My 1982
Chapter 623 Assault
() Li Zhongxin remembers that in the future, he reached the beginning of the 1990s, he counted a genuine golden shirt.
At that time, Li Zhongxin was going to college. The students saw Li Zhongxin wearing a snow-white blouse, and a tie, wearing a panty trousers, the pants card is the nine o'clock image, they immediately Envy that can't be envied.
This is Li Zhongxin, after the university, parents and the first big bodies of their teeth biting his teeth, and the biggest reward of parents for Li Zhongxin's long face.
At that time, although people started to have some activity in their hands, there were not many money in people. You can say this, an ordinary family, you want to buy a big brand of things, or stretched.
China's most rich place is the capital of Beijing, Shanghai and Guangzhou. There are representatives with money to wear Jinli and Pierkatan, which is a kind of trend, let China's people feel, wearing Jinli and Pierl Carnan, that is a successful person.
At that time, the most trusted brand of the Chinese was Jin Lilai. Under normal circumstances, Jinli's clothes were in the market from Hong Kong and Guangzhou. At that time, the floods were mixed, and true and false, but!
People are as long as they see the sign that seems to be 9 o'clock, it will rise to buy the desire.
As long as people, there will be compared, Jin Li is a symbol of identity and grade.
what about this! Li Zhongxin fairly understand that Jin Lilai has become the largest brand of China, mainly from Jinli's advertisement.
Jinli's advertising words, it is to be launched by thousands of hammers.
These hammered advertising words from different sides, different products, different seasons, to this era people to create an excellent, proud, warm, free-depth, perfect man world.
Jinli's advertising words must be cultural, image, emotional.
Jin Lilai, the world of men.
All advertising words are generated around this sentence. In the seven or eighty years, Hong Kong people bought the brand, whether it is movie, or other aspects, as long as it is high-end atmosphere The clothes are almost all this brand of Jinli.
Chinese people have money after reforming and opening up, and this small part of the person, the most popular international brand awareness is Jin Lilai, is because of such a reason, Jin Li is after entering China. At once, it became the most powerful brand in the minds of the Chinese.
After China's reform and opening up, the greatest earnings is Hong Kong. It can be said that the culture of Hong Kong and the taste of Hong Kong people, basically represent the taste of most avant-garde people in China, after all, people see movie or It is the TV series coming over Hong Kong.
People's dressing and image are also popular in accordance with Hong Kong.
The brand on the other side of Hong Kong is a lot of golden, but the ass card is not, it is the big foreign brand in Pierndan. It is a big brand in China. It can be said that Pierk Dan is in China for decades. .
Pierre Cardin, July 2, 1922 was born in the suburbs of Venice, Italy, is a well-known clothing designer.
In 1945, the Pilk Cardan was 23 years old. He participated in the fashion design of the film beauty and the beast in Paris. After that, his design talents were gradually appreciated. In 1950, he opened the clothing design company independently, and the location was selected in the Richepanse Street in Paris.
In the 1970s, Carnan foreseeds the business opportunities in China's civilized ancient countries, decided to invest in China. At this time, other French peers are mostly skeptical to watch him, they think, Piernd Dan to China The sales of clothing is a naive idea.
In the eyes of these people, in the 1970s, in China's street alleys, it is also a military green, to China's sales fashion, and the fashion show is not easy to say, the possibility of success is almost zero.
China's economic level constitutes the entry of high-end clothing, and the big brand of clothes is entered. It will let the market above the market.
However, at this time, Pierier Cardan resolutely entered China and held a fashion show that China had a foreign brand in China has got huge success.
When I came to China for the second time, Pierier brought a lot of fashion boutiques he collected.
At that time, he received his unit was China Clothing Federation. In order to show your own brand, Piernd Dan really wants to find a model to try on his own "baby". Just, there was a charming secretary Miss at the office, and Cardan asked her to try on.
Because when traveling in China for the first time, Pierier Cartan felt that the Chinese body is very petty, so the size of the clothes brought this time is not big. Miss the secretary in front of you is not big, but the figure is fat. She started to hesitate to try, Cartan is busy saying that I don't worry, try it, even if it is not suitable, you can modify it within one day.
When the secretary took the coat, Carnan was stunned. The female secretary is actually wearing a thin eight-piece clothes: red, yellow, blue, all kinds of colors ... It turned out that she didn't wear so many clothes, the body was still very slender. When Miss Secretary was replaced by Carnan, people in the seat were shocked by her beautiful.
After that, Carnan visited the textile factory in China, and has also been investigated in Beijing, see if it is possible to establish a plant. Since then, he has a business partner in China. Although, in the first first, he is hard to immediately integrate fashion into the Chinese society, but Chinese friends and business partners have given him a lot of help.
After successfully throwing knocking on the door brick, Pierre Carnant began with the China Textile Association and Beijing to introduce model fashion show to China.
In the memory of Pierre Carnan, the Chinese he contacted at that time was very unhappy.
They are willing to accept fresh things because they need to expand China's clothing import and export market.
And let China's models go to the international stage, so that China's clothing is the trick to China in the future.
The most popular big brands in the 1980s of the 1980s of China in the 1980s of China have occupied more than 70% of the high-end clothing markets in China, which is precisely because of their emergence, China's clothing industry has begun vigorous development. In addition, it became a big country in the world of clothing.
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