Rebirth 07 Becomes the First Internet Celebrity

The more you buy, the more money you make.

"That's great. This way, the APP gets a user, and we sell tickets, and the loss is not much. You can think of this. In addition, for the platform, this way, it gets a real new user, and it doesn't cost much to attract new users. What is valuable in this era is user resources. If I were a platform, I would agree." Han Zhiyuan sighed.

Blizzard Capital can think of a different way to start from this aspect, which is really a unique vision.

In the future, he will release other films, which also gave him a marketing inspiration.

At the same time, the release time was also determined.

The first day of the Chinese New Year.

Several people studied several movies that were going to be released on the first day of the Chinese New Year.

A Hong Kong movie.

A big movie released by a big director.

Two light romantic comedies.

Two of them were imported from abroad, one of which is an animation and the other is an action film.

The rest are two animations from the mainland.

Another one is a derivative work of a famous IP.

And there is also this little-known work by Jiang Xue and others.

Many works avoid this time.

"I am very confident about you?" Han Zhiyuan said.

"Do your best and leave it to fate!" Jiang Xue replied.

The general direction was finalized, and everyone continued to be busy.

Afterwards, Han Zhiyuan received a call from Cui Zihua.

Cui Zihua is older than Han Zhiyuan, and the two have a good personal relationship.

Han Zhiyuan asked about the relationship between the other party and him, and Cui Zihua replied: "A junior."

This surprised Han Zhiyuan a little, but he felt that it should be so.

He shouldn't have thought that Jiang Xue might be the boss's canary and confidante because of her appearance at the beginning.

After getting in touch with her, he felt that she was smart and decisive and there was no need to do these things.

The knowledge and vision shown by the other party were obviously not something that ordinary girls could have.

Han Zhiyuan and Cui Zihua praised Jiang Xue, saying that after several times of contact with Jiang Xue, some of the decisions and words she made impressed him.

He could find points to praise Blizzard Pictures, including her adherence to the bottom line and the ideas for subsequent marketing and promotion, and he was generous in praising her.

Cui Zihua knew his friend. He had never seen him praise someone like this.

Jiang Xue was even better than he knew.

This made him feel a little complicated.

As the first day of the Lunar New Year approached, the publicity campaign for "Back to Youth" was also fully launched.

The trailers, posters, and topics on the Internet were all building momentum for the release of the movie.

Some film critics who took money to preview the film on the roadshow did their best to post relevant text and video content on the Internet.

At the same time, the topic of owing Director Mu a movie ticket was pushed up again.

At the same time, the two web dramas directed by Director Mu were also promoted in conjunction.

The protagonists and supporting actors in the movie also posted some publicity on their social media accounts.

At the same time, there are fans of the original author's book.

In short, all the marketing departments that can be used have been used.

Netizens have a preliminary impression of the release of this movie on the first day of the Lunar New Year.

The subject matter is quite interesting.

But there are no big-name stars in the leading roles, and the director team is also unknown.

But the clips released are quite interesting. I can go and watch it when I have the chance.

However, the industry is not optimistic about this work of a new company and a new director.

I feel puzzled that "Youth Return" chose to be released on the first day of the Lunar New Year, and I think this company is really stubborn.

On the first day of the Lunar New Year, families usually go to the movies. If there are children, adults will compromise for the children and choose animated movies. Therefore, there are animated movies every Spring Festival, and the box office is good.

The second is foreign 3D action blockbusters. Suitable for all ages.

Then there are the works of famous directors. Some people watch them for the director's reputation.

At worst, young couples watch light romantic comedies.

I think the new company and new director don't know how to avoid the edge.

"Youth Return" is positioned as a fantasy drama.

The main character, an old lady, becomes younger.

The main theme is a movie that explores themes of family, dreams, and affection.

There are some tear-jerking and touching moments in the online trailer.

It's just a clip, but it makes people's hearts ache.

It makes people cry, no matter what the reason is, it is not suitable for such a festive day as the Spring Festival.

Compared with the same period, some people predicted that "Back to Youth" would be at the bottom.

Jiang Xue is still quite confident. This year's Spring Festival, Jiang Xue has seen the two more popular movies in her previous life.

The big director's one failed this time.

The big investment did not get a high return, and barely kept the capital.

In addition

A romantic comedy with high box office.

But the online ratings are very low, and they are all criticized as bad and a bad drama.

In addition to not competing with children's cartoons, she may have a filter for the things produced by her own company.

She thinks that in terms of watchability, "Back to Youth" is better than these.

Marketing, box office, and everything that can be invested have been invested to the greatest extent.

Jiang Xue not only helps her own movie marketing, but also plans to market it for the two rivals after the release.

Everything is ready, just waiting for the first day of the Chinese New Year.

It's another New Year.

Xu Mo packed up and returned to S City during the winter vacation.

Tan Xiao did the same.

This time, the two did not go together to avoid suspicion.

It is estimated that they will not come back together.

Jiang Xue heard Tan Xiao say that the two families planned to match the two, and asked for details in a gossipy way.

Tan Xiao said what her father said about her poor vision.

"To be honest, I have experienced two big scumbags, and I also think Xu Mo is pretty good." Tan Xiao said.

"But Xu Mo is good only after you trained him. He was not as handsome as he is now. He was not talkative. He looked superior because of his good grades. He was serious and a good student. He was the type of student I hated the most before."

"I like gentle, humorous, sweet-talking people who make me feel valued."

"But the kind of boys you mentioned are usually surrounded by girls and have many choices, so it is easy to meet fickle people."

"You have to learn to screen and find someone who is already good to fall in love with." Jiang Xue said.

"Well, my family introduced this guy this time. He has a good family and loving parents. He is a little bit difficult to get along with girls, but he is trying hard. In addition, through chatting, I feel that his emotions are really stable. When I meet him in person, if his appearance is good, I can get rid of being single!" Tan Xiao will go on a blind date again this time.

A relative introduced her to a person, and the two have been chatting on WeChat for almost a month.

The other party is from S City, and she will meet him formally when she goes back during the winter vacation.

"Wish you good luck." Jiang Xue wished.

*

Only Jiang Xue and Yu Juan celebrated the New Year this time.

Her brother went straight to Cheng Guo's house to celebrate the New Year.

Cheng Guo's parents asked Jiang Xue to follow them, but Jiang Xue politely refused.

Yu Juan and Jiang Xue stayed in her small house.

Neither of them felt that there were too few people and it was not lively enough.

At the same time, they felt that it was good to have no one around.

Usually they were too busy, so now it was good to relax without socializing.

After the New Year, on the first day of the New Year, the two of them slept until after nine o'clock.

They got up and made dumplings for dinner. After dinner, Jiang Xue cleaned herself up and helped Yu Juan dress up. The two of them booked movie tickets for a little after one o'clock.

To watch "Youth Again".