My Return to Life

Vol 5 Chapter 738: Versailles meters, fallen ones

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On the other hand, at only 799 yuan, the excellent smartphone Redmi 1 with flagship configuration has moved countless people in China with new ideas.

Four years have passed since the first iPhone.

The wind of smartphones has blown from big cities to small cities and even parts of the countryside.

Many people were eager to try.

It’s just that either the price is too high, or the Meizu MX is good or not, and you can never buy it in line;

Either Xiaomi, you have to grab it every week!

There is also the group of students who are most curious about electronic products, and wage earners who have just stepped into society, whose spending power is temporarily not able to reach this level.

In this way, mobile phones like Redmi 1 have reached this wide audience in the form of dimensionality reduction.

The first batch of users who got the mobile phone also published their experience through the Internet.

"Two characters, easy to use!"

"In a word: I can't believe this is a 799 machine!"

"I can actually molest Xiao Snail in person one day?"

"Redmi has changed all my views on Qianyuan Ji!"

"..."

So, a week later, at 10 am on August 23, when Xiaomi's official website completely opened the sale of Redmi 1, Xiaomi's website was once paralyzed.

And this week, Xiaomi has sold 850,000 units through daily fixed-point sales.

In other words, the so-called fully open sale, the first batch actually only has 1.15 million fully prepared units.

In the 36th minute after experiencing website paralysis, queuing for payment, etc., when the first user clicked to buy, it was out of stock...

As Fang Nian expected, Xiaomi will be scolded whenever there is a failure to honor the promise!

Because Xiaomi's open purchase has long been rendered as hunger marketing by the media.

Approximately 10:50.

The topic #小米玩猴# is popular on major social media sites.

Fang Nian, a classmate who watched the show, "deserves it! Come on, scold Lei Jun!"

"..."

Under the pressure of public opinion, both Xiaomi official and Lei Jun himself had to release news through social media platforms.

Expressed apologies to users, and mistakes such as insufficient market estimates.

"I'm very sorry, although Xiaomi has overestimated the sales of Redmi 1 as much as possible and has made as much preparation as possible;

Still failed to satisfy the love and purchase enthusiasm of all Mi fans for Redmi phones. "

"..."

"Although we have found that the enthusiasm for buying rice noodles in the past week is very high, we still did not expect that the total back-end inventory of 1.15 million units will be sold out within 36 minutes."

"..."

"Xiaomi will work hard to coordinate foundries to increase production capacity to ensure the normal operation of open sales from tomorrow."

"Again, I would like to express my deep gratitude to all the rice noodles friends, and I am also very sorry to all the rice noodles friends for not being able to purchase as soon as possible.

"..."

Lei Jun himself also made comments on social media.

"Xiaomi is a child under two years old, with weak shoulders and shallow background. This time the inventory consumes a lot of cash. It is true that Redmi 1 will not be so popular."

"..."

"My friends, please stay calm and rest assured, Xiaomi is already trying its best to coordinate."

"..."

Whether it is Xiaomi official or Lei Jun himself, it is the old Versailles!

This wave, this wave, is just greasy.

In just a few days, the cash was fully returned, and all of a sudden I had confidence again. I dare to say that I will ensure that the sale proceeds normally!

Fang Nian also knew that Lei Jun was far from being an indecisive person like Huang Xiujie. With his reminder, he might have adjusted production capacity overnight.

In addition, this time only 1.15 million units were released and the gates were not sold. This shows that there are certain arrangements for the follow-up.

At least 2 million stocks were prepared before the press conference. From the end of the press conference to the present, there have been seven or eight days, and the production capacity in these few days is six to seven hundred thousand units.

Fang Nian still agrees with Lei Jun's commercial methods.

Now that I have agreed with small profits but quick turnover, first go deep into the entire brand layout and do not seek too high profits. Lei Jun will not only apologize online.

Engage in Versailles.

…………

…………

Fang Nian was humming a little song, and Fang Xin, who had just returned from the summer camp, leaned in'sneakyly'.

She secretly picked the last few peaches from the peach tree in the yard.

An invitation to Fang Nian was handed over.

After receiving this "outrageously expensive" peach, Fang Nian still gave Fang Xin a mobile phone.

Being idle is also being idle. Fang Nian skipped Xiaomi's collective Versailles and followed up with public opinions on different things through the Internet.

First of all, it is not surprising to discover that in the more than a week since the Redmi 1 was launched, Big Pepper suffered a devastating blow.

Big Pepper does not have a long-term plan like Xiaomi.

There is no deep corporate strategy.

He didn't even make any tricks on his own website, and only sold it through e-commerce platforms.

Sales have fallen rapidly in recent days.

According to incomplete statistics, the daily sales volume on the JD platform has dropped to less than 300 units.

You must know that it was also the peak period that sold hundreds of thousands of brands a month.

Next...

The reputation of Big Pepper has not been very good.

Although the nwMS certification of Nuwa Labs compulsorily raises their brand's supply chain choices, the quality control is still not very satisfactory.

The 799 price of Redmi 1 can almost be said to be the last straw to crush the big pepper.

"In the smart phone market that is not yet competitive, with so many resources, Zhen Pei Da Chili is still doing so badly!"

This is a comment that Fang Nian saw when he searched for information about Dajiao.

It's just right.

Fang Nian also shook his head a little: "If you want to say this, you can be considered a serious tool for Nuwa Lab, but he can't slip away too much."

"Nuwa MindOS3.0 is the first to be launched in its original home, and it is still free to upgrade."

"..."

At the end, Fang Nian murmured: "According to the original development, Wang Xiaoyan should continue to do it. For another person, I think he wants to sell it and leave the market at this time."

Of course, the big pepper mobile phone series will not be completely cool.

Then launch the new machine and it's over.

Mainly because Yuxin has no R&D investment, their approach is very interesting:

Use Qualcomm solutions to find a mobile phone R&D company to solve everything by ODM.

The difference between ODM (Original Design Manufacturer) and OEM (Original Equipment Manufacturer, commonly known as foundry) is that the latter is only responsible for production, and the former can be completed by itself from design to production.

In other words, Yuxin buys a suit from Qualcomm, then finds a factory to design and produce it, and finally puts a big chili brand on it.

To simplify it, Yuxin did one operation: OEM.

As for why Fang Nian is willing to invest in Yuxin, it is also very simple:

People came to the door to be a tool man, and there was no reason to refuse.

At the time, it was more difficult for the Nuwa laboratory to coordinate the members of the Nuwa Alliance than to arrange a language letter to cooperate.

It can only be said that business is like this, and many things are nothing more than the exchange of benefits.

"..."

Through the public cyberspace, Fang Nian also discovered that the listing of Redmi 1 has also caused a certain amount of impact on several mobile phone manufacturers, including Opal and Vivo.

In the past few months, Xiaomi has gradually improved the scope of logistics and distribution through different cooperation.

A certain amount of online sales can be affected offline.

As for the Mi Home, which has already opened, it has no influence temporarily.

In response, Fang Nian smiled slightly: "The Redmi Project is a catfish deliberately put into the market."

Redmi 1 can be eliminated through the ‘dynamic balance of demand and supply’ more than just copycats.

It also includes everything that should be classified as e-waste.

Forcing visionary businessmen to make further efforts to transform.

As for those who have no vision, they can only be eliminated by the market.

This is also an important reason for the above efforts to promote Xiaomi's optimization of the domestic industrial chain and drive the development of the domestic industrial chain.

Push first, integrate later, upgrade, improve, and finally catch up or even catch up!

From the domestic market, Fang Nian also thought of the overseas market.

"Nuwa MindOS's leading advantage needs to be more comprehensive in order to plan for deep cultivation inside and going out to sea..."

"There are shortcomings in all aspects, and there is a lack of time and a large amount of funds. Smoothing the capital and financial cycle is also the top priority..."

Fang Nian knew from the planning of the frontier's long-term development strategy last year that he couldn't support this market in a short period of time.

The large industrial chain of tens of thousands or even trillions of dollars is not something young frontiers can leverage.

Therefore, after establishing the brand of Frontier Angels, Fang Nian used it many times to unite capital from all walks of life, and even led the establishment of an influence club, all of which were step-by-step preparations.

Fang Nian is still willing to practice some of the core ideas of great leaders.

For example: unite all forces that can be united.

"..."

…………

Browsing information in the public cyberspace, Fang Nian's attention was suddenly attracted by a title.

The key word is: ‘91 Assistant’.

The corners of Fang Nian's mouth rose unconsciously, and he let out a "tsk~".

Slightly meaningful.

Robin Lee's core strategy on 91 wireless is to buy time with money.

There is no problem with this strategy in theory, at least it is very successful on paper.

After the completion of the 91 Wireless M&A case last year, Xiongchang’s share price soared. On paper, Xiongchang’s share price rose and earned more than three $1.1 billion.

In this year, Xiongchang's stock price has risen to the point where it finally surpasses Goosechang, becoming the most valuable Chinese technology stock market.

As a result, Robin Lee has been among the richest people in China in some rankings in the past few months-

This is also the reason why Guan Qiu Heguan would only say that he is the richest woman, not the richest man.

After all, after entering 2011, Dangkang Game's operating strategy has undergone major adjustments, from the previous high-profile expansion to a low-key expansion, with internal and external expansion.

In contrast, Dangkang Games’ revenue growth, changes in shareholder wealth, etc. have become unclear.

Because Dangkang Games is not listed.

On company news, except for the Dangkang Charity Fund, which is active every quarter, there is no other sound.

It was like losing all strength at once.

If it weren't for Dangkang game platform, the quality and reputation of the game would remain high.

Even gamers should forget that Dangkang Games is a giant crocodile-level game company that is vying for the first domestic game market share.

And all the big news of Dangkang Games this year was not publicized because of the change in operating strategy.

For example, Dangkang Games has large infrastructure projects in Shanghai, Luzhou, and Guiyang at the same time.

Among them: Shanghai's headquarters industrial park is expected to be completed in the first half of 2012.

The Luzhou core R&D center will be completed by the end of 2011.

The first phase of Guiyang's large-scale data center will be completed by the end of 2011...

"..."

Thinking about it in his mind, Fang Nian browsed through the message with his eyes.

It can be regarded as a complaint type content, expressing dissatisfaction with the extensive ranking of 91 assistants and the extensive ranking of applications.

After 91 Wireless was taken over by Xiongchang, Xiongchang quickly dismembered it.

First, a number of executives were parachuted.

On the product line, except for the 91 assistant name that has not changed, many business modules have been merged by similar products from Xiongchang, and even the names are not left.

This is nothing new.

After all, Xiongchang acquired 91 Wireless to improve its layout in the mobile Internet traffic portal.

In addition, 91 wireless itself also has internal problems. Even if Fang Nian tried his best through Guan Qiuhe, it is still inevitable that some of the old accounts cannot be solved.

Therefore, since Xiongchang took over last year, it has introduced the bidding ranking that Xiongchang likes very much in the core product of 91 Assistant——

This gadget has greatly promoted the development of the domestic SEO (search engine optimization) industry in a simpler direction: spending money.

In short, the strategy of Xiongchang itself is to use money for time. After buying a ticket for the mobile Internet, Xiongchang's approach is to fish.

Judging from the development of the past few months, even senior capitals like Shen Nier think that Robin Lee has made a good business in the past year.

I also think that all the cooperation that Fang Nian participated in is a win-win philosophy that everyone makes money together.

After all, Xiongchang’s stock price has soared, and Assistant 91 also sits firmly on the throne of the third-party application distribution platform, unmatched.

To be honest, Fang Nian didn't know how he could hold back his smile when facing Shen Neil's sincere and sincere expression.

In order to maintain his personal design, Fang Nian even completely let Xiongchang ‘poll’ the Nuwa MindOS system.

Let Xiong Factory persuade various mobile phone manufacturers to pre-install 91 Assistant and Baidu Mobile Assistant before all MindOS devices leave the factory.

Let it divide the market share of MindOS's own app store.

but……

Fang Nian knew very well that the ticket bought by Xiongchang had begun to expire.

Whether Apple is about to be able to use AppStore well without jailbreaking, or the gradual improvement of the MindOS app store system;

Or Android is gradually losing market share in the Chinese market.

All means that Xiongchang's layout in the mobile Internet traffic portal has failed.

Such complaint posts are of course irrelevant.

The important thing is that Xiongchang's peak in the mobile Internet era is about to pass, and there is still no way to get started.

Fang Nian turned off the computer with a slight sense of interest, and pretended to sigh: "Fortunately, the MindOS app store development team at Nuwa Lab doesn't know the inside story, and I don't know that my boss is holding back."

"..."

…………

In the middle of the afternoon, it rained again in Shanghai.

The weather in Shanghai was almost windy and rainy throughout August. It was hot and tiresome.

Fang Nian greeted him, and then grabbed Fang Xin who had played a game for an hour and went to the study to practice calligraphy.

"Come on, write "Mencius·Part II·Fifteen" with me"

Fang Xin responded honestly: "Oh."

Then sit meticulously, spread out the rice paper, wash and study ink; concentrate, and then write.

After finishing the fourth grade, Fang Xin already knew a lot of characters, and the calligraphy teachers who didn't know them were taught by the calligraphy teacher. Of course, she didn't understand the meaning of many characters.

But it’s okay. Reading the book a hundred times is right for you, and you will understand it someday in the future. ①

Fang Nian's handwriting has no rules, and it cannot be said to be a self-contained system. It can only be regarded as good handwriting among ordinary people.

But much faster than Fang Xin.

Fang Nian just finished writing "Death in An Le Ye", and Ms. Lin Feng brought the phone that was ringing.

Because of the sudden noise, Fang Xin wrote a random word, so he looked up at Fang Nian.

Fang Nian glanced lightly.

Upon seeing this, Fang Xin sighed as if, then honestly crumpled the rice paper into a trash can, unrolled a new one, and rewritten it.

"..."

Out of the study, Fang Nian took the mobile phone in Ms. Lin Feng's hand, and while reading the number, he said: "I'm still young, UU reading www.uukanshu.com is not calm."

Lin Feng felt right: "It's really not as single-minded as you were when you were a kid."

"..."

At this time Fang Nian answered the phone: "..."

-

①: At the beginning of this volume, it was mentioned many times that Fang Xin should be sent to study abroad. Powan thought that it was very, very obvious to tell you that it was an ambush, but it was a lot of uncomprehensible and unpleasant words;

Now say it again, this is an important foreshadowing, foreshadowing, foreshadowing and foreshadowing! As for why this must be done, I will say later.

======

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