My 1979
Chapter 867 Selling Price
"Support supporting suppliers?"
People in the venue whispered that this is usually done by government departments. If private companies don't have the ability, they really can't do it. Even supporting projects like Santana are led by the government.
"We only support supporting suppliers of small and medium-sized enterprises. Small and medium-sized enterprises have difficulty in financing, lack of information, low corporate management level, and weak market competitiveness. We can lend them money and help them improve their technology or even introduce technology from abroad. Cultivate core suppliers , to build an efficient supply chain." This is a strategy often implemented by many large groups later. Li He continued, "Suppliers should be regarded as part of the company's strategic development. Develop assistance and training plans according to the type of suppliers, and regularly send Technical engineers and quality engineers go to supplier manufacturers to provide assistance, help suppliers analyze problems and solve problems; for some pilot tests using new materials and new processes, quality engineers are sent to the manufacturers to help solve problems in a targeted manner; for suppliers If there are quality problems with the products provided by suppliers, we will notify them in a timely manner and propose rectification requirements, and help suppliers establish the direction for improvement.”
There are tens of thousands of parts in a car. Except for the powertrain and a few parts, most of the parts are manufactured or even designed by suppliers. The importance of suppliers is self-evident.
Bai He said, "I agree with this suggestion. We have now initially screened out 123 core suppliers, 79 A-level suppliers, and 55 B-level suppliers, 23 of which are affiliated to Dida Group and Yuanda Investment Group. joint ventures, we can give priority to supporting these joint ventures."
"This can be considered, but it must be based on the principle of fairness and justice." There is no reason for Li He to disagree with this plan that does not allow the wealth to flow to outsiders.
"Technically, we can fully support it. To put it bluntly, Arrow Automobile and Dartz Automobile, plus the technical reserves of Gorky Power Plant are more sufficient than Dongfeng Plant. Our institute is currently doing not only daily research and development but also data collection. It's just Due to limited manpower, the progress cannot be improved." Chen Zutao answered confidently, but then worried, "It's just that financial support is very difficult. Most supporting manufacturers need to make technical improvements. To make technical improvements, they need to buy equipment. Most of the equipment needs to be imported, so the foreign exchange quota is huge."
"I'll take care of this." Li He then said to Bai He, "You contact Huang Bingxin and BMW guarantees a loan from the Commercial Bank of China for the supplier."
Bai He said, "This will cause a big drag. If it fails, we will have to pay back the money."
He hesitated.
Li He said, "Let's find a company to do the pilot first. As for which company to do the pilot, you decide for yourself. You don't have to be a guarantee. If some companies have good qualifications, just let China Commercial Bank lend money directly."
Chen Zu said, "Then let me suggest one company, Zhenghuaxing Aviation and Turbine Company."
Li He smiled and asked, "Is it a company belonging to the Aviation Industry Corporation of China?"
He is also familiar with this company. It used to be a powerful predator in his eyes. It also deals in military industry supporting products. Its annual output value exceeds 10 billion, while his annual output value is only 18 million. If he didn't have some connections, he would have been eliminated long ago. Squeeze into bankruptcy.
Bai He said, "Yes, it was also the joint venture that Dida Group previously invested in. Now it is also the supplier of half shafts, brake drums, assembled wheels, and load-bearing floors for Santana sedans. Technically, there is nothing to say, but it is a pity that there is no money. They had previously launched a key technological transformation project from the military to the civilian sector, called a water-jet loom production line, but now they have suffered huge losses and are trapped."
"Isn't this something that is also good for Poussin and has not been done by Poussin? Can't we participate in it?" Li He felt that something was wrong.
Chen Zutao said, "Although we are not a small factory, we are not well-known and unknown. Besides, it is considered good if we can purchase 200 sets a year. Even if people are willing to do supporting research and development for us for the sake of the big local group, they are not willing to do it." Unwillingly."
"Then let's do it." There was no harm anyway, so Li He agreed.
After lunch, he went to the newly built racing track to try out the latest prototype micro-truck.
He ran seven or eight consecutive laps on the track. The only bad thing he felt was that the field of vision was too narrow, but there was nothing he could do about it. After all, it was a compact car, an upgraded version of Dongfeng Xiaokang, and a reduced version of Foton and Omar's mini passenger cargo. Dual purpose vehicle.
After turning off the car, I opened the window and just put the cigarette in my mouth. I couldn't find the lighter. I opened the center console out of habit, but there was nothing.
Yang Yong hurriedly lit a cigarette for Li He.
Li He blew out the smoke after getting out of the car, "Add a cigarette lighter. Generally, experienced drivers who drive are smokers, so having a cigarette lighter is also a selling point."
Bai He didn't understand technical matters and could only look at Chen Zutao.
Chen Zu said, "We can do this, so why not just add an ashtray?"
"That would be great." Li He said with a smile, "We have such good stamping equipment and it would be a waste not to use it. Many factories want to add a cigarette lighter but have no chance."
Although the cigarette lighter is small and the technical difficulty is not high, the process is very difficult. Its shell is a stamping part with small size, thin thickness, complex shape and extremely high precision requirements. There is no reliable large-scale precision continuous mold structure design and The stamping forming process is simply impossible to start with.
When Chen Zutao was about to speak, Li He suddenly hit his head and stunned everyone.
"Whose engine is it from?"
He felt that he was a pig and kept asking questions, but he didn't even ask such important questions.
Chen Zu said, "A micro-card engine specially designed for Liuji."
"Liuzhou Machinery Factory, which produces Feiyue Motors? Is it reliable?" Li He asked guiltily. He didn't have much confidence in domestic engines. After all, the technical level was still hovering at the threshold of the 1950s and 1960s.
Chen Zutao nodded, "They developed the first-generation micro-truck engine in the early 1980s, which is very cost-effective. What's more, the engine we use was jointly developed by the Gorky Power Institute and Liuji, and the core components are all produced by Gorky Power. There is definitely a gap between what we provide and what we offer abroad, and it is not top-notch, but it is certainly not bad. According to national standards, there is absolutely no problem in running for 12 years!”
He said it with full confidence.
"That's good, I'm relieved." Li He couldn't hear any abnormal noise from the engine when he tested the car just now, and felt it was relatively reliable. He then asked, "Has the cost accounting been done? What is the approximate market price?"
Yang Yong pointed his finger at Li He and said, "Including taxes and fees, the cost is about a little more than 23,000 yuan. We plan to sell it on the market at 31,000 yuan. As the supporting system matures, the cost can be reduced, and our selling price will also be Can go down.”
Li He smiled and said, "Selling it so cheap?"
He didn't expect the gap between cars and trucks to be so big.
Chen Zutao smiled and said, "Have you never heard that you can make a lot of money with a small car, and a small amount with a big car? Any car costs more than 100,000 yuan, with the exception of the BAIC J20, which only costs 40,000 yuan. As for trucks, the Dongfang 140 only sells for 60,000 yuan. 2. Jiefang is only 56,000, and Liuzhou Wuling, which makes similar models to us, is only about 30,000. But if you say it is cheap, it is not cheap. The 31,000 is only the ex-factory price. When the customer wants to buy, the purchase surtax is 10%, as well as special consumption tax, horizontal ancillary taxes, and compensation for occupied working capital, all are allocated to the market, and customers always have to pay 40,000 yuan to get it."
Li He asked, "Are there any banks looking for us to cooperate in car loan business?"
Bai He shook his head, "That's not true, but I talked with Huang Bingxin and we should also learn from this foreign model. He agreed. After all, Commercial Bank also does car loans in Hong Kong, and the profits are pretty good."
Li He nodded, "Then let's do car loans. Customers only need to pay 30% of the down payment to drive the car away. After all, it is a new car and a new brand, and the market recognition is not high. In order to increase sales and occupy the market as soon as possible, we do this. "
Naturally, everyone had no objections and was even a little excited. This advantage was huge. It only cost 10,000 yuan to buy a new car. Needless to say, it was tempting.
Bai He said, "We are going to hold a new car launch conference."
He spoke hesitantly, knowing that Li He didn't like these tedious things.
Li He waved his hand, "I won't participate. You just have to do your best."
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