Rebirth in Hollywood

During the subsequent period of time, Irene Laudao and several Esteem, the staff of the Disney Headquarters, this kind of customer who sent the door, Disney management naturally won't be pushed out, after routine negotiation After that, both parties have reached a series of cooperation agreements.

For example, A + E TV network and Escher-Lauda's new advertising contract; such as Disney production with fashionable movies, Ya Shi Lantel has a priority implantation of cosmetics advertising.

In addition, both parties have reached a cooperation agreement in online advertising. Assemble. Lancome's advertising will moderately induce the number of Tube in the number of users.

Of course, the amount involved is naturally poor, and can only say to talk about nothing.

YUTUBE wants to develop rapidly, not only requires technical and funds, but also needs long-term promotion.

After Disney and Yafei Lancome Group signed the cooperation intention, Nicole also agreed to the spokesperson of Esteem. The other party will re-create a new series with Nicole's name.

However, these must be fulfilled next year. After all, Nico has not expired with Chanel's contract.

In this famous venue, the famous and interest is the pursuit of everyone. Even if you look at the world, how many people can escape the binding of these two vocabulary?

For Nicole, the money is now not a problem, how to stay in Hollywood, and even the whole North America, leaving your own legend, is her current pursuit.

Ryan and Natali and others are also within this category.

With the cooperation with the fashion world, the Ruian remembered the famous fashion movie in the past, told the following people to pay attention to the related fashion and workplace novels, in the list of feedback, did not "Pass the Queen of Prada" Name, that can only show that this novel has not been published, continue to wait.

Since this year, Jenkinsian shadow has always negotiated novel renewal project. Also transferred to Sinny, after all, Disney resources are richer.

The most typical, is the "Lion, Witch and Magic Closet", this series because Ryan has been successfully successful in the adaptation, and the adaptation is not too late, and even attracts the Time Warner and the 20th century Fox. Fortunately, a few parties have in-depth cooperation, soon become a UN, do not give the other party to raise the opportunity.

Finally, Disney and the 20th Century Fox teamed up with this series of movies. And with another series of competition, Times Warner successfully got all the copyrights of the "Golden Coat" series, and wanted to create another Harry Potter series.

"Lions, Witch and Magic Closer" will not immediately adapted into a movie, and Ryan knows where the verses of this series, will definitely limit the invested investment in the past.

When it comes to the novel, in mid-August, after several corrections, Ryan provides creativity and outline, Susan Collins, "Hunger Game". The "Alien Body" publishes issued a listing, the prior novel has been a large-scale propaganda, especially after the name of Ryan, the total response is not bad.

especially. Some famous book reviews have published comments, and we strongly recommend this book, so that the sales of this Utopian types have risen all the way, and even the first 10 years of the New York Times bestseller list.

Silent TV screenwriter Susan? Collins also became famous. At the same time, it starts planning a few writing.

As for the film's adaptation, Ryan is not anxious, and now the time and social environment is not suitable. After the drawbacks of the Patriot Act, it is the time that is the most suitable for movie adaptation, and the heroine will graduate next year.

In addition to being influenced by the social environment, the vast propaganda is equally important for the promotion of box office, or what kind of movie will be welcomed by the market, no one dares to guarantee, but the movie that does not make a publicity cannot be sold.

Those who sell movies with Xiaobo, spend the cost of promotion and distribution, none of the film production costs or even dozens of times.

Today, the information passes is getting faster, promoting a successful movie is an extremely important part.

On the third week of August, all the Disneyland in the world held a series of activities in the theme of "X-war". The character of the Cartoon version of the Diamond Wolf, X professor, Phoenix women and other characters have walked into Disneyland, with tourists Intimate interaction, even even the American captain in the egg, it has become one of them.

With a wide range of publicity activities, it is a fashionable box office, although the "Spider-Man" and "Magic Rings 2: Shuangtai" with the previous "Spider-Man" and "Shuang Tower" are not better, but in August this At the end of the summer file, it still set off a wave of magic.

After three weeks, the total cost of this movie has reached $ 80 million in North America.

Although the film review industry has opened a series of attacks on the film exhibition, it can't stop the X-MEN from becoming the protagonist of the August Entertainment Market. This film is sold, and it also drives the "American Captain"'s premiere, and the tail egg. It has greatly driven promotional role.

Even Warner is considering that his DC super hero movie is not to add this mode at the end.

At the same time, I have been working overtime "American Captain", which also determined the specific release date in North America, and the film will officially landed in North America before Thanksgiving holiday.

Subsequently, the surprise shadow publicly announced this news and released the trailer.

However, this trailer is different from the previous platform, and it is the most prominent location for the top page of the Tube website for the first time.

"The American Captain" is one of the most expectated movies in the second half of the year, and Disney also hopes to further promote this website in this way.

Of course, the network is only the first to release, and all the normal publicity of the movie will follow the original plan later.

"X-war 2" has preheated this movie, many people flocked to the Yutube website, even though Disney is prepared in advance, but the technology of this era is limited, but also a machine.

These all resist the enthusiasm of the audience, after all, now the social situation of North America, the countless people began to miss the famous comic hero who used to beat the Hitler and fight national terrorism.

The trailer is only two minutes, the hot scene is not much, but it shows the US spirit of Steve Rogers.

"Do you have to go to the battlefield? With your body. I will die there!"

In the face of friend James Barnes, the thin Steve Rogers did not hesitate, "our country is being threatened, I have to do this!"

"I value something outside the body." This is the doctor who transforms captain. He pointed to his head. "Here, Steve is strong than everyone."

"Be sure to be a good person!" He said with Rogers.

Different from thin to powerful body, Steve Rogers will always be firm in the will and faith in the trailer.

Finally, the trailer uses a large font to give a propaganda slogan that best suits this era.

"When the country is threatened. The devil appears, a hero will stand up and lead us to victory!"

From the film to the shooting, from Ryan's producer and starring to Director David, from Stan? Li to a surprised screenwriter team, all people participating in this movie are in the "American Captain" Create a most typical American main melody movie.

This movie will fail, including these people, including Rwan in today's social environment. You can jump from the Hudson River, because that means that the movie is rotten, it can't be bad!

But how big is this possible?

After this trailer is released, the traffic induced TOBE has slightly smaller, and the number of registered users even rose close to one quarter. If there is still a problem in terms of video technology, this quantity will rise rapidly.

In order to promote TOBE, Ryan and Disney spend great effort, whether he is his personal website. Still Disney's official website, induce TOBE's propaganda slogans and links are hung in your eye-catching position.

Ryan has some websites of shares and speaks, such as Google and Yahoo. Have a link to this website.

And induce TOBE's video sharing mode, it is also popular, the biggest restriction is from technology, which can only be solved over time and technology.

In the past, such a video website developed, for movies or stars, kill the flow of tomatoes or IMDB.

After the "American Captain" trailer, Ryan let his brokerage team registered the user above, uploading some of his tidbits and personal life in his name, which all played to a certain extent. The role of the user.

In addition to ourselves, Ryan also recommended this website to Natalie.

"Nat, your short film is complete, always find a suitable platform."

In the villa living room in Natalie, Ryan said she had just completed "coffee", "Can you always enjoy your appreciation?"

"What do you mean, turn the movie into a video, is it in TOBE?". Natally completed the first short film in life, of course, wanted to release it through a certain channel.

"Yes." Ruian did his head.

"This may be a good way." Nataliet is a pointed chin, very seriously considering.

Ryan reminded that "the network is a relatively open platform, may have a variety of comments, Nat, you still have to prepare."

"Do you think I will care?" She is a more powerful girl, it is just a limited number of people.

The first short film of ordinary newcomers, I don't want to find the right release channel, and many well-known director are famous, and their old tops have been turned out.

Of course, all this is not a problem, Ryan's original idea is to send "coffee" into the ABC TV station, but the high click rate of "American Captain" trailers reminded him that the network is not a better platform.