My Life Can Hang
Page 155
But it hasn't been decided yet, it's still up to your opinion. "
After Zeng Yiming finished speaking, he quietly waited for Chen Dongcheng's reply.
Chen Dongcheng was thinking, the question mentioned by Zeng Yiming was actually whether to enable the casual viewing function.
This problem can be said to be a classic problem of the mobile Internet.
"A forced login must be taken."
Chen Dongcheng just thought about it and made a decision immediately.
Although this means that the user must be forced to register.
But as a shopping guide, the biggest value of Little Blue Book is the shopping notes accumulated within the community.
This is all made by Chen Dongcheng with real money, under the circumstance that Xiaolanshu cannot provide a closed-loop shopping for the time being.
There is simply no strong reason to motivate ordinary users to sign up.
As a start-up company, user growth is the indicator, not how many people read the shopping guide of Xiaolanshu, which is meaningless at all.
Investors will listen to what you say?
They will only look at your most real user data to decide how much they value you.
Therefore, it is necessary to take appropriate coercive measures.
There is no such thing as a pie in the sky.
If you want to get the Raiders of Little Blue Book, but it is a little more troublesome, Chen Dongcheng estimates that most users will accept it.
"If you say that, we will be relieved."
Zeng Yiming was relieved, and he did not dare to make this decision lightly.
Once the user's rebellious psychology is triggered, the consequences are very serious.
Except for the big boss Chen Dongcheng, who would dare to make a decision at will?
"You have to remember that the logic of our version changes during this period mainly revolved around: socializing, encouraging note sharing, and recommending good things."
Chen Dongcheng revealed the development trajectory of the original Xiaohongshu to Zeng Yiming little by little.
"For example, we control the version to be updated every two weeks, and the content every time is more abundant than before."
"You can add some functions such as @reminders, ##topics, and related Sina Weibo friends.
As a UGC community, we are inherently social.
These common communication reminders can be used to further stimulate users’ social and sharing behaviors. "
"But you have to remember that, as a shopping guide, the shopping sharing notes shared by users must be authentic enough.
Keep the whole community healthy and increase users' trust in us. "
"You must give me a hard blow to the soft articles and the navy. The word of mouth in the early stage is the most important."
Zeng Yiming looked at Chen Dongcheng with bright eyes, and admired Chen Dongcheng even more in his heart.
"Chen Dong, don't worry, I will follow your instructions."
Zeng Yiming couldn't pick out what was wrong with what Chen Dongcheng said, because this was the key to Xiaohongshu's success.
Facing an opponent like Chen Dongcheng, it can be said that Mao Wenchao and Qu Ting are really unlucky.
"Remember, with less than [-] users, the e-commerce function must not be activated. The real notes of the community in the early stage are the key to us defeating Xiaohongshu!"
Chen Dongcheng said so seriously, Zeng Yiming didn't dare to slack off and kept it in his heart.
Chapter 142. 141. Regret is too late (2/3)
Little Red Book Company.
The general manager's office was filled with smoke.
There were dozens of cigarette butts piled up in the ashtray in front of Mao Wenchao.
Qu Ting sat opposite Mao Wenchao, feeling distressed and confused.
"What time, what time?"
Mao Wenchao's voice was a little hoarse. He didn't go home last night and sat in the company all night.
When Qu Ting came to the company, she saw Mao Wenchao like this.
"Wen Chao, we still have hope."
Although Qu Ting has her own husband, she has always admired Mao Wenchao.
The friendship between them has always been praised.
Mao Wenchao's suit is now wrinkled and his face is greasy. Staring at the computer all night, his face turns pale.
Only the eyes are the reddest, and the dense bloodshots fill the eyeballs.
"Yeah, we still have hope."
Mao Wenchao seemed to be talking to himself, looking at the data behind Xiaohongshu.
"I didn't expect him to be so cruel."
Mao Wenchao took a deep breath, and then blew out a smoke ring: "Little Lanshu?"
"Oh, that's ironic."
Mao Wenchao looked at Qu Ting a little decadently, and Qu Ting was especially distressed.
"Wenchao, our data is pretty good. We're just starting out. We won't necessarily lose. Don't you believe in my ability?"
Qu Ting walked to Mao Wenchao's side and gently leaned Mao Wenchao's head in her arms.
"Trust me, we can do it."
"Sorry……"
Mao Wenchao's eyes were red, and he blamed himself: "It's all my fault for being too greedy. If we could accept his investment at the time, it wouldn't be what it is now."
Qu Ting shook her head gently, her smile still flat: "Wen Chao, what has happened, what we need to do is to face it positively."
"Yeah, I really don't believe that he can really press us all the time!"
Mao Wenchao felt the warmth of Qu Ting, and the fighting spirit in his heart burned little by little.
"Ting, I want to have a meeting immediately."
Qu Ting smiled gratified: "Okay, I'll prepare now."
Mao Wenchao saw Qu Ting's figure disappear into the office and walked to the floor-to-ceiling window.
Looking at the endless stream of vehicles, the pride in my heart gradually recovered.
It can be said that Mao Wenchao has never failed in his life, and it has always been smooth sailing.
Graduated from a prestigious school, entered the world's top [-], and went to Stanford to read an MBA. After graduation, he received funds from investors to start a business.
What's the difference between this kind of life and hanging up?
Only the appearance of Chen Dongcheng made Mao Wenchao realize that there was someone outside.
He thought that Chen Dongcheng would be unwilling, but he never dreamed that Chen Dongcheng would set up a company with exactly the same positioning and development as his own.
It can be said that before the launch of Xiaolanshu, Mao Wenchao didn't hear the wind at all.
By the time you really know, it's too late.
Little Blue Book has made a name for itself in the Apple App Store.
Relying on sufficient strategy preparations, many compatriots who shop overseas were surprised and recommended to their friends, which has already taken the lead.
The number of registered users of Xiaohongshu has just exceeded [-], but what about Xiaolanshu?
The number of users has exceeded [-], and it is still growing a little bit.
Oh no, Mao Wenchao shook his head, that's called a surge.
This is without spending a penny in promotion fees.
Mao Wenchao didn't even dare to think that Chen Dongcheng really made a lot of money. Is there any hope for Xiaohongshu?
"hope so."
Mao Wenchao thought to himself.
"Mr. Mao, everyone is here."
The secretary knocked on the door to report.
"Here comes."
Mao Wenchao went to wash his face first. As the company's CEO, he is the backbone of the company.
If he gets discouraged first, the whole company is over.
In the conference room, people were panicking.
But with Qu Ting there, no one dared to say anything.
The company's pair of gold partners still convinced them.
Mao Wenchao walked into the conference room and saw everyone's expressions, and he knew the general idea.
"I know that you are all worried now. I can tell you that President Xu has decided to make an additional investment in us, as long as our number of users exceeds [-]."
Qu Ting frowned slightly, glanced at Mao Wenchao, Mao Wenchao gave her a look, and Qu Ting understood.
This is Mao Wenchao's deliberate lie to give everyone a reassurance.
"Yes, Mr. Mao has already negotiated with ZhenFund. As long as everyone follows the plan and executes in an orderly manner, ZhenFund will continue to support us."
Qu Ting's remarks also relieved the rest of the company.
"The appearance of Xiao Lanshu this time is a good thing for me."
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