My courtyard shelter

Chapter 503: Changming Company’s Dilemma

Ye Hui actually came to the Apple Digital Store.

In the past five years, several companies in the old Xu family have been prospering, except for one company, which is Changming Company under the leadership of Ye Hui.

In fact, this is not surprising. The reason why Changming Company has developed to the scale it is today is largely due to historical opportunities.

In other words, thanks to policy.

It is already the ninth year since the big flare broke out, and the large-scale plant factories that have been launched before are almost coming to an end.

Its landmark event is the comprehensive completion of the planting base in Rong'an New District.

In this 2,000 square kilometers of land, more than 20 million tons of grain are produced every year, which can feed almost one-tenth of the country's population.

Changming Company itself started by relying on orders from plant factories. Now, with the improvement of the general environment and the recovery of the electronics industry, the company has directly fallen into trouble.

As a professional manager, Ye Hui was certainly aware of the crisis at hand, so at the beginning of last year, she proposed transformation suggestions to Father Xu.

Father Xu naturally agreed with both hands.

Originally, there were two paths for transformation.

One is the plan that was originally formulated, mainly to acquire an electronic components manufacturer, starting from the most basic and developing upstream step by step.

Unfortunately, the plan died before it even started.

Because there are two officially planned electronics industry gathering places, one is in Qindao and the other is in Yangcheng.

The capital is mainly positioned as a grain production base and heavy industry base, and is not suitable for the development of the electronics industry.

There was no other way, so Ye Hui could only choose to do the next best thing, which was to take another path, directly skipping electronic components and making end products.

After choosing and choosing, she finally focused on mobile phones. They were not smartphones. They had no relevant design and R\u0026D capabilities and could only make the simplest functional phones.

After nearly two years of hard work, the first batch of mobile phones have finally been produced.

"Manager Tan, you have been selling mobile phones for so many years. Do you think this batch of mobile phones of mine is a good sell?"

Ye Hui asked directly.

Tan Bangxiang glanced at his uncle.

Xu Bin didn't understand what his eldest nephew meant, and couldn't help but wonder: "What do you think I'm doing? Mr. Ye is asking you something, just answer him honestly."

"Ahem, Manager Tan, if you have anything to say, please just say it. There is no need to have any scruples."

Ye Hui comforted him.

"Okay then!" Tan Bangxiang nodded and sighed: "Mr. Ye, with all due respect, this batch of mobile phones of yours may not be easy to sell!"

"Oh? What's the reason?"

"First of all, the mobile phone brand is new and not well-known enough; and the price is a bit expensive. It belongs to the kind of grade that you can't go up or down, so you won't be able to please both ends."

Ye Hui frowned. After all, they were just a small factory and couldn't spend too much GG fees, so they could only accumulate their popularity slowly.

There is no solution, at least in the short term.

As for the price, labor costs in the capital area are higher than in other places. In addition, the purchase price cannot be lowered, so the cost is indeed a bit high.

Xu Bin quickly advised: "Mr. Ye, Bangxiang, you are talking nonsense, don't take it to heart."

"It's okay. What Manager Tan said makes sense and is within our expectations."

Ye Hui waved her hand.

"Then you..." Xu Bin expressed confusion.

"We have no choice but to give it a try and hope to find a way out." Ye Hui sighed.

Tan Bangxiang tried to suggest: "Mr. Ye, in fact, you don't have to force feature phones. The competition for feature phones has become increasingly fierce in the past two years, but smartphones have been out of stock."

"We also want to make a smart phone, but unfortunately our strength doesn't allow it, at least not yet."

"I think it's better to make radios than smartphones. Although the competition is just as fierce, the market is also huge. The best seller in our store is radios."

Tan Bangxiang added.

"Really? I'll think about it when I go back."

Ye Hui nodded thoughtfully.

An hour later, Xu Bin personally sent Ye Hui out of the underground commercial street. The other party looked very ugly.

Returning to the store again, he immediately called his eldest nephew over: "Bangxiang, are these mobile phones really hard to sell?"

"Really!" Tan Bangxiang nodded, "Uncle, you saw it just now. I recommended it so hard and even gave it a 15% discount, but those customers just weren't moved."

"It seems that the situation is not very optimistic!"

"Uncle, do you want to give Grandpa Xu a warning?" Tan Bangxiang suggested.

Xu Bin thought about it and finally shook his head:

"No need, this is my company's business, let's not get involved."

Mr. Ye was kind to their digital store. He was very principled and would never repay a favor with an enmity. Besides, whether Changming Company made money or lost money had nothing to do with their family.

"I see."

Xu Bin reached out and patted his eldest nephew on the shoulder:

"That's it. I'll leave the store to you. I'll go back first and come back later to deliver food to you."

Tan Bangxiang chuckled: "Uncle, ask aunt to help me pack more food. Ling Qian will be here later."

"Okay, I'll ask your aunt to help you prepare two meals and take care of the store for me."

Xu Bin warned with a smile.

"Uncle, don't worry!"

Not long after Xu Bin left, Tan Bangxiang's girlfriend Ling Qian arrived. She was wearing a pink down jacket and looked graceful with her well-proportioned figure.

Tan Bangxiang bought the clothes for his girlfriend and spent 2,300 yuan. Fortunately, Xiao Tan now earns 40,000 yuan a month, so this amount of money is not a big burden.

"Ling Qian, are you tired? Do you want to go inside and have a rest? I'll make some sugar water for you."

Tan Bangxiang stood up quickly.

"You're not tired, let me help you check out the store!"

Ling Qian smiled happily.

"That's just right. I have a mobile phone that has just been repaired."

Tan Bangxiang is not polite at all. After all, making money is his real skill.

Over the years, he not only learned to open a shop, but also learned to repair various electronic products. He can handle some simple glitches.

Half an hour later, Ling Qian finally sold a smartphone. Tan Bangxiang also repaired the phone and received 300 yuan.

Xu Bin came over carrying an insulated lunch box.

"Uncle, you are here."

Ling Qian smiled and greeted.

"Well, Xiaoling, thank you for your hard work!"

Ling Qian waved her hand: "It's not hard. The work in the store is much easier than in the factory."

"What a coincidence, the store happens to be short of people. Xiaoling, would you like to resign and come here? My eldest uncle will offer you a salary of 7,000 yuan."

Xu Bin took the opportunity to invite.

"this……"

Ling Qian was a little hesitant. Although the wages in the bakery were not as high as here, there were more than ten kilograms of bread crumbs every month. It would be a pity to give up.

Although I can eat enough now, who knows what will happen in the future? If the "blight" happens again, wouldn't it mean that we go back to before liberation overnight?

Tan Bangxiang immediately rushed to answer: "Thank you, uncle. I have wanted Ling Qian to come over for a long time, but I was just afraid that you would disagree."

"How could I disagree? The business in the store is getting better and better, so it's time to hire a helper. Xiaoling, you can come over and start work officially the day after tomorrow. If you don't have a place to live..."

"The two of us will stay in the hotel together."

Xu Bin smiled and nodded, then put down his lunch box and left.

Ling Qian immediately complained: "Bangxiang, I haven't thought about it yet?"

"What's on your mind? You're so tired from working in the bakery, why don't you come over?"

"But there are crumbs in the factory..."

Tan Bangxiang smiled bitterly and said: "Isn't it just a little bread crumbs? When you come to work in the store, my eldest uncle will cover your food and accommodation. The rations you save every month are much more than the bread crumbs."

"Do you still have food included?"

"Of course, I've been taking it for five years."

"Can I do that too?"

"We are going to get married soon. My aunt is also your aunt, so why not?"

Tan Bangxiang asked rhetorically.

Jingyi was finally moved, but she was still a little embarrassed: "We are both having dinner at my aunt's house. Isn't it too weird?"

"Hey, don't you know the conditions of my aunt's family? Speaking of your bakery, isn't it also owned by my aunt's family?"

"Nonsense, don't think I don't know. Da Jie told me that the bakery actually belongs to her younger cousin and has nothing to do with your eldest uncle."

Ling Qian said angrily.

"Why doesn't it matter? We are brothers."

"Brothers are still settling accounts!"

Tan Bangxiang opened the lunch box: "Okay, let's not talk anymore. Let's eat quickly. It's a weekend and there are many people at night."

Ling Qian helped her boyfriend put the food on the table.

"There are actually shrimps. Is the food good?"

"You are right to come. We will eat like this every day from now on."

Ye Hui did not return to the company, but instead went to the bread factory. She wanted to have a good chat with Director Xu.

"Dong dong dong..."

"Please come in!"

Father Xu is at work. He has never left since he moved his office here.

Student Bread was canceled in the second year and was not promoted nationwide because the overall effect was not obvious and everyone knew it.

Fortunately, here in the capital, because of Mayor He's "full escort" and the effect was more outstanding than in the other two places, it was retained as a local policy.

"Dr. Xu, it's me."

"Mr. Ye, why are you here?"

Father Xu looked surprised.

"Today is the first day that our Changming mobile phone is on sale. I went downstairs for a walk and happened to pass by you, so I wanted to come and report."

Father Xu put down his pen and motioned for the other party to sit down.

"How is it going?"

Ye Hui shook his head: "The sales situation is not very good. I just called and asked. As of five o'clock in the afternoon, less than thirty units were sold."

"So few? No promotions?"

Father Xu frowned.

"It's done, but the effect is not very obvious."

"Do you know the reason?"

Ye Hui nodded: "It's almost summarized. In fact, it's still an old problem. The cost cannot be reduced and there is no way to open up the low-end market."

“Can’t you go mid- to high-end?”

"We can't leave. Our company has limited funds and no advanced technology reserves. We simply can't compete with those large state-owned enterprises."

Father Xu couldn't help but sigh. He really didn't expect Changming Company to decline so quickly. Sure enough, the shopping mall was like a battlefield.

"In this case, don't bother, and quickly find a home for Changming Company. As for you management, I welcome anyone who is willing to stay, and there will be another appointment soon."

Although the company was named after him, Father Xu didn't hesitate at all. He kept cutting off things, only to be confused by it. The longer it dragged on, the more trouble he got.

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