Made in Hollywood

Maybe it’s that pure racing popcorn is too easy to drain enthusiasm, or maybe Jessica Alba’s scandal stopped subsequent audiences. After the start of the new week, the box office of "Fast and Furious" dropped sharply. Monday The single-day box office dropped to 3.65 million US dollars, a drop of 60%.

"The Fellowship of the Ring" is not much better. After three consecutive weeks of hits, the box office trend will inevitably begin to weaken. This is also a normal market law.

Compared with Sunday's 11.62 million U.S. dollars, Monday's box office fell 55 percent, with a single-day closing of 5.23 million U.S. dollars.

In this week, the two films that are at the forefront of the market are "Fast and Furious" and "The Guardian of the Rings". The former is due to many reasons, and the latter is declining because of the release time. However, "The Guardian of the Rings" "Team" has always firmly suppressed "Fast and Furious", and the gap is quite obvious.

In the remaining three working days of "The Fellowship of the Ring", they reported receipts of US$5.1 million, US$4.89 million and US$4.62 million, respectively, and US$3.42 million, US$3.21 million and US$3.1 million for "Fast and Furious".

As big as the box office gap, there is audience reputation.

The former's theater audience rating remained at around 90%, and the overall rating remained ⊙▽. In a+, 66 media outlets scored an average of 89 points.

The latter’s praise rate is only 75%, and the overall rating is a-, with an average of 65 points from 45 media.

In the following weekend, another film "Operation Swordfish" released by Warner Bros. landed on the North American market on a large scale. This film produced by Australia's Wayshow Film Company can only be said to be Warner's godson. "Team" is incomparable to a pro-son, and Warner Bros. invests relatively limited resources on it. The most typical one is the number of theaters. There are only more than 2,600.

In this case, even if "The Fellowship of the Ring Expedition" reaches the fourth weekend, it is still not something "Operation Swordfish" can shake.

"There is no suspense."

In the post-production room of The Lord of the Rings Studio, Richard Taylor of Weta Studios couldn’t suppress the excitement on his face. His eyebrows almost flew into his hair. He said that he had just finished editing a section of "The Two Towers". Duke said. "Although "The Fellowship of the Rings Expedition" dropped by more than 50% last weekend, the box office of 20.19 million US dollars is enough to beat the 18.14 million US dollars of Operation Swordfish and 17.25 million US dollars of Fast and Furious!"

Wallace Lee, who just joined the crew, said, "That means we won the fourth weekly box office champion?"

"Yes!"

If it weren’t for sitting at the rest table with Duke and others, Richard Taylor would have jumped up and roared. His voice was very loud, and the excitement was not concealed, "We have won four consecutive championships! This is Four consecutive championships in the summer file!"

He clenched a fist tightly, and tried all his strength to hold back the excitement and excitement in his heart. Did not wave it out.

Weta Workshop is famous!

In recent weeks, Weta Studios has been frequently mentioned by the media along with Duke and The Fellowship of the Ring, and countless people in the industry are also inquiring about the specific situation.

Richard Taylor has no reason not to be excited. Although Weta Studios can't enjoy any revenue sharing, the sign has really started. Recently, there are countless people asking about the business!

He turned to look at Duke, his eyes hot. All this is brought by the other party!

"Hey, Richard. Don't look at me like that." Duke put down the coffee cup, pointed to the door of the room, and made a deliberate joke. "You seem to be very excited. If you can't hold back, you can go out. Roar a few times."

Everyone, including Richard Taylor, laughed.

"Richard. You should get used to this situation."

Mary Victoria, the head of the computer special effects team, said, "Don't forget, "The Fellowship of the Ring" is just the beginning. Think about the epic scenes we are rendering. The last two parts will drive all fans crazy."

"I don't want to get used to these." Richard Taylor said seriously. "I just want success to give me a more violent impact."

There was another hearty laughter from everyone.

Anna Prinz picked up the coffee pot and filled the coffee for several people. After sitting down, she said, "As long as you work with us, you will get used to it."

Richard Taylor's eyes turned to Duke again, working with him, success will definitely become a habit.

He remembered very clearly that it has been less than a month since the release of "The Fellowship of the Ring", but the North American box office reached $330.6 million! What a terrifying box office figure is this?

And he just watched the overseas statistics of last weekend. Last weekend, "The Fellowship of the Rings Expedition" landed on the Asian, Latin American and Australian markets on a large scale, including Europe and other regions that have already been released, and received 200 million overseas in three days. 21 million US dollars.

If I remember correctly, the global box office of "The Fellowship of the Ring" has been infinitely close to 700 million US dollars!

At which number will this film stop at the global box office? Even if the film's popularity in North America has passed, $1 billion is the most conservative estimate!

The sound of the door being pushed open interrupted Richard Taylor's thoughts, and Tina Fey walked over with a document and sat beside Duke.

Richard Taylor's heart moved and asked, "Tina, is it the surrounding statistics?"

Tina Fei glanced at Duke, saw him nodding slightly, and said, "Yes, the peripheral sales data of last weekend has been roughly calculated."

"How many?"

Although there is no share, Richard Taylor is very concerned. Many of the prototypes of the peripheral products are derived from the design of Weta Studio. When Weta Studio signed the contract, they did not have any qualifications to call for revenue sharing, but "The Guardian of the Ring" The success of the company, especially if it sells in the surrounding area, will undoubtedly increase their confidence to be divided into other projects in the future!

"North America sold around US$22.5 million in peripherals last weekend, and sales in overseas markets were about US$26 million."

Seeing that Duke had no intention of objecting, Tina Fei continued, “The Lord of the Rings studio has negotiated various image licenses for the film with 36 manufacturers, and the license revenue totals $136 million.

Wallace Lee opened his eyes wide, and asked unconsciously, "Can you know how much the surrounding sales are?"

Anna Prinz is currently his direct person in charge, and replied indifferently, "Global peripheral sales have accumulated about 220 million US dollars, and the total authorized revenue has exceeded 150 million US dollars."

Compared with the shocked Wallace Lee, Anna Prinz is calm, it seems that such peripheral sales results are taken for granted.

Richard Taylor sighed inwardly, saying that film is a high-risk industry, but in the hands of Duke Rosenberg, high profits are almost at your fingertips.

Of course, as a full participant of the project, he also knows the hardship and effort the director has put in his team in the past few years.

Looking at his watch, Duke stood up and patted his palms, "Okay, everyone. It's time to rest, let's start working!"

Duke did not follow the crew to run announcements around the world, but returned to Los Angeles, not to give himself a holiday, but for the post-production of "Two Towers".

Los Angeles is still prosperous after nightfall. Duke announced that he was off work until he was busy with the special effects of the tree. When driving towards Malibu, he passed a hotel. The front of the hotel was covered with a red carpet, crowded with people on both sides of the red carpet, and dense flashes were constantly on It seems that there are activities being held.

His car galloped past, but an oncoming car turned to the hotel and stopped at the end of the red carpet. Michael Ovitz got out of the car vigorously and walked into the hotel.

This is a celebration party organized by Universal Pictures for "Fast and Furious". Although the box office of the film has fallen rapidly, anyone can see that the North American box office must exceed 100 million, which is relative to the production cost of 38 million US dollars. It is already a victory worth celebrating.

Michael Ovitz swept away the decadence brought by "Pearl Harbor". From the moment he walked into the banquet hall, he was the focal point of being complimented. It seems that the years of dominance of caa are recurring again.

In this business environment with a strong business atmosphere, data and profit are the most powerful tools of persuasion. Even Ron Meyer, who is not very good at dealing with Michael Ovitz, used to have a few polite words with him.

The two exchanged simple greetings, and Michael Ovitz asked directly, "Ron, when will the new project I submitted pass the review?"

Hearing these confident words, Ron Meyer thought for a while and said, "I'll give you news next month."

Michael Ovitz beckoned to the side, and a director who appeared to be in his thirties and a beautiful young woman walked over.

You don’t need to introduce anyone. Ron Mayer knows them all. The director is Stephen Somos. The Mummy Returns in collaboration with Universal Pictures is a great success. The woman is the heroine of Pearl Harbor, Kate Beckinsale. Well, nowadays it can be considered somewhat famous.

A few people were polite, Michael Ovitz seemed to be adding weight to his next packaged project, and specifically said, "Ron, this is the director and heroine I prepared for the new project! And I am basically done? Jackman, he has promised me to play Van Helsing."

A director who specializes in magic, a beautiful vase heroine, a male protagonist with a strong box office appeal, and famous roles such as Earl Dracula, plus Universal Pictures' sufficient budget...

Ron Meyer has to admit that this project is full of appeal.

After Stephen Somos and Kate Beckinsale left, Michael Ovitz proudly said, "I am very confident in this project. It is fully capable of colliding head-on with Duke Rosenberg’s magical masterpiece. !"

When planning this project, he always had an idea in his mind, maybe he could use "Van Helsing" to shake "The Return of the King". If the market response to the final chapter of the series is flat, then Duke Rosenberg will surely become a joke of the world. .

However, this is just an idea, he will not make a decision rashly. (To be continued...)