Rebirth I can see the success rate
Chapter 142 Sorry, OV Factory and Rice Factory
In Lin Chen’s previous life, in addition to Huawei, several Huaxia mobile phone manufacturers gradually caught up with Apple and Sansang. Although these mobile phone manufacturers lacked key technologies, they could only be placed in the second echelon. At least for a certain period of time, they have achieved proud results in the domestic market.
Lin Chen's idea is to apply the future experience of these companies to Huawei.
With their successful experience, coupled with Huawei's own technology, I believe that Huawei mobile phones in this world will rise more quickly.
"Dong Lin, can you talk about the system first?" Yu Chendong asked with some confusion: "This system also needs development time? I know that Apple's IOS system is actually born out of their desktop system. We have accumulated more than ten years of technology, but Huawei has zero experience in this area."
"So I think, maybe in a short time, we should not be able to do anything on the system?"
"Do you know the Android of the skeleton?" Lin Chen asked suddenly.
Yu Chendong was stunned and nodded.
At this time, in addition to Apple's IOS, there are many mobile operating systems in the world, including the skeleton Android, Microsoft's Windows and an operating system called Symbian.
Lin Chen then continued: "The system is indeed the same as the hardware. It takes time to grow from scratch, but for its own future, it is necessary for Huawei to develop its own operating system. I can be sure of this."
"But as you said, the development of the system may take a lot of time, and it is impossible for us to do nothing before our own system is developed. So my idea is to use the Android system as a template for the second time. Development."
"As far as I know, there are already some manufacturers on the market that have started custom development based on the Android system. One of the best is a company called Michang."
"Our goal is to absorb their experience and make deep customization and optimization on the Android system based on the habits of our Huaxia users. At this point, we have Huawei's R&D experience in the past, and it is not difficult to catch up from behind."
In Lin Chen's previous life, Huawei Mobile did this later, but although their R&D technology was strong, they still took a lot of detours in the system. Fortunately, in this life, they have Lin Chen as a plug-in.
Lin Chen, who has used the future system, can use his own experience to make up for each other with Huawei's research and development capabilities.
Just talking about some of the functions and directions he envisioned for the future customization system, Lin Chen surprised Yu Chendong with his own thoughts, and even couldn't help but want Lin Chen to speak slowly. He wanted to find a pen and paper to record it. .
"Don't be so rushed, we can look for opportunities to discuss in detail in the future, let's talk about marketing."
"Yes." Yu Chendong nodded excitedly.
Lin Chen's few words just gave Yu Chendong a feeling of enlightenment, so this time, even in the marketing field he is familiar with, he really wants to know what new ideas Lin Chen can come up with?
"For marketing, my idea is to divide our users into two groups."
"Two groups?" Yu Chendong was a little surprised.
"Yes. The first group is those who have high incomes, high education, and spend more than half of their time on the Internet every day. This group is mainly concentrated in the 20 to 35 years old. They chase functions, love technology, and have certain The economic foundation and technological knowledge are mainly distributed in first- and second-tier cities."
"The second group is those with lower incomes and lower educational backgrounds. This group of people has a wider range, which may be over 30 years old or over 50 years old, mainly distributed in cities below the third tier. The main goals they chase for mobile phones are the surface factors such as fame, appearance and price."
The two groups listed by Lin Chen are actually the target users of the rice factory and the OV factory in the future.
Lin Chen's idea is to bring these two future marketing strategies to Huawei in advance.
Sorry, the rice factory and the OV factory, in this life, your life will probably be difficult...
In Lin Chen's world, these three manufacturers can develop and grow without mastering the core technology, mainly relying on in-depth exploration of their target users and corresponding marketing strategies.
These marketing strategies may not have much value for the Huawei mobile phones that have grown in the future, but they can be used as a reference for the Huawei mobile phones that are still weak today.
This can be seen from the shocked look on Yu Chendong's face after Lin Chen said about the future marketing strategies of the three manufacturers.
"Dong Lin! I took it! I really took it! An Internet marketing, a celebrity brand channel promotion, no matter which of these two is done well, the market prospects are extremely broad."
"But speaking of these two marketing strategies, Internet marketing is to save costs and manufacture mobile phones with the highest cost performance. Another star brand is to manufacture mobile phones with high premium and low cost performance. These two marketing programs are basically two extremes. ......Lin Dong, which one do you think we should use?"
Yu Chendong was a little hard to make a choice himself, so he could only ask Lin Chen for help.
Lin Chen smiled: "Lao Yu, haven't you heard what the old leader said? Of course, we have to grasp both and both hands are hard."
"Do it all? The initial investment will not be small, especially for the promotion of the celebrity brand. According to you, we will not only look for celebrity endorsements, but also advertise on various TV stations."
"What can be solved with money is not a problem!"
Lin Chen said something very pompously that he had always wanted to say before.
"Lao Yu, you can just arrange as I said, and I will solve the funding problem. From now on, you will concentrate on burning me up front, and I will solve the problem of replenishing ammunition, even if you lose 1 billion a year, I can bear it too."
When the scholar died for his confidant, Lin Chen's words moved Yu Chendong.
This man from the countryside didn't know how to express his excitement at this time, so he had to use a whole bottle of red wine to express it.
While making a military order in front of Lin Chen, he dried a bottle of red wine entirely.
As for Lin Chen, he didn't drink much less in the end. He successfully won the Huawei mobile phone, which made him feel very good. He was not afraid of other people's toasts, and finally drank unconsciously.
It wasn't until noon the next day that Lin Chen woke up from the hangover, and then, at the farewell of Yu Chendong and Bao Yutang, who had also slowed down, boarded the plane and returned to the East China Sea.
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