Datang: My Peerless Talent Has Been Exposed

As for Lao Li's family, although it seems that Lao Li is already in charge, in fact, Mr. Li still keeps his promises, and when he speaks, it naturally counts.

Li Shimin now understands that although he has ascended to the throne, in fact, he still has to learn in many aspects. Compared with his father, there is still a gap, so at this moment he decided to settle down Come down and learn something.

It’s not embarrassing if you don’t understand, and it’s embarrassing to make jokes if you don’t know how to pretend to understand. So instead of making jokes in front of your courtiers, it’s better to learn hard in front of Xiao Zhang’s brother now. Thinking of this, Li Shimin asked directly,

"Brother, Brother Wei will definitely have to help you find manpower for the operation of the newspaper business. You should tell Brother Wei first what needs to be paid attention to, so Brother Wei can make arrangements in advance!"

Zhang Nuo really admires Lao Li's thirst for knowledge. This guy has just reached an agreement and started thinking about how to operate it. You can't make much money for things, and there will definitely be a lot of troubles in the later stage. It is best to throw them out early and wait for the money.

Therefore, in order not to cause trouble in the future and to distribute the money with peace of mind, I must spend a little more saliva now.

"Lao Li, there are only three things to pay attention to in this newspaper, universality, fun, and seriousness! As long as you grasp these three points, you can basically make no big mistakes!"

Under the watchful eyes of the Li family father and son, Zhang Nuo got up and started walking around the room slowly with his hands behind his back. He said slowly while walking,

"First of all, let's talk about universality. The writer you arrange must ensure that what is written can be understood by ordinary people. Even people who cannot read will understand what it means after hearing it!"

"If you have a group of writers who frequently quote scriptures, chew on words, and even show off their writing skills, and come up with some rare words that only acid scholars can understand, then your newspaper is in vain!"

After hearing this, Li Shimin and his son thought about it carefully, and then nodded involuntarily at the same time. This is indeed a very important point that they did not expect.

If Zhang Nuo didn't say anything, they would definitely have to try their best to get some highly educated Confucian scholars to sit in charge of such an important matter, but those great Confucian scholars were just like what Zhang Nuo said, chewing on words and citing scriptures.

Not to mention ordinary people who can't read big characters, scholars who haven't studied to a certain level may not be able to understand those obscure manuscripts, so what's the use of such newspapers?

After figuring it out, the father and son gave thumbs up almost at the same time, brother Zhang is awesome!

Zhang Nuo didn't care what the father and son thought, and continued to follow his own train of thought,

"The second is interesting. If this newspaper is full of things like government affairs and academics every day, I am afraid that it will not be long before no one reads this newspaper, or ordinary courtiers may read it, but ordinary people, I definitely won’t read it, because it’s boring to read!”

"This requires the person in charge of writing the newspaper to consider the interest from the very beginning. For example, for my novels like "The Romance of the Three Kingdoms", fairy tales must be interesting to read!"

Li Shimin really didn't understand it at the moment. Of course, it must be interesting, otherwise, let alone the common people, he himself might not be willing to watch it every day.

But why do the common people have to be happy to read it? The common people don't know how to read, so they can only be read by those who can read.

As a result, just as Li Shimin asked this question, Zhang Nuo hadn't even opened his mouth, and his father immediately started to complain.

"Is your brain a pig's brain? It's not interesting and people don't like to read it, so how can you make people believe what the newspaper says in the future?"

"The aristocratic family can be well received among scholars, which is the reputation and prestige accumulated slowly. Now our newspaper is to accumulate reputation among the common people!"

"In this way, when public opinion boils in the future, an appeal can appease public opinion. If this doesn't make the people get used to listening to newspapers, will it work? You pig-headed!"

Li Shimin was so spitting on Li Yuan in front of Zhang Nuo that he didn't know what to say, his old face turned red and he was very embarrassed.

This is a shame to throw it outside. He really didn't understand it all at once, or it is a common problem of the rulers of this era, thinking that among the scholars, that is, the elite class, they are invincible if they have the right to speak.

But after all, Li Yuan was scheming and far-sighted. He finally understood that Zhang Nuo's method was to skip over the scholars and completely grasp the public opinion. That's it.

And as long as tens of thousands of ordinary people support him, Li Tang will surely survive forever.

Zhang Nuo originally wanted to explain to Lao Li, but when he saw the old man being a father, he shut up immediately. When the father taught his son, it is better not to interrupt, maybe both sides will complain instead he.

However, in his opinion, the old man is indeed much better than Lao Li. It seems that although Lao Li is already the pillar of the family, he still needs to learn.

Knowing that Lao Li was embarrassed at the moment, Zhang Nuo went on to say,

"Now that you know the first two points, you should be able to understand that the last point, seriousness, is to maintain the authority of the newspaper!"

"What is authority? For example, if the imperial court decides a policy today, the newspaper will announce the policy in its entirety the next day, and senior officials will analyze the pros and cons of it, etc.!"

"In this way, whether it is a scholar who wants to be an official or a person who is a little interested in the government and worried about the government's tax adjustment, they will read this newspaper seriously!"

"After coming and going, everyone will believe that the information written on it is true. Then, this newspaper will be a success!"

Li Shimin and Li Yuan and his son were quietly thinking about the three points that Zhang Nuo said just now. These three points required them to think carefully, especially Li Shimin, he could already vaguely feel that when this thing called a newspaper appeared Finally, it will be a great enhancement to his rule!

Chapter 273

The matter of the newspaper is naturally settled like this,

After all, no matter how big and far-reaching the impact of the matter is in the future, from the current point of view, he is actually building a house, recruiting a group of people, and just burying his head in writing the manuscript.

As for printing and distribution, with Zhang Nuo around, it should not be too simple.

Therefore, from the perspective of investment, this is really just a small business. Both parties in the house can take it out, and it is easy to recruit people. As for printing and distribution, it is already ready-made.

Zhang Nuo is naturally satisfied. There is such a business, even if he is not leading it, but at least he is considered a major shareholder, the kind that can make a sound in it.

For Zhang Nuo, this is enough. In this kind of imperial society, how could he be expected to become the kind of bigwig who controls the media and public opinion? I am afraid that he is delusional.

Not mentioning an imperial decree can make all the efforts in vain. The need to worry about topic selection, manuscript review, typesetting and other things in each issue is enough to make Zhang Nuo stay away from this matter.

At that time, wouldn't it be nice to hold Changle, the little meat dumpling, for a while.

Yes, after Changle received the gift, and was dragged outside by her mother for a long time to train her, she finally knew how to get along with this good-looking and rich uncle, and it was fine not to talk about her own affairs.

Then, Changle, who gave full play to her advantage of being cute, is really invincible in Zhang Nuo's place. I knew it when I saw her leave. Let alone a big bag of all kinds of small things to eat and drink. There is another A doll that is taller than everyone else, this one was given to her by Zhang Nuo so that she could hug it and sleep.

The little girl fell in love with this doll as soon as she saw it. It was clearly a bear, but it was black, black, white and white. Suitable for cuddling and sleeping.

Zhang Nuo didn't realize it until after he gave away a panda doll. Fuck, whoever says he wants to raise a panda in later generations will be courting death, but the panda is not a national treasure at the moment. The panda at the moment is just a wild animal in the mountains. Ah, raising a panda is a piece of wool!

Thinking of this, Zhang Nuo felt like a kitten was scratching in his heart, tickling, tickling!

But don't be in a hurry for this thing, just tell the caravans running around when you have time, and just bring a few pairs back. Anyway, there seem to be quite a lot of these things now.