My Medication Side Effects Are Too Popular

At the beginning, Xinmei Cosmetics' hair removal cream became popular because of the trial installation.

Many people tried it and found that only one piece of hair fell off, which was very awkward, so they had to buy a whole bottle of hair removal cream

Now, to use one of the company's most important assets to cooperate with Xinmei Cosmetics Co., Ltd., isn't this helping competitors grow?

Paul looked at the director: "You think other companies won't cooperate if we don't cooperate?

"Once we are partnered by other companies, do you know the consequences? We will quickly lose the industry's first position, and maybe even the industry's second place.

He has adjusted a pharmaceutical market before. Johnson & Johnson has become the second largest pharmaceutical company in the world by cooperating with Fu Liang, and has even been the first in the industry for more than a year.

Throne.

Pfizer, once the number one pharmaceutical company, has long since fallen out of the market and was forced to make generic drugs with low profit margins, and can no longer become a top pharmaceutical company.

"When you make a decision, please think about the consequences." Paul reprimanded

, they thought about it, and agreed to Paul's proposal to cooperate,

The people were silent,

However, it is required that Xinmei Cosmetics must take out new products for joint ventures.

in order to exchange their sales channels

Otherwise, there is nothing, and L'Oreal can't catch up to send warmth, right?

This point, Paul couldn't refuse, he could only find a way to contact Li Xiner.

'Hello, I'm Paul, CEO of L'Oreal Group, our company would like to discuss cooperation with Xinmei Cosmetics.

"We will take out global sales channels to help Xinmei's products sell all over the world.

Li Xiner's eyes lit up, L'Oreal's sales channels were much stronger than Xinmei's.

"So what does L'Oreal want?

"Li Xiner is very clear that there is no free lunch in the world.

The more these big companies.more shrewd

Without savvy directors, L'Oréal would not have become a global cosmetics leader!

"We hope to be able to take a stake in Xinmei Company, we can pay for the shares, and only need [-]% of the shares.

Li Xiner refused without hesitation: "Impossible, Xinmei Cosmetics will never sell shares.

Paul sighed. In fact, it was him, and he was unwilling to accept other people's shares, so why should he share money with others?

- A joint venture to create a new brand to produce your upcoming launch

"Mr. Li, then I have a second set of cooperation plans here, we will jointly establish a

new product.A new product developed by Mr. Fu.

"In this company, we can only take [-]% of the equity, and we contribute capital, you only need to use the formula to buy shares

"Our sales channels are still open to Xinmei, and we promise to expand Xinmei's sales network several times within a year!

ask for flowers

If it was yesterday, Li Xiner might have been tempted, but today, her answer is no.

Because Fu Liang gave her [-] billion dollars, it was enough for her to establish a sales channel unique to Xinmei.

Moreover, Xinmei's warehousing, logistics, etc., can also borrow the channels of Xinming Pharmaceutical. No one will say anything about this.

If you can build your own sales channel, why use someone else's?

Maybe in the early stage, it will be a loss to build a sales channel with so much money, but as long as the construction is completed, with one or two best-selling products, it will soon be able to earn back.

The profit margin of the cosmetics developed by Fu Liang is unimaginable by other companies!

"Mr. Paul, let you down, we have no plans to set up a joint venture.

"Xinmei will create its own brand, build its own sales channels, and develop, produce and sell by itself.

Paul asked: "

"Do you know how much money you have to invest in this? How long will it take to recover the cost? How big is the risk?

, she imitated Fu Liang's tone and said: "It doesn't matter, we have money and we can afford to take this risk, and I will not lose money!

Li Xiner smiled,

After hanging up the phone, Paul sighed, it seemed that the cooperation was over,

, the other party didn't mean to talk at all.

However, this also proves that Xinmei did not cooperate with other cosmetic companies and really wanted to expand on its own.

How confident is this, all the confidence comes from Fu Liang.

Fu Liang, an expert in drug research and development, does not develop drugs, but has to do cosmetics?

At this time, Fu Liang didn't know that Li Xiner had become so hard-hearted, and even refused to cooperate with the leader.

He was in the laboratory, continuing to check various prescriptions.

"Wrong? The side effects of this prescription are good, can this be used for moisturizing the skin surface? It seems that Li Xiner said that the market for moisturizing cosmetics is

biggest.

"No, this can not only be made into moisturizing R, but can also be added to other cosmetics, such as lipstick or something.

"Well, many additives in cosmetics seem to have some particularly loud names, or I will also take a 7

"This drug molecule is called a super moisturizing factor!"

Chapter [-]: Crazy expansion, there is money

"Xiao Wang, what about the reports on the market for Baodi R, lipsticks, lip balms, etc.?

When Fu Liang came to the office in the morning, he asked Xiao Wang for information.

Xiao Wang will immediately take a

- A folder was opened and placed on Fu Liang's desk.

"Boss, it's all here. From the product type, to the brand, to the company to which it belongs. The ingredients and content of each product are also marked.

"But because of the limited time, we don't have time to do experiments to check whether the data they label is accurate. If we check it ourselves, it will take a week.

Time, many people's projects can not stop.

Xiaoxiaogan knew that her boss wanted to make cosmetics and helped Xinmei Cosmetics become the No. [-] in the world

.So he was already prepared,

- Some data, directly arrange the statistics of those sales companies, and then find someone to verify it, all he has to do is to summarize and form a report.

Fu Liang took a look at "[-]", and the market for moisturizing R is indeed the largest in the cosmetics market.

In this market, major cosmetic brands are competing for each other. Every year, new products are launched. You can also see such products when you turn on TV or video websites.

product advertisement.

The advertisements of daily chemical products have always been the most

"Well done, we don't have to test whether other people's ingredients are real, we just need to test whether our products are effective.

"Find someone to make this medicinal ingredient and apply for a patent at the same time, it is called super moisturizing factor. This will be the most important medicinal ingredient in our cosmetics.

Add one of the ingredients!

Xiaogan took the formula and materials and went out to work. Fu Liang crossed Erlang's legs, drank warm tea, and looked at the documents of Xinming Pharmaceutical and other companies.

This month, Li Xiner will focus more on expanding the sales channels of Xinmei Cosmetics, especially the terminal retail must be strengthened

Not just at home, but also abroad.

In major shopping malls, supermarkets and other places, enough counters should be launched, and the promotion of e-commerce platforms should also be strengthened.

It is also necessary to strive to buy enough advertising spaces in major market areas to advertise products overwhelmingly.

In the cosmetics industry, advertising is essential. If you don't do it, others will do it, and your brand awareness will plummet.

Do not think that you are a big brand, you can not advertise.

Those who once thought big brands didn't need to advertise were taken away by other brands, or even surpassed.

"Xinmei Cosmetics has begun to carry out terminal retail layout in Europe, how dare they expand so quickly? Haven't heard that they have financing?

One of the directors of Ou Pingya looked puzzled. The cost of such rapid expansion is very high. At present, there are not many new products of Xinmei Cosmetics.

This is completely uneconomical and will seriously reduce profit margins.

"You think they are loans? Don't you forget that Fu Liang is standing behind her? The person with the most cash in the world. Although such expansion requires billions of euros

Yuan, what is it to Fu Liang?

"There's one more thing, I'm afraid you haven't paid attention to it, the tears of Xinmei Cosmetics last year must be much higher than we imagined.

Paul frowned, but it was a pity that Xinmei was now a limited liability company, so there was absolutely no need to disclose its financial situation, and they did not investigate anything.

They only calculated from the profit margins of some Xinmei products. It is said that the production cost of that hair removal formula is less than two dollars!

, how

But the selling price is close to one hundred dollars. Although there are other sales costs such as advertising and logistics, the profit margin is definitely more than ten times.

amazing!

"Paul, do we want to join forces with other cosmetic companies to raise the price at the counter in the mall? They don't have a few counters now, if each price increase-

Thousands of euros, they spend hundreds of millions of euros more every month.

Paul looked at the director and said, "Did you not hear what I said just now? Standing behind her is Fu Liang, who has more than [-] billion US dollars.