Made in Hollywood

As the sun rose on Friday, another competitive weekend kicked off. Just like last weekend’s collective criticism of "Independence Day", professional film critics once again collectively spoke out, praising "Shawshank’s Redemption", almost This year's best reviews are all thrown on the head of this film, and it is almost the first in film history.

Similar to last week’s criticism, the praise of film critics was placed on the theater market without a frenetic chain reaction.

Maybe it’s the lack of appeal of the film’s cast, maybe the unpleasant title with a hint of religion, maybe the film’s genre and themes are not suitable, or last week’s critics criticized "Independence Day" and the audience liked to bring The sequelae, the market response of "Shawshank's Redemption" can only be described as unusually flat.

Friday night is often the first peak of watching movies on weekends. Parker, a market investigator from mxeb, walked into a theater in the downtown commercial plaza early to observe the first-line market reaction of "Shawshank's Redemption."

After 7:30, the number of people entering the theater has increased significantly. Through a long period of sampling and data obtained from the theater, Parker gradually has a preliminary impression of the film under investigation-the situation is not very good.

Obviously, although "Independence Day" entered the second weekend of its release, it was still strong and powerful, accounting for nearly half of the movie viewers!

Of course, this is also expected by the publisher and their company. The previous data feedback of "Independence Day" was there. No one would be foolish enough to think that "Shawshank's Redemption" could compete with this film in the box office market.

It is normal for the film to fail "Independence Day". Why is the audience ratio only comparable to "The Lion King" and "Forrest Gump"? The latter two have been in theaters for several weeks, and "Shawshank's Redemption" is only released for the first week!

Just as Parker thought so, a screening of "The Shawshank's Redemption" ended, and a sparse audience came from the other side of the theater, and he hurriedly greeted him. Start routine sampling.

"The movie is wonderful and infectious, and the plot is great..."

Like some viewers who had been asked during the day, the young man stopped by him was full of praise for the film, and Parker asked again, "Will you recommend it to people around you. Or bring your family and friends to watch it again?"

"No!" The young man gave the answer directly without hesitation, "Absolutely not!"

"Why?" Parker asked quickly.

"This film is too heavy and it makes people feel uncomfortable. Even if you watch tragedies, you can often find joy in it."

The young man frowned tightly, "But "Shawshank's Redemption" is very depressive. People around me enter the theater for entertainment. They definitely don't want to feel this atmosphere."

Subsequently. Parker asked several viewers, some of whom had similar views and thought the film was wonderful, but would not recommend it to others.

On Friday's box office, attendance and audience numbers, "Independence Day" has always been ahead of the movies released in the same period. On Saturday morning, Duke obtained detailed data from the Independence Day studio.

The weekend box office will inevitably rebound, although the intensity is not particularly strong. But "Independence Day" received 15.57 million US dollars in a single day, which took the lead this weekend.

In second place is "Shawshank's Redemption" just released. A single day received 5.12 million US dollars, beating the "Lion King"'s 4.78 million US dollars and "Forrest Gump"'s 4.27 million US dollars, won the second place.

In Duke's view, as long as the single-day performance of "Shawshank's Redemption" can be maintained, it is possible for the box office to exceed $15 million or even $20 million in the first weekend. It may change the fate of the big rush.

however. This film is dubbed the best and strangest movie in history, and it cannot be measured by normal film rules. Even the most daring evaluation agency could not predict its box office trend that does not conform to normal rules.

In general, professional reputation is bursting. It is bound to play a role in publicity, coupled with the already good audience reputation and normal weekend release schedule, "Shawshank's Redemption" should usher in a small outbreak on Saturday, at least it can exceed Friday's box office, but The surprise happened to everyone. The movie’s audience reputation and professional ratings were rising, but the box office plummeted.

On Saturday, "Shawshank's Redemption" fell by more than 50%, and the box office in a single day plummeted to 2.24 million US dollars, while "Independence Day", "The Lion King" and "Forrest Gump" became the relative beneficiaries. , Gaining 16.34 million U.S. dollars, 8.22 million U.S. dollars and 7.43 million U.S. dollars, respectively, exploding all the new movies released this week.

This is a subversive schedule. "Independence Day" was devalued by film critics to be worthless, but it continued to be a big hit. "Shawshank's Redemption" was elevated to a high level in film history, but there was no interest in it. ...

If this situation is only a short-lived occurrence, perhaps the audience will not care, but Time Warner and News Corporation’s media have been screaming, and it is difficult to be unobtrusive. The disturbance in the past ten days is enough to make very slow movie fans. Recognize the fact that the films touted by film critics may not be suitable for them, and the films they like will not be appreciated by film critics.

The major Hollywood companies recognize another fact-the relationship between film critics and the market is at most five cents.

That is to say, during this weekend, none of the previews of "Burning Eyebrows" jointly invested by Paramount and Universal Pictures and New Line Pictures' "Ghost in Disguise" did not invite film critics to participate. The interests of this vampire industry are obviously Was touched.

Also this weekend, "Independence Day" started its overseas journey, taking the lead to land in overseas markets such as the United Kingdom, France, New Zealand, Spain, Australia, etc. The reaction of the film was like a North American copy, which triggered a boom in ticket purchases and viewing by the audience. Countless foreign film critics frantically complained.

"Independence Day" is a mixture of multiple alien invasion films, and the theme also reflects American aggression!"-French "Le Figaro".

""Independence Day" reflects the delusion and ambition of director Duke Rosenberg's Great Americanism!"-Spain "Marca".

"The speech of the US president before the war in the film is the most grandiose dialogue in Hollywood history!"-bbc

"Duke Rosenberg is crazy and delusional to **** the world with a sci-fi blockbuster. He actually wants to change the National Day of all countries to July 4!"-British "The Times".

This film, this short weekend, Duke caused a sensation far more than the sum of the past few years, film critics all over the world have set off a frenzy of criticizing him, and the Independence Day studio used News Corp. The media all over the western world spread Duke's rebuttals against the film critics, which aroused the excitement of the film critics in the western world, and they wished that Raduke would come out and tie it to the pillar of shame in history.

Attacking Duke has become the political correctness of film critics, and even some film critics who want to argue for him have to become cautious.

Duke did not remain silent because of this, but continued to create momentum for propaganda, as he said in an interview with the famous "World News Weekly".

"I will not feel sad because of the bright guns and dark arrows shot by film critics. Anyone must accept the concept of free market. If people do not want to buy my product, then I will not make this product again, but the audience has repeatedly stated that they I love to watch my work, even if the critics don’t like it anymore, I will still consider the audience’s needs first."

As if afraid that the fire is not big enough, Duke also specifically said, "I work as hard as I can. I am very happy to see that the audience likes this movie except for the critics. Let us ignore those critics, I Movies are made to make the audience like it."

Film critics were gnashing their teeth by the continued enthusiasm of "Independence Day" and issued the most violent and vicious attacks, but they could not stop "Independence Day" from setting off a "Jurassic Park"-like movie-watching frenzy in the movie theaters.

Especially in North America, the more critics criticized, the higher the box office numbers of "Independence Day" rose, and the more they praised "Shawshank's Redemption", the less popular the film.

When the new weekend box office was released, the North American film critics fell silent for a while, and then set off a greater wave of criticism, but these were so pale and feeble in front of the box office numbers of Independence Day.

The North American box office for the second weekend of "Independence Day" reached US$42.96 million. Not only did it kill all the movies released during the same period, it even exceeded the box office numbers of most movies in the first week. The film’s North American box office reached US$159.89 million. Duke reaped another record in North American film history-breaking $150 million at the fastest!

Of course, this result has won the North American weekly box office ranking champion!

Standing at the highest point and looking down, you can’t see the shadow of the newly released film at the second or third place. The "Lion King", which was released around the world, came in second with $16.88 million. The five-week film "Forrest Gump" "Biography" ranked third with $14.18 million, and Duke's unimpressed film called "Weekend Holiday" ranked fourth, with a box office of $9.87 million.

And "Shawshank's Redemption", which was sought after by countless film critics, ended up in fifth place with 8.57 million U.S. dollars because the box office fell again two days after the weekend.

Just like Duke had thought, "Independence Day" with its popular results crushed the glamorous faces of film critics, and exposed their weaker and weaker influence to the market, completely exposed to Hollywood and movie fans. In front of.

"Independence Day" also made great progress on its first overseas weekend. Although it only appeared in overseas markets in Western Europe and the English-speaking area, the total score of 75.28 million US dollars was reported overseas for three days on the weekend, which was enough to make all investors laugh. It must be ear to ear.

At the beginning of the new week, all films released will inevitably begin to decline, and a strong competitor will be ushered in on the weekend, James Cameron’s 115 million dollar production of "True Lies." (To be continued...)

ps: Seeking collection! Ask for a recommendation ticket!