Urban Super Live
Page 414
If you rely solely on Yang Shuhe's DreamWorks to complete these things in a short period of time, it must be a dream.
After all, although DreamWorks has a strong momentum, it has not been established for a long time and lacks relevant channels.
Fortunately, Andy has completed the acquisition of Polaroid Records.
Therefore, the review and release of music albums and movies can be handed over to Polaroid Records.
In this regard, they are professional and have more resources than DreamWorks.
It is worth mentioning that after some negotiations between Andy and Polaroid, the final purchase price of Polaroid was 1.28 million RMB, and DreamWorks obtained all the assets of Polaroid.
Compared with the previous 1.5 million, it is much cheaper.
Polaroid Records also became the first subsidiary of DreamWorks.
After the completion of the acquisition, An Di did not make any major adjustments to Polaroid's personnel, except for sending several financial personnel and a vice president to Polaroid.
There is no change in the industrial structure of Polaroid Records.
It has stabilized the hearts of Polaroid Records to the greatest extent, so that Polaroid Records will not cause confusion and affect business due to the acquisition.
However, this is only temporary. After Polaroid Records stabilizes, Andy will definitely divide the business under Polaroid Records.
Today, under Polaroid Records, in addition to a distribution department in the Mainland, Hong Kong, Dawan and Southeast Asia, there is also a film and television production department, an artist management department, a business promotion department, and two CD and DVD production lines.
In the future, in addition to retaining the record publishing department and record production line, Polaroid Records, the film and television production department, commercial promotion department and brokerage department will be merged into the original relevant departments of DreamWorks to avoid complicated personnel and thin resources.
It's early days for these things, though.
In a short time, Andy will not attack Polaroid Records.
After the acquisition of Polaroid Records, the first thing that Polaroid Records did was to fully release the music album "Those Years" and the movie of the same name.
And Polaroid Records is also worthy of being a long-established record company in Dawan. Although it has declined now, its various resources and network channels still remain.
It didn't take long for Yang Shuhe's "Those Years" music album and movie production to be completed, and the "Those Years" music album and movie of the same name have passed the review.
After the review of the "Those Years" album and movie was completed, the release time of the album and movie began to be arranged.
The release time of the music album is easy to handle, as long as the album cd recording is completed, it can be sold at any time.
But the movie has to discuss the schedule with the theater.
Fortunately, the Golden Week in October has passed, and the blockbuster hits are released in time for the Golden Week, so there are not many new films, so Yang Shuhe's "Those Years" is still on the [-]th of this month, and the schedule has been successfully set.
As for Dawan and Hong Kong, under the public relations of Polaroid Records, it was arranged to be released on the same day as the mainland.
It's also a publicity stunt.
With the ability of DreamWorks before, it is definitely impossible to do this.
This is the benefit of acquiring Polaroid Records.
In the end, Yang Shuhe discussed with Qin Fen, general manager of the publishing department of Baoli Records.
Decided to release the music album on October [-]th, which is a week later.
Chapter 311 Gossip
The reason why Yang Shuhe let the music album of "Those Years" be released in advance before the movie is released is to create momentum for the movie.
As long as the songs in the album hit the charts and achieve good results, it will in turn make the audience interested in the movie of the same name of the album and boost the box office.
This is a very good means of publicity, of course Yang Shuhe will not use it.
When music albums and movie releases are scheduled.
The non-stop publicity began.
And Yang Shuhe's working team, together with Polaroid's distribution department, have already helped Yang Shuhe plan a series of detailed promotional matters.
Wu Liping's team is mainly responsible for the promotion in the Mainland, while Baoli is responsible for the promotion in Hong Kong, Taiwan and Southeast Asia.
As a result, Yang Shuhe's life became busier.
Accept media interviews, participate in variety shows, celebrity interview shows, hold album releases, attend fan clubs, etc.
In short, every day is very busy.
The itinerary is fully booked.
Not only did he lose time to meet Guan Juer, Fan Binbin and others, but he also lost time to talk on the phone with Ouyang Nana, Gong Qianxue, Zheng Wei and other confidante friends.
Only Tang Youyou, a personal assistant, can get along day and night every day.
But I lost my interest in eating tofu.
After a busy day, you just want to sleep when you get out of bed, who has the mind to do other things?
It was also the first time that Yang Shuhe understood the pain of those celebrities!
Why are there so many celebrities suffering from depression?
Flying trapeze is indeed not something ordinary people can bear.
However, in order to complete the system tasks, Yang Shuhe would not be punished by lowering his popularity, so he did his best.
After all, the success of albums and movies, in addition to their own quality, publicity also occupies a very important factor.
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