My Life Can Hang
Page 399
There are too many e-commerce platforms in the market, so what if a new company is added?
The leading position of the market has always been that they are sitting firmly.
Some merchants are hesitant. After all, Pinduoduo has never heard of it at all, and the ghost knows what the benefits of going there are.
The only advantage that Zhuang Manting can come up with is the support in terms of traffic, such as giving more opportunities to recommend some homepages.
After a lot of discussions, only a small number of merchants agreed to try Pinduoduo for various reasons.
However, when Zhuang Manting contacted, there was a detail.
She screens all sellers who are popular items on Taobao.
Just because the unit price is low, Taobao does not pay enough attention.
For example, a seller is doing children's shoes business on Taobao. The business is very big, with a turnover of tens of millions of yuan a year.
There is a very bad point in the business of children's shoes, that is, the inventory pressure is very high.
Because a children's shoe has a lot of yards and colors, it is inevitable that there will be some inventory in the end.
Zhuang Manting contacted the other party, the process of opening a store was simple, and she was willing to recommend some homepages.
At first, the seller was a little hesitant, and with the attitude of giving it a try, agreed to sell some stock shoes on Pinduoduo.
For example, on Taobao, he sold shoes that cost 40 yuan for 78 yuan.
Zhuang Manting recommended him on Pinduoduo and set the price of the product at 38 yuan.
For users, the price/performance ratio is definitely very high.
Sales are also very good, almost every day the inventory is reduced.
There are quite a few businesses like this, and their sales are pretty good.
But for a full-category platform like Taobao, it is just a base, and it is not at all inconspicuous.
Taobao does not pay attention to them, and Pinduoduo holds them as treasures.
People from Pinduoduo’s operation department are responsible for formulating various promotion links.
As a result, various family and friends sent links to "help cut a knife" and began to spread wildly in various WeChat groups.
As long as enough people are invited to click on the link "Haggling" within 24 hours, the user who initiates the "Haggling" can get this product for free.
For example, luggage, projectors, and drones cost hundreds of yuan, as well as tableware and cosmetics that cost more than ten yuan.
There are all kinds of products that can be bargained for free, which seem to be of high value, but in fact, the cost of acquiring customers is much lower than that of JD.com and Taobao.
While helping to bargain, these people who click on the link to enter, also automatically complete the registration process of Pinduoduo and become Pinduoduo users.
This kind of social concept is not new. There is also a platform that uses WeChat to initiate group shopping. It is Huang Zheng’s just founded Pinhao Goods.
It’s just that Pinhaohuo is a fresh food e-commerce business. Although it is also a game of ordering, it is all fruit.
In the original trajectory, there will be a game company CEO under Huang Zheng, who proposes to make this order-making model a platform.
Since then, Pinduoduo has started its journey of opening and hanging.
It broke one hundred thousand in three days and one million in half a month.
The number of registered users of Pinduoduo is increasing rapidly almost non-stop.
Although many people, for various reasons, choose to uninstall after placing an order.
But this does not prevent the number of registered users of Pinduoduo from rising rapidly.
It is very easy to open a store on Pinduoduo, except for fresh products and beauty products, you need to pay a deposit of [-] yuan.
Other companies pay [-] to open a store, and individuals pay [-].
This is undoubtedly lowering the threshold, but the lower the threshold, the stronger the platform's right to speak.
Pinduoduo simply does not set the shopping cart mode, and all products are free shipping by default.
Some businesses are upset, but the protest is ineffective.
From the time of setting the threshold, Chen Dongcheng kept this hand.
This one does not accept it, and some other businesses are willing to accept it.
9.9 Ten packs of toilet paper, merchants can still make some money.
The price is not low enough, how to impress consumers in fourth- and fifth-tier cities.
Not to mention what is not of high quality, Pinduoduo is cheap and cost-effective.
Adhering to this concept, Pinduoduo's performance has become more and more conspicuous.
Even He Qian, who had helped out before, was taken aback.
He has downloaded Pinduoduo, studied Pinduoduo, and even held meetings to discuss it.
Compared with Pinduoduo, their blue whale purchases are inferior.
To be able to push the price to this level, Pinduoduo’s team really has a hand.
This kind of thinking, for He Qian, neither wants to try, nor dare to try.
Pinduoduo sells small brands, and Heqian needs to connect with big international brands.
You let those big names cooperate with you to get the lowest price, isn't that nonsense?
Chen Dongcheng entrusted Peng Zhijian to help contact several executives.
Without much effort, Peng Zhijian contacted two people who wanted to change jobs and brought them to Pinduoduo.
Zhuang Manting was in charge of the interview, and he and Peng Zhijian had tea in the reception room.
Peng Zhijian looked strange, looked at Chen Dongcheng for a long time, and said with emotion: "I sometimes think that there are so many entrepreneurs who die and die.
Not to mention several companies in the Cao Cao series, even Pinduoduo, which was just released recently, has caused a discussion in the industry.
No one has ever tried to sink into the fourth- and fifth-tier cities, but Pinduoduo did just that, and successfully leveraged this big cake.
Chen Dongcheng smiled: "I am not the only one with vision, it's just that I have more conditions for success."
Even if other entrepreneurs have this idea, they have to waste a lot of time just looking for investors with the project.
Even if investors are found, how many are willing to invest tens of millions of dollars in a project with unknown prospects?
Peng Zhijian took a sip of tea and said with a smile: "Then I can say it first. If Pinduoduo needs financing, you must bring me."
Peng Zhi remains skeptical about Pinduoduo's prospects.
But Peng Zhijian is very sure of Chen Dongcheng.
Throughout Chen Dongcheng's shot, he has not failed once.
No investor would dislike such a brilliant entrepreneur.
Sometimes investing in a company is largely a gamble.
If the founder is reliable, the possibility of project success will be greatly improved.
Chen Dongcheng belongs to that kind of reliable founder without any intention to ask.
Therefore, Chen Dongcheng's thigh, he Peng Zhijian is committed.
chapter 289. 288, we are not greedy
Yongfu.
Chen Dongcheng held a banquet and entertained several elites who had just joined the job, two of whom were from Ahri.
In order to dig these few people, Pinduoduo paid a lot.
The general treatment is double, which is why they were dug up.
It is not uncommon for employees to switch jobs between Internet companies.
But basically, employees can't escape from several major companies when they change jobs, and they are all spinning between BATJs.
In established listed companies such as Ali or JD.com, their room for improvement is limited.
These people in front of them are all those who have already touched the ceiling, and they are not willing to continue to wait, and plan to change their environment.
There was Peng Zhijian, a master at adjusting the atmosphere at the wine table, and the atmosphere was very lively.
The big boss treats guests, which itself represents the attention to them.
Although Pinduoduo has just been established, it is young enough.
They are very satisfied with the office environment and the boss's investment in the company.
There are two technicians who have achieved P7 level in Ahri.
Inside Ahri, the P7 was a watershed moment.
It is better to be promoted below P6, but when you reach P7, you can get Ahri Option, which naturally increases the difficulty a lot.
When Zhuang Manting poached people, her heart was bleeding.
Talent is good or not, but this high salary is a bit scary.
But for Internet companies, the most indispensable thing is the technical talent pool.
Without these people, no amount of money can make software out of thin air.
Peng Zhijian has a very deep network of contacts, and he has worked in Tengxun for so many years before.
The talent list in hand is comparable to that of a small headhunting company.
Many small company founders like Peng Zhijian, a resource-rich investor.
As the company grows, it naturally needs talents to join.
Peng Zhijian was just able to recommend suitable candidates and reap the gratitude of entrepreneurs.
After three rounds of wine and five flavors of food, Chen Dongcheng checked the time, it was past nine o'clock.
"It's not too early, everyone, be careful on the way back."
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