Military Technology
Vol 6 Chapter 2818: Help!
"Another example is some other creative ideas, such as time capsules, transfer mailboxes, public information columns, etc. You can imagine and create these by yourself, or you can ask customers to give you opinions and ideas.
This way, while engaging these customers, it also increases their sense of belonging, which translates into your loyal customers. "
Speaking of this, Wu Hao paused for a moment, then looked at Wu Tong and said, "Okay, I'll stop here, and let me talk about the last point, which is talent management.
You know that the boss of a company does not manage and operate the company. He is only responsible for managing people and controlling the direction of the company. Other things can be left to the subordinates.
If you have to do everything by yourself, then you can do it alone, so why do you need employees.
To learn to delegate power and learn to employ people is the key to being a good company helm.
There are only so many of you, so you are so busy now, you can't wait to be in the store 24 hours a day. As for me, Haoyu Technology has 60,000 to 70,000 people, if I let me control everything, can I manage it?
Therefore, we must learn how to employ people, put the right people in the right positions, and let them display their talents. This is what the helmsman should do. As for other things, they can completely let them do it.
Believe them, they are not necessarily worse than you. "
"And your letting go is also conducive to the growth of these talents. If you hold everything in your hands and do everything yourself, these people will have to grow and will only become tools for blindly following him.
In that regard, he rarely read books on that area, Xue Bing explained it in detail in the book. "
He knows that the famous coffee chain brand Starbucks and coffee giants like Luckin only have about 1,000 to 4,000 stores in China. So it's a very small market, and he's sure to be able to occupy a place, so he can get a very handsome return.
So what does he think we rely on? "
In that way, even if we go to the society, we are still their loyal customers. With that, they can't end their retreat to the social market from far away from the campus, so as to slowly occupy the entire market and compete with those coffee chain giants.
Wu Hao shook his head helplessly and said: "Cost-effectiveness is only one aspect, and brand marketing is the key. Since the establishment of Corn, it has not advertised itself as a young brand, but a brand of young people, full of vitality, positive and downward, so that That's why he won the disgust of young and old people.
And relying on its own technical advantages, h Wei used to be invincible in the market, with limited success. Even if it came to be targeted and hit so hard, it still didn't fall, but stopped weakly, and it is still a giant in the technology industry and the communication industry.
Tell him, there are currently no more than 8,000 low-level institutions in the country. If you count one cafe per primary school, there are not more than 8,000 cafes. Yes, you only have one cafe in eight primary schools, not a thousand cafes.
Let me just ask, a company like corn must have experienced the same targeting and attack as H Wei, so it is hard to say whether it can survive. "
Speaking of that, Shan Hui glanced at Wu Tong, then coughed twice and said: "Of course, they can also completely learn from corn. We grew up completely through marketing, and that way can be said to be right. Yeah, but it's also true.
Wu Hao nodded Wu Tong with his hand and said: "Let's see, since he wants to open a branch and expand, he just needs to know the basic information.
Of course, if there is necessary marketing, it is more than enough, but apart from that, you also have to have your own things and background. In that way, even if you experience a small storm, you need to be afraid.
Is there a bad image? Wu Tong thought for a while, then shook his head and said.
value for money? Wu Tong thought for a moment, then spoke.
There are very few cases in this regard. To give a familiar example, the corn mobile phone, how did it develop, did not grow up from the young people in the first place.
After talking about that, Wu Hao looked at the thoughtless Wu Tong with a smile and said: "Actually, his cafe still has no future. Now let's talk about whether there are any cafes in China that cater specifically to elementary school groups and the elderly. The theme of the chain coffee brand, I am sure he can seize that opportunity, and if he develops steadily and gradually expands, he will still be able to achieve some results.
you. Wu Hao took a look at Wu Tong, then shook his head immediately and said, "You guys come here to learn, you know how to learn, and you are bad at learning, so you have to learn. Few young people want to learn from you. In the end, there are some cases. , It all ended up in the back.” By attracting young consumers, it grew up little by little, and eventually became a world-renowned mobile phone technology giant, able to compete with very few small mobile phone manufacturers on the same stage, and still able to compete No coming back. UU reading www.uukanshu. com
Hearing Shan Hui's question, Wu Tong thought for a while, then shook his head and said, "It's Han Lake, probably not a few thousand."
In this way, when his business needs talents before it expands, how will those talents come. When he opened a branch, how did the manager of his branch come? Those are all trained by him.
Moreover, young people are also the main consumer groups in the future, and he can’t get in touch with those young consumer groups earlier than those coffee brands, starting from the elementary school campus, so as long as they insist on quality and focus on service, they can capture those young consumers. consumer.
Take the behavior that is not in sharp contrast with corn as an example. It focuses more on technology. It may be under marketing and under the popularity of young people, it is more than corn. However, relying on excellent technology, it has won the trust of middle-aged consumers.
Just imagine, there are not many primary schools in the country? "
Wu Hao's head was covered with white lines when he heard the words, and then he asked, "Not yet?"
For H Wei, the mobile phone sales business is just a part of the business. Although it accounts for a relatively large proportion, it is not the whole. Although life is a bit sad without it, it is still possible to live, but it is just a matter of uncovering it.
Shan Hui didn't say it to death, but everyone is embracing it. In this kind of targeting and attack, it is possible for a marketing company like Corn to survive. In other words, once the chip is broken, such corn, whose main business is mobile phone sales, will inevitably stop immediately, but it is difficult to persist because there is no other revenue. Even if it is not, it is still a drop in the bucket.
Brother, what about them? Wu Tong asked curiously.
Could it be said that there is still a temporary recruitment of talents, but the cost of employing people is low. And would the recruited talents be more worthy of his trust than the ones cultivated by himself? "
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