Rebirth in 1989: Building a Chinese Technological Empire

There are many orders for Land Cruiser in some foreign markets now. These exported Land Cruisers can not only earn foreign exchange, but also have higher profits.

The Land Cruiser, which costs just over 300,000 yuan in China, is sold for more than 120,000 US dollars in some places abroad, and the price is more than 600,000 RMB. It is definitely a top luxury car.

Even so, sometimes it is even in short supply.

Especially in the Middle East, the people of several wealthy families like Land Cruiser very much, and there is a great demand, especially in Saudi Arabia.

Now Land Cruiser is the favorite of the rich in Saudi Arabia, and the rich like to drive Land Cruiser to play in the sand.

The Saudi royal family has now established the Saudi Royal Automobile Company, and the first automobile factory in Saudi Arabia has started construction in Riyadh. Everything is based on Chinese standards.

The workers who built the factory are Chinese workers, and many of the materials used in the factory are Chinese materials. All the equipment used in the factory are imported from China. The wealthy families are only responsible for paying US dollars and enjoying the fruits of their labor.

Although the factory is not built well, the wealthy families can also play. It doesn't matter if their own factory is not built well, it will not hinder their own Royal Automobile Company from selling cars. Import the Land Cruiser directly from China, and then put the Saudi Royal Automobile Company's tail label on it, which is nothing more than making less money.

When promoting it, it is still a joint venture car between the Royal Automobile Company and China Shanhai Automobile Company.

When the own factory is built in the future, buy the production license of the Land Cruiser directly from Shanhai Automobile, and then the Land Cruiser can be assembled and produced directly in Saudi Arabia.

At the beginning, it was in the form of scattered parts, and Saudi Arabia was only responsible for assembly.

In the future, the localization rate of the Land Cruiser will be gradually increased, and finally it will be completely domestically produced.

Saudi Royal Automobile Company is learning from the development path of China Automobile, using the market to exchange technology to slowly develop its own automobile industry.

In addition to the Middle East, Shanhai Automobile is also working hard to expand sales channels in other places overseas. In the past six months, Shanhai Automobile has opened stores in many countries.

For example, Thailand, Laos, Myanmar, Indonesia, Malaysia and other places. Although Shanhai Automobile does not have many stores in these places, these stores have brought the Land Cruiser over, and initially established a base for Shanhai Automobile in these countries.

In these places, although Shanhai Automobile does not sell many cars, it has a strong publicity. It has been promoting the high-end positioning of the Land Cruiser to lay the foundation for cheaper cars to enter these markets in the future.

So now half of the production capacity of the Land Cruiser is exported.

In Hong Kong Island, the Land Cruiser has been hyped as the top luxury car, and its price is more expensive than Rolls-Royce. Almost every big star in Hong Kong Island has a Land Cruiser, and they drive it most of the time when they go out.

There are also many advertisements for the Land Cruiser in Hong Kong Island movies now, and the Land Cruiser is deliberately described as very high-end, higher than Mercedes-Benz and BMW.

And this kind of subtle publicity is very important, and the high-end familiarity of the Land Cruiser is slowly built in this way.

There is no way, these stars dare not object. Who dares not to give face to the car given to them by Xu Dafei? Not giving face is to offend Xu Dafei. Xu Dafei is now the local emperor of Hong Kong Island. Who dares to offend him will wait to feed sharks in the sea.

Besides, although Xu Dafei is the local emperor. But he has rules and bottom lines. Now Hong Kong artists and stars are actually very grateful to Xu Dafei, and even respect him.

In the past, they were always threatened by those who made money from side jobs, and even many artists were forced by those people to make movies they didn't like and do things they didn't like.

Especially some female artists, many of them have been abused by those who made money from side jobs. But now everyone follows the rules, Xu Dafei's people never abuse them, and Xu Dafei's people have bottom lines.

This principle of doing things not only makes these artists safer, but also makes them earn more. Because Xu Dafei is not like those people in the past, who have no bottom line when they are black and exhaust the pond to catch fish. Xu Dafei's side jobs follow the rules and seek long-term development and cooperation.

Xu Dafei's side jobs are not based on a ruthless heart, but on monopoly, a monopoly of the side market in Hong Kong Island. Now, except Xu Dafei, any side job force can't enter Hong Kong Island.

Now, to put it bluntly, Hong Kong Island is a forbidden area for foreign side forces. Those forces will die as many as they come in, without any surprises.

All the side businesses in Hong Kong are controlled by Xu Dafei. Many businesses are now open businesses. Hong Kong was originally dark during this period.

After Xu Dafei arrived, he directly rectified the place and made everyone make money. Practitioners made money, those who made money from side businesses made money, the Hong Kong police made money, and especially the British made more money. These British were fed well by Xu Dafei, and after being fed well, they dared to change any policy.Agree, let Xu Dafei touch any business.

For example, the originally undeveloped area of ​​Beigang has now been taken over by Xu's Real Estate. Now that area is under construction, preparing to build a super project and a new city.

However, Xu Dafei secretly keeps accounts for these guys. When Hong Dao returns home, Xu Dafei will first find these guys. Xu Dafei will make them spit out twice the food they have eaten from his hands.

Under Xu Dafei's operation, Land Cruiser has become a top luxury car in Hong Kong Island. Although not many are sold every month, it is quite profitable. The placement of advertisements in Hong Kong Island movies has also spread the reputation of Land Cruiser, Xuanwu brand, and Shanhai Automobile, especially in places where Hong Kong movies can influence.

Even the Chinese mainland is deeply affected. Many mainland people first think of Land Cruiser as a top luxury car in Hong Kong Island movies after seeing it, and Hong Kong Island stars drive top luxury cars.

Shanhai Automobile is now off to a good start. Whether in China, some Southeast Asian countries, or the Middle East dog owners, it has accumulated a great reputation because of the Land Cruiser.

Next year, it will be time for Shanhai Automobile to make full efforts.

In the Shanhai Automobile Research Institute, Xu Huasheng saw several new cars. These cars are both familiar and unfamiliar to Xu Huasheng.

These cars are the seven cars that were tested before. The prototypes are Audi Q7, Q5, Q3, A8, A6, A4, and Buick's GL8.

But now the logos of these seven cars are not Audi and Buick, but the White Tiger logo. These seven cars are the future luxury car lineup of Shanhai Automobile.

And these cars will change the shell and logo in the future, that is, the lineup of China's mass brand Suzaku.

In other words, it looks like these are seven cars, but in fact they are fourteen cars.

The shells of the White Tiger and Suzaku cars are the same, but the internal configurations are different. The engine, gearbox, interior decoration and other things are different to meet different customer needs. There must always be differentiation between low-end and high-end products so as to impress the corresponding consumers.