My Medication Side Effects Are Too Popular

Anyway, he also got a share of the bonus, and he got more.

Although they are all doubled, his base is large.

The bonus of ordinary employees is [-] to [-], and his bonus is [-] to [-]!

, even if this month's bonus is doubled from the previous month, the company's profit is still higher than the previous month.

He also thought about it in his heart,

In the eyes of Mr. Fu, it may be possible to increase the bonus by several million, just like he gave a few hundred more bonuses to his subordinates, so easy and casual.

The current sales volume is [-] billion RM, while the overall sales in the eastern market last month was less than [-] billion RMB. This is because the market has expanded.

In the same period last year, the overall sales in the eastern market this month were less than [-] billion RM.

Xinmei's share in the eastern market has exceeded [-]%, and Johnson & Johnson's share has exceeded [-]%

The sales of cosmetics of international big brands in the eastern market have all been cut in half, and many have fallen by less than [-]% of the same period last year.

And many small brand cosmetics companies in China have also withdrawn from the market.

How can they compare to how big companies can spend so much on advertising?Even the sales channels have been snatched away.

There are still their products on the shelves in the supermarket in front of them, and now they have been replaced by cheap brands of big companies, which are better known and better sold.

Supermarkets also want to make money. If you want to continue to display here, then give some shelf fees.

Or get a super low price,

, so that the supermarket can use it to attract customers, otherwise the supermarket will be forced to take it off the shelves.

When the products are removed from the supermarket shelves, the counters of the big shopping malls will not have the living space for these cheap brands, and they will only be online stores.

But the store can also advertise, and when you search, the ones that appear first are paid for.

All channels for small brands are restricted, and even after being snatched away, there are only a few remaining.

Either get acquired by a big company, or transform, or go bankrupt.

The development of the industry has always been like this. Many industries will experience a prosperous situation of competition among multiple enterprises, and then gradually eliminate a large number of enterprises.

Take a small part to profit from the market.

With the help of large foreign companies, Fu Liang eliminated some small domestic cosmetic companies that were blindly launched. At the same time, he also used the reserve prices of small cosmetic companies to restrict the

Profit margins of low-priced brands from large foreign companies.

When those brands hurt each other, Xinmei seized the opportunity,

Combined with Johnson & Johnson, it quickly controlled the eastern market.

Next, we will continue to strengthen Xinmei's mid-to-high-end brand image

Maintain market share and do not give any chance to big foreign cosmetic companies

Fu Liang looked at the report: "What about the sales statistics in overseas markets?

Why are there only domestic ones? Has sales in overseas markets declined?

Xinmei's vice president said apologetically: "Please wait a moment, Mr. Fu, the overseas market is still doing summaries, but the overall sales are on the rise.

"Especially in the North American market, with the help of Johnson & Johnson, it has expanded rapidly, and even facial masks have become popular.

Although facial masks are also used in overseas 547 markets, as the East has half of the facial mask market, you can see where people like to use facial masks.

Wrinkle-removing and firming masks are the best in the North American market, followed by acne-removing and moisturizing, freckle-removing and moisturizing, and a high-priced one with all these functions together

Facial mask.

The sales of make-up, skin care products, toiletries, etc. in Europe and the United States are also growing rapidly, and this month will definitely increase by a lot compared to last month.

Soon, the sales statistics were brought over, and Fu Liang looked at it.

A total of one eye, eyes light up

All sales in overseas markets are converted into US dollars

A total of [-] billion US dollars, accounting for [-]% of the overall sales in overseas markets last month

It is expected that by the next quarter, the sales share of Xinmei Cosmetics in overseas markets will exceed [-]%.

And all the other cosmetic companies, none of them have a share of more than [-]%, Xinmei Cosmetics Co., Ltd. has become the industry leader!

Including the eastern market, Xinmei's sales last month exceeded [-] billion US dollars!

Xinmei is the first cosmetic company to achieve this achievement, truly standing on top of the world!

Fu Liang closed the report and made Xinmei a leader in the cosmetics industry. Isn't it simple?

PS: Ask for flowers, ask for evaluation, ask for automatic subscription!!!

Chapter [-]: If you think the industry is the first, you must have the right to speak

- An invitation letter appeared on the desk of Paul, chairman and CEO of L'Oreal Group. He opened it, glanced at it, and threw it aside in a very irritable manner

"Who asked you to bring this in?

"Mr. Paul, you have explained before that you will have to read the invitation letters of your peers, and it is up to you to decide whether to participate or not.

The secretary explained with some horror:

Paul waved his hand impatiently: "Get out!

This is an invitation letter from Xinbiyou Cosmetics Company, inviting them to participate in the celebration of Xinmei Cosmetics.

It is said that this time, the top [-] beauty and cosmetics companies in the world were invited to participate.Jointly discuss the standards of the future cosmetics industry.

Before this kind of thing was called by them L'Oreal, at least it must be a company like Estee Lauder, when is Xinmei's turn?

Hasn't written a word yet this year, and Xin Mei has taken on the posture of a leader?

But he also has to admit that Xinmei's current sales are far ahead of their former Big Six.

This gap in status made it difficult for Paul to accept it for a while.

And this time it was made clear that Xinmei wanted to stand up and make their former cosmetic giants surrender.

Although the six giants can still maintain close to [-]% of the market share, they still lead Xinmei together.

But the decline has been unable to hide, and they have even planned to close some stores and counters to reduce expenses.

Once upon a time, these big companies not only had many shopping mall counters, but also some specialty stores, adopting a membership model to maintain customers, and even during holidays

Send SMS greetings on days and birthdays, give gifts, discounts, etc.

If the sales volume in the store can be maintained, then of course the store must retain it, which can also maintain their high-end image

But when sales decline, especially for high-end products, their store spending becomes-

- a huge burden

Thinking about it now, the online store is more cost-effective, only one warehouse is needed.

Some computers will do,

, do not need a lively store location, the rent can be

It’s much cheaper, and it doesn’t need a pretty salesman, just a big guy who slaps his palms and protects his heart hair.

This is the case with Xinmei. There are no specialty stores, and only special counters are opened in some shopping malls. Most of the rest are sold through online stores.

Now the development of online stores in many parts of the world is very good, and people are used to the mode of shopping anytime, anywhere without leaving home, but suffering a lot of zeroes

seller.

Paul looked at the company's report, thought about it for a long time, and called the CEO of Estee Lauder.

Sure enough, the invitation letter has been received over there, and I am hesitant to go.

"Let's go, I also want to see what Xinmei wants to do, what new rules do you want to make"!

After Paul said this, the CEO of Estee Lauder agreed

, after they both made a few phone calls, everyone agreed

A week later, some business jets stopped at the airport in Modu, and some people even arrived at the same time.

They did not go to the hotel that Xinmei had booked, but rebooked the hotel themselves.

Competitors book hotel rooms, who knows if there are any problems, their conversations can't be heard by outsiders

The leaders of the six giants, including Bai Pingya, also got together in advance to discuss the strategy.

The next morning, they all gathered in the lecture hall of a hotel, which had gathered many media from around the world at this time.

This kind of global industry conference has always attracted these media,

: People who recite it will also be delighted.

Li Xiner sat on the main seat and asked the leaders of the magic capital to give the opening speech, and then said: "Dear business representatives and media friends, thank you for coming to participate.

A celebration of our Xinmei Cosmetics Company.

"Last quarter, our Xinmei's global sales exceeded [-] billion US dollars, accounting for [-]% of the global market share, setting a new record again.

made a historical record.

"Once the world's largest cosmetics company, its market share was only [-]%, less than [-]%, but we Xinmei have now doubled this figure.

"Of course, this is not a particularly remarkable achievement, after all, there are many companies with higher sales than ours, but unfortunately none of those are chemical

Cosmetics companies, not even a cosmetic company.

"It is estimated that the market size of cosmetics will reach [-] billion US dollars this year, exceeding last year's expectations, and it is expected to exceed [-] billion US dollars next year.

"In such a large market, it is inevitable that there will be a lot of competition, and there will be many people who do not follow the rules of the industry.

"As an industry leader, in order to ensure the orderly development of the industry, we, Xinmei, have made some proposals, and we hope that all enterprises can abide by them and let the industry develop.