My 1982

I saw the Asian Games Village, which was almost completed, Li Zhongxin suddenly remembered, a stunning song when I was later.

"We Asia, the mountain is a high head; we Asia, the river statue is bloody flow ... , field woven silk; Asian wind, Asian gland shock".

In the 1990 Beijing Asian Games, this "Asian Mulle", which was sang by Liu Huan and Wei Wei, sang by everyone, so that it became the "exclusive memory" of this era.

Li Zhongxin is also clear, and Teacher Liu Huan is also because of this "Asian" began to ask China's scorpion and become the most cattle musician in Chinese songs.

Liu Huan! As soon as early, the TV drama "Landwear Police" and "Snow City" in 1987 have a good impression in people's hearts. After that he sang "The sun" made Liu Huan really embarked on the song.

What is the famous "Asian", this song is widely welcomed, one reason is the attractiveness of the song itself, and more important reason is the spirit of the unity and self-encouraging, exciting The heart is just right to fit the time background.

As the country's most popular two-strong strength, Wei Wei Liu Huan's passionate singing also has a lot of color, although this song did not become the theme song of the Beijing Asian Games at the time, but it was this event. The most widely spread, many people still mistakenly think that this song is the theme song of the Beijing Asian Games, and with this song, Liu Huan and Wei Wei's singing career has also reached a peak.

In the future, Li Zhongxin likes Liu Huan's song, especially Liu Huan's "10 million questions" and "Heaven and Earth in my heart."

Li Zhongxin likes Liu Huan's reasons, more, like Liu Huan's ability and domineering, all songs, Li Zhongxin feels very atmospheric, and it is also very charm, just like watching an ancient painting, anxious and gentle, Children - Silent A section - - The child's voice is constantly repeating, a wave of hike, the song is meaningful, deep, paying attention to singing skills, feelings, it seems to be able to sing in the heart.

After leaving this thoughts, Li Zhongxin once again looked at the Asian Games Village.

At this time, although the Asian Games Village has not completely built, Li Zhongxin has been able to see the Asian Games Village at this time.

Sitting in the car, the car wrapped around the Asian Games Village and let Li Zhongxin can see the whole picture.

Looking at each venue all the way, I looked at the future generations and some impressive buildings. Li Zhongxin felt.

He felt his condition, and he felt a lot of things, and even remembered that he received a daughter-in-law to eat food in Yaoyun Village after marriage.

After a circle of the Asian Games Village, which was about to be completed, Li Zhongxin said to Wang Deqing, said: "Master Wang, our faith, in addition to the faithful building, this way, you have recently seen Look at the side of the Asian Games Organizing Committee, see if we can sponsor some funds, then play some ads on the Asian Games.

This thing! It is handled by you, don't make money, the faith company now has money, it is necessary to play some brands of the faith in the Asian Games, such as loyal credit mineral water, faithful costumes, etc.

Money! Not a problem, our faith has to take advantage of the limelight this time, let the people of the Chinese people and Asia remember our faithful faith. "

Li Zhongxin rigorously, 1990 Beijing Asian Games, Jianli Bao sponsored by 16 million yuan, and won the winner in the Asian Games Marketing Wars, and exchanged 750 million orders.

In the 1980s, China's beverage market is still in the "Flood Era", and Jianli Bao has a brand name, meaning "healthy, vitality" brand name, plus unique trademark design to bring freshness and strong impact .

From the product itself, "can make the athlete quickly restore physical strength," alkali-based electrolyte drink "can maintain human electrolyte, water and acid alkali balance, eliminate moving fatigue, and fill in my country's electrolyte sports beverage field This makes the birth of Jianli Baoyi have a clear function, attracting a clear consumer group, and it has been intimate with sports; from the packaging, Jianlibao is the only canned product in the drink, taste (Including steam), color (orange), etc. is even more different.

At the end of the 1980s, in the early days of the 1990s, in the Chinese beverage market, one was the Coca-Cola, from the United States. After entering China, it began to fire in China. Almost all Chinese people began to like Coca-Cola.

This thing! And the Chinese people have a lot of relationships with the understanding of the drinks in the drink. In most people in China, Coca-Cola is the best drink in the United States, which is the world's most famous brand.

CA-LA, or Ke Cola, a class of caffery-lapany produced by American Coca-Lapany, Chinese translation as "Coca-Cola" , drink has a special flavor, this The flavor comes from the qi seed (Laseed).

Coca-Cola is not only the first soda drink in the world, but also the world's most famous soft drink brand, which has a market share of up to 48% of the world.

At this time, in the Chinese beverage market, Coca-Cola occupied the most half of the rivers, and the additional drinks sponsored Jianli Bao in the Asian Games in 1990.

Li Zhongxin probably remembers such a thing. He remembers that at this Asian Games, there are two, one of the successful sponsors, one is Jianli Bao, the other is not Anta, he really can't remember.

Li Zhongxin's reasoning this time and Wang Deqing to the Asian Games village, the main reason is to arrange Wang Deqing to do this, Li Zhongxin wants to use the East Wind of the Asian Games to began to sing the brand's brand.

In many cases, loyalty company has always maintained a very low-key form, low-key development, low-key advancement, now there is a difference, Li Zhongxin saw the people, gaining the head of the big, now ! The development of faith companies should start high-profile, let more people see faith companies, knowing that there is such a huge brand company in China.

Before the 1990s, people pay attention to the warmth, and after the Asian Games in the 1990s, people's eyes began to stare at the brand, and the brands of the faith company have a lot of people in this time, but there are countless Chinese people don't know the company's company, so at the Asian Games, the faith company will let the public know.

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