United States!
Portland!
Adidas headquarters.
"Boss, there is news from Su, he wants a contract that can match Michael Jordan!"
"As far as I know, I don't know what kind of offer Nike will make, but it is still under discussion!"
David Bondi, the vice president in charge of Su Fan's contract, sat in a recliner and listened to the reports from his subordinates, and occasionally glanced at the analysis reports of Su Fan's commercial value from various departments in his hands.
Su Fan's current value has shown a geometric blowout growth!
Almost every day, the marketing and technical departments have to make a new value analysis report for Su Fan!
After thinking for a long time!
David Bondi finally made a decision: "Give him 100 million,"
"You will send my decision to the European headquarters and make a final contract plan for me!"
"This time we must take him down!"
David now knows that he must take Su Fan down as soon as possible, otherwise Nike will react!
After missing Jordan last time, if Su Fan is missed again this time, it will be a huge blow to the brand.
Due to the high bids, Reebok, Converse and other brands have already withdrawn from the competition.
Except for the wealthy Nike and Adidas, no one can afford it.
However, what worries David Bondi is the same contract as Jordan!
You should know that Jordan has not had a fixed endorsement fee since the 1990s!
All his endorsements come from the dividends of AJ, a sub-brand he co-founded with Nike.
This brand can provide Jordan with a high dividend of about 30 million dollars every year.
Adidas head office also said that 30 million can be given, but don't think about the sub-brand.
There is no time and resources for this, and the focus of the industry will still be on European football.
Not long after.
The head office replied to David Bondi that it can provide a 5-year 120 million offer contract.
As for signature shoes, we have to wait until Su Fan wins the MVP or the championship before discussing.
At the same time, after the contract ends, you must enjoy the right of priority renewal!
120 million for 5 years is the highest offer that Adidas can make.
David Bondy could only smile helplessly, hoping that Su would choose him. This contract is not small, but it is still a little short of Su Fan's requirements.
Although the sub-brand matter has to be slowed down, this contract is already one of the best contracts in the league.
It can be said that except for Jordan, no one else is higher than Su Fan!
You should know that last year's No. 1 pick Allen Iverson's contract with Reebok is only 7 million per year!
Adidas is still a little conservative, hoping that Su Fan can continue to prove himself in the future.
Only then will a real contract with 100% sincerity be offered.
If Su Fan encounters an injury, or his current performance is just a flash in the pan, the contract is not long, only 5 years, and he can completely withdraw.
This contract can be regarded as free to advance and retreat.
It leaves a little way out.
...
United States!!
Oakland.
Su Fan slowly stood up and came to the window, his muscles clearly visible.
At this time, lying on the bed was Yeri, who had just finished fighting and couldn't stop shaking.
Su Fan looked at the scenery outside the high-rise building, his eyes slightly condensed: "It's time for Nike and Adidas to give their offers!"
.......
In an Oakland cafe.
Rob Pelinka looked at Su Fan in front of him with a happy face and said: "OH MY GOD, Su!!"
"I have received an offer from Adidas this morning. They are willing to sign you with a 5-year, 120 million contract!!"
After that!
Pelinka took a big sip of coffee, completely forgetting about elegance.
"This is the biggest sneaker endorsement contract I have ever seen!"
"Su, your value is really terrifying!!!"
"Their representatives will fly in the afternoon to communicate with you in person!"
When Pelinka learned about the offer from Adidas, he was completely stunned.
In this era when endorsement contracts are still worth a few million, Adidas gave Su Fan a first-year rookie contract of 120 million, an average of 24 million a year, which is absolutely a sky-high price.
Even in the 20th century, Adidas' contract with Harden was only 200 million US dollars (about 1.43 billion RMB) for 13 years! !
Although Adidas did not agree to do the sub-brand thing, it has given its greatest sincerity in the contract.
"24 million a year?"
Su Fan looked at the scenery outside the window, turning the coffee spoon in his hand.
"Su, Adidas means that they hope to complete the contract with you as soon as possible.Signed! ! "Pelinka said.
Su Fan also fell into a brief contemplation at this time.
Adidas' offer is not small, and the term is low, but it is equivalent to simply working for Adidas.
Now I also want to be a "general", and a soldier who does not want to be a general is not a good soldier.
"Nike has not given any news yet, will it give up the bid!" Pelinka was a little impatient, "Such a big contract, I'm afraid Adidas will go back on its word!"
Pelinka is now more anxious than Su Fan.
Just then!
"Ding-ling-ling!"
Suddenly Pelinka's cell phone rang.
"Hello, Mr. Rob? I am the representative of Nike————Sony Vaccaro! ! "
I heard Vaccaro's anxious voice from the other end of the phone, because he just learned that Adidas made a huge offer of 120 million for 5 years, and was afraid that Su Fan had already signed the contract, so he called quickly.
"Hello! "Pelinka responded politely.
"Hello, Mr. Rob, please tell Su not to sign with Adidas first. We have offered him the best offer on the planet!"
"At the same time, I am already at the Oakland Airport. I want to negotiate with Su face to face! !"
"What❓"
Pelinka was also shocked. Nike executives also wanted to come for a personal interview?
And they have already arrived, faster than Adidas.
"Please wait, we are in a cafe now, we will send you the address!"
After ending the call, Pelinka told Su Fan what was on the phone.
"Su, from what they said, Nike seems to have prepared a special offer for you! "
Su Fan was also interested in hearing Nike's offer. Adidas had already given their proposal, so Nike had to listen to it.
He still understood the principle of equal treatment.
Anyway, he would choose whoever offered the highest price. He was not a good man, so there was no need to talk about feelings with capitalists!!
Whoever offered more money, he would choose!!
About half an hour!!
Nike's representative Sony Vaccaro came to the cafe where the two were with a 36F flesh-colored low-cut assistant.
The rippling breasts made her shake three times when she walked. Su Fan was really worried about whether she would fall.
You know, it takes 45 minutes to drive from the airport to here, but Vaccaro took less than 30 minutes!
Who knows if they have been lurking here for a long time.
........
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