blood from anger.

"But Mr. President."

"Tomorrow, Sotheby's auction, we, De Beers, will rule the world!"

"Sakura pink diamonds will make a stunning appearance to the world!"

The little female secret comforted again.

"haha, yes!"

"Sakura pink diamonds are so beautiful that they will amaze the whole world and become legends in the Asian jewelry market."

"In private."

"The tycoons in Xiangjiang have already offered a price of 150 million for this super diamond. I believe the transaction price will be even higher tomorrow!"

Mr. Gandel, the president, looked happy.

Synthetic diamonds.

After all, it will not be on the stage. Tomorrow Sotheby's and De Beers will be the only protagonists. .