National Tide 1980

Ning Weimin and Kang Shude were chatting in Shilin, but no one heard them except them.

Although Ning Weimin did learn a lot from the old man's words, it was a great gain for him personally.

This even gave rise to higher business goals and a new business plan.

But I still have to say that this is a very regrettable thing.

Because these catering companies are involved in their conversations, the relevant persons in charge can also hear their remarks about catering operations and their opinions on Chinese and Western food.

I am afraid that at this particularly critical time, many business issues can be suddenly understood and many business mistakes that should not have occurred can be avoided.

Then maybe some unsatisfactory situations will be completely changed, and many helpless regrets may be avoided.

But unfortunately, such a thing never happened.

So history is still running on a rugged and winding road according to its original trajectory...

"Jingle Bell……"

Goubuli's main store, the phone in the manager's office rang again.

He Dong, then the person in charge of Jinmen Goubuli, raised his head.

However, sitting at his desk, he frowned while looking at the phone and didn't want to answer it at all.

Because he could basically guess who made the call and why.

He didn't want to agree to this person's request at all, so it was better not to accept it.

But the problem is that the phone is so patient and keeps ringing.

The noise made him upset, and he finally had to pick up the phone.

"Hello, is this Manager He?"

The person on the phone spoke in an official accent. "I'm Zhao Changrong, what's going on with you? I've been waiting for you all morning. Why didn't you come? You changed your mind about everything you agreed to do. Do you still have an organizational sense? Do you still take me as your superior seriously? inside?"

"Oh, Director Zhao, please don't get me wrong. I encountered an unexpected situation. Today, our store is very busy. My bun conveyor belt is broken again. I have to deal with these urgent issues. . Now that I’m busy, I’ll…”

"Don't try to find objectivity for me. What you are talking about is all nonsense. Do you think you can get away with it? Ah, I promoted you to manage this store, is it because I asked you to give me a ring?"

"No, I really don't mean that. I know that when you promoted me, you just asked me to do a good job in this store. I have not betrayed your trust. Our store has completed all the indicators, and it is also good. All were overfulfilled. What was due to the bureau was also paid. Compared with the same period last year, our turnover in January increased by 62%, and the average employee excess share income increased by 52%. We The newly added box packaging and flexible packaging in the store are very popular for customer convenience. The daily turnover has exceeded 10,000. The situation is not a small good but a great one. We are also planning to develop and open branches in other places. The report has been submitted early. Waiting for your approval..."

"Okay, okay, don't show off your merits to me. You've done a good job, so you shouldn't be cocky. Let me ask you, do you not understand the spirit of your superiors' instructions? Can you still do a good job in the future?"

"Oh, my good leader. Just don't force me. You are right. I should pay attention to the spirit of the superiors' instructions. But I can't be divorced from reality. Let me tell you, you can increase everything at will. The price, but our buns are really not suitable for price increases. Because they are civilian things and they have to be affordable for the common people. Think about our old mayor, he brought so many time-honored brands together to create This store is obviously led by "Sansheng" and is the main technical body. Why is it called "Goubuli" in the end? Isn't it because the name is down-to-earth and close to the common people. You said such a price increase, How can we still get close to each other? Who will eat it if it’s too expensive?”

"I said, why are you so stubborn? One moment and another. In the past, Goubuli was only known to us locals. Now, it is famous throughout the country. Even Sihanouk and Ho Chi Minh have eaten your steamed buns. That is If the buns served on the state banquet table are still the same as ordinary buns? Of course they have to be different. I didn’t ask you to raise the buns more. Can you raise the buns by five cents for every two buns? I don’t believe it. You raise the buns by five cents. If you pay a cent, no one will eat it. So many foreign tourists come to our Tianjin every day. Are they willing to go all the way in vain just because it costs only five cents? As the saying goes, the emperor's daughter doesn't have to worry about getting married..."

"You can't say that. Foreign tourists will definitely buy it, but what do our local folks think? Fame has its pros and cons. I'm afraid that people will poke my spine. Besides, haven't we already made profits? Is there an operating contracting responsibility system that includes lump sums, excess sharing, and responsibility for profits and losses? To raise prices or not to raise prices? Can our superiors stop interfering in this kind of business direction issue?"

"You fart! What's wrong with the high prices of brand-name products? Why are they poking your spine? Who is interfering? Look, you are so crazy! I'm telling you! Even if you are contracted, you will always have to accept the leadership of your superiors. , accept the command from your superiors! Otherwise, it’s not sure whether you can continue to do it. Don’t forget, this contracting system still has the word ‘trial’. I won’t bullshit you anymore. Aren’t you too arrogant? I’ll invite you. You can’t move, can you? Well, I’ll call you right now. Don’t think about your store’s foreign investment. Your superiors won’t approve it.”

"Hey, no, director, don't be angry. I really don't want to go against you. Let's discuss the matter and reason with each other. If nothing else, you have to give me real power when you use me. Otherwise, you will be beating me. How can I order others with my face?"

"Don't be ungrateful. Everything now depends on economic benefits. Didn't you hear that sentence? Look down at the money, look up and look forward. Only by looking at the money can you look forward. If others want to increase prices, the Price Bureau will still I don’t agree. As a result, your superiors gave you the green light. This kind of great thing that you dream of has become a embarrassment to you? Let’s be honest, this is because you are embarrassing me, okay? Let me remind you that this kind of thing is difficult for you. Uncooperative attitude. Not only are the bosses unhappy, but the people below you are also complaining. Listen to what the masses say about you. How to command others? First of all, you can't go against the big guys. I'll give you one last day, Come to me tomorrow after thinking about it..."

The phone was hung up.

He Dong sat in his seat in a daze for a while, then stood up with a sigh.

Then he reluctantly pretended to be calm and walked out of the office to inspect the work.

When Clinker walked around to go to the toilet, he heard the complaints of the employees coming from inside.

"...I really don't know what you're thinking? You can make more money, but you're still not happy about it. There are still such stupid Ben'er Ben'er in the world. Why aren't the prices of things going up now? There's something wrong with you..."

"Pull him down. He is not stupid, but too smart. You all think about it carefully. In the first period of time, there were cases of contract contracts being invalidated everywhere. Why? Because there are too many rewards to be distributed to the contractors according to the contract. The superiors dare not implement it. I think Manager He is also afraid that this kind of thing will happen again and that his own reward will be yellowed, so he deliberately suppresses it..."

"Well, according to what you say, this Manager He is very scheming. He is bringing trouble to us just for his own sake. If the price of buns increases, it will be all net profit, and our bonus will increase immediately. A big chunk.”

"Hey, that's right. There are also foreign investments. Why open branches in other places? Just so that we don't have to pay for it. If you ask me, we have to respond well to the boss, and we can't let this He Dana turn our store into a Cheng Yiyantang. Why do you work so hard every day? Just to earn more bonuses. Why should he stop me? Who the hell is he?"

He Dong leaned against the wall with stars in his eyes.

He wakes up early and stays up late every day for work, sleeping at most five hours. At this time, his body is as soft as noodles.

He didn't expect that Director Zhao would really say it. As expected, the employees below him didn't understand him at all, and even had a huge misunderstanding.

For this reason, for the first time, he doubted the need for his persistence.

Could it be that... I... was really wrong?

At the same time, Director Zhao Changrong Zhao who had just ended the call with He Dong.

In his office, he discussed the business direction of Shilin with Cheng Baozhong, his future successor.

"Hey, Baozhong, you are an old man from Shilin, and you are also an excellent chef. You know all aspects of the store best. Your superiors intend to promote you this time and plan to let you take over the old manager's job. Son. I just value your technical skills and your prestige among the employees. But how to change Shilin's current depressed situation, you have to come up with a practical method."

Cheng Baozhong looked excited and grateful. He really regarded Director Zhao as his noble person and tried his best to show it.

"Director Zhao, I would like to thank my superiors for trusting me and giving me this opportunity. Then I will talk about my thoughts. I think that the responsibility for our current operating difficulties in Shilin does not actually lie with us. Why? Because our There’s nothing wrong with the taste of the food, it’s absolutely authentic, just like in the past.”

"But why no one comes? Mainly because of two points. First, in our area, wages are too low. We are not as good as the capital, nor as good as Shanghai. There are many foreigners, and there are also many rich people. We have opened several Western restaurants are not worried about customers. We locals can only afford pancakes, fruits and gaba dishes. At most, we can buy some Goubuli and have noodles for dinner. There are few restaurants. When it comes to reputation, Qi Shilin is the only place where everyone has it. You know, how many people can afford such high-end authentic Western food? Everyone can also buy some bread, coffee and sugar."

"The second point is that the foreign-invested Orchid Flower Fast Food is so wicked and has taken away a lot of our original customers. It turns out that before they opened, Qishilin's business conditions were pretty good. After all, we are here in Tianjin. This is a Western restaurant. But since they opened, our business has plummeted."

"I've been to their place. The prawns with tomato sauce cost three yuan and a half, which also includes a bowl of Russian borscht, a plate of kimchi, and seven or eight prawns in tomato sauce on three ounces of rice. , about twelve centimeters long, it is indeed not expensive and quite affordable. This is the price for a dish in Shilin."

"They also have French pork chops, German burgers, Italian meatballs, and American hot dogs, all of which are also set meals. They also come with egg soup and hot and sour soup. Is this a fake? Western food. Western food is cooked in Chinese and deep-fried. You always tell me, can borscht be eaten with just rice? What a nonsense! Young people just don’t know how to cook it. To put it bluntly, they are They are passing off inferior products as good ones, defrauding customers and disrupting the market..."

Director Zhao couldn't listen anymore and couldn't help but wave his hand.

"Okay, you've already mentioned the difficulties. Just tell me what you plan to do in response to this situation. But I have to declare first that Orchid Orchid is a foreign investment project designated by the city. There is nothing I can do about it. Don't I want to label people randomly and hope for unrealistic good things."

Cheng Baozhong was struck by what he said and couldn't help but swallowed and laughed dryly.

"Director Zhao, I also know your difficulty. If you want to put it this way, there are only two ways. First, we can't just focus on local customers, we must try our best to win the patronage of people who are on business trips from other places. What do I mean? Qi Shilin is famous. Who doesn’t want to try such authentic Western food? So our superiors must not favor one thing over another and only promote Goubuli. We, Qi Shilin, are also representatives of Tianjin catering. We need See it more often in newspapers and on TV."

"Second, in order to win over young customers. I also want to buy something elegant and fashionable. I heard from a few friends that there is a music cafe in the south, which is especially popular with young people. So I also plan to invite Some actors from our song and dance troupe sing in the restaurant on the second floor of Chishilin. They sing some popular Hong Kong and Taiwan songs. You need to buy a separate ticket for this, which is five yuan a piece. I think that doing this will not only attract more guests You can earn more money by eating Western food.”

Director Zhao pondered and nodded slightly.

"Baozhong, I didn't expect you to have some ideas. These two ideas of yours sound interesting. As for the first condition, I can agree to it now. I should do more publicity for you. Not at all. Question. This is a music cafe. I have to apply for it on your behalf, hold a meeting to discuss it, and listen to the instructions from my superiors. After all, dance halls were banned just a few years ago, and I'm afraid of violating the policy. Oh, that's right. , don’t you have any other plans? For example, do you want to adjust the price downward? Since customers can’t afford it, would it be better to lower the price?”

"Huh? Price reduction?" Cheng Baozhong showed an incredulous look, then shook his head like a rattle.

"Director Zhao, why should we lower the price? We have never lowered the price! Qi Shilin is an authentic Western food! It is the only one in the country, there is no other semicolon! As the saying goes, the emperor's daughter does not have to worry about getting married. How about lowering the price? It’s such a loss of status! Don’t worry, as long as my superior agrees to these two conditions, I guarantee that after I take over the contract, I can get Qishi Lin out of business difficulties and return to full capacity!”

Looking at the confident Cheng Baozhong, Director Zhao could not help but feel more confident and nodded approvingly.

"Okay, this is how young people should be, and reform needs to be like this. Well, dare to think, dare to do, and be ambitious. Baozhong, work hard in the future. I am very optimistic about you."