Rebirth in Hollywood

Since the influence of the influence to spread to the United States, Oscar is no longer a award-winning ceremony that is a Hollywood, and the stylish is always close to the stylish, all kinds of social, political and public welfare groups, and will not take their head from time to time. Highlight your own existence.

Especially in recent years, the surroundings of the Kodak Theater are always around the protest.

The most prominent thing this year is the Los Angeles Public Health Committee, which has left three mobile billboards, requiring the movie to resist smoking scene, one of them is a child's face and a advertisement word - all over the world, please Boycotting the film smoking lens.

They hope that this movement can convince the film industry, pay attention to the adverse effects of smoking scenes in the film.

In addition to resisting advertising in smoking scenes, a conservative political organization also bought a part of the advertising space near the Kodak Theater against Hollywood left politics.

On a billboard, a smiling pig head is next to the photo, writing advertising words' is 4 years, thank you Hollywood! '' George is still the president, thank you Hollywood! '

The initiator of the advertisement is a "United Citizen" organization, and they also published irony Michael? Moore, Barbara? Shi Cui, Martin, Sene, Ubby Goldburg Pan, and the photo of the left movie people such as Sevi Chase.

Politics never stay away from Hollywood, not far from movie.

With the seven Oscar nominations, this award ceremony is full of political taste, especially many media predicts "Algo" almost booked the best film.

Although Ryan thinks so, but Disney's public relations work did not relax.

Compared to before, the bottom line of the public relations line is getting lower and lower, and each company has a variety of means in the public relations. If this situation continues, it will not be used for a few years, Oscar will become a true public relations. War.

The public relations are the embodiment of free competition will. However, the quality of the film is the most basic condition. Now, more and more people will focus on public relations.

In the past, if a film can get the Yue Yue of the Oscar, coupled with the media's pockets, it will be 100 times in the eyes of the shadow, not only the box office revenue in the world will increase the boat, but more importantly, the sales of DVDs and rental household videos Will greatly increase.

What about the future?

The information is becoming more and more open, and the last few years of Ryan, the movie wanted in Oscar but commercially pocked movies, not a few.

of course. There is still a big economic interest.

In the face of direct economic benefits, major production companies naturally have no effort to invest in the competition for Oscar awards, and the propaganda costs of investment have risen. In addition to paying advertising, the film is free to show, including media interviews Hold another luxury party and the cost of preparing a rich gift to the guests.

That's right, now the draw party is ready for guests to be too expensive but very chic gifts almost become open secret.

For example, Disney's draw part is aimed at the classic Disney dolls for those judges with children.

Since there is no one in the nomination film this year, there is a lot of expectations like last year's "Rings 3: King". This makes the competition of Oscar's best film is more like a contest, and the production company relies on their dollar to compete for every vote.

Oscar's night, the prize-winning "flying" and "million dollar baby" Oscar propaganda costs have been $ 15 million, even like a "glass wine" such a small production film. Promotional costs have reached more than 10 million US dollars, almost half of the film costs.

In "Algo", Disney's investment has also reached 10 million US dollars.

Who is the beginning of this money war? The Hollywood circle is recognized as Ryan and Harvey Waynestan, and two of them have sent Nicole and Gwoodne silk. The throne of the shadow. It's just that the former is considered to be realized, and the latter is one of the most waterful images in Oscar history ...

After 98 and 1999, it was just a small small Oscar public relations. Suddenly became intense, the production company has risen in this area.

There are also many stars in the expenditure, even if many of them have sponsored, spending on the red carpet, but it is getting higher and higher.

After the car, Ryan discovered that this year's popular retro, the female star saw almost all fish tail evening dress, shoulder, shoulder, silent, sling, tube top, etc., it seems to be ahead of advance .

The entire dark blue dress coat is as in recent years, Ryan has embarked on the red carpet alone.

After walking out of a distance, he looked back, the end of the red carpet, wearing a big red sling dress, has already under the black Rolls Royles with Taylor, stepping on the red carpet.

Taylor wearing a ginger-yellow wide shoulder hanging evening dress, the feet are retro stiletting high heels, golden curly hair is turned into the hair, after the top of the head, the head is also inlaid, and at first glance, like I have a large Barbie.

"Ryan is looking back." Taylor waved on both sides, showing a fascinating smile, but did not forget a few words with Scarlette, "He seems to don't worry about us."

"Not us, you!" Skyli has made a gesture, and the speed is slightly faster. "I said, don't let you wear such a high heel!"

Five feet ten inches are high, and then match the four-inch high heels, don't tell Most male stars that are going to red carpets, almost all of Tayleby in the height.

During these more than ten years, Taylor has experienced countless luxury venues and big scenes. The red carpet is just a little meaning. It is not nervous, and there is no sale like other female stars. It has always maintained a faster speed, waiting former When I walked through the interview area, they just thirty feet away.

The interview area focused on a platform in front of the Kodak Theater, not only the reporters of ABC TV stations, but also from the United States.

Perhaps this is not right, in addition to entertainment, there are many reporters in many ways and fashion reporters.

Among them, there is a handsome male reporter, and he is called Aisac. McZlasi, both actor, "fashion" magazine editor and clothing designer have multiple positions, in the United States, it is still a small mood, this time I got an admission volume of Oscar, and I stood in the interview area of ​​TV lens. I naturally wanted to have a state.

He doesn't want himself, but he is just because of public display.

However, in such a chaotic scene, it is not an easy thing to be eye-catching, but Aisac has its own way.

The most powerful competitor of this Oscar actress Hillary Swant entered the interview area, and the Asaki, which was ready to go, immediately grabbed her.

"Miss Swank, you are so beautiful today." He handed the microphone, first praised the other person.

"Thank you!" Hillary Swank revealed a polite smile.

"Is this a lover of Vi Schizhe?" Isaac? McZlazi asked, wait until the other person nodded, "I don't know if Swangk is in underwear?"

Just when Hillary Swangk was slightly god, he suddenly said, "I still try it with myself."

After that, the empty right hand has been pinched in the chest of Hilary Swank.

The female man immediately stunned, waiting for almost two seconds, it seems that I don't know how to react, the other party's move is very rude, but what should she do?

There is a live TV broadcast here, she must pay attention to the image, and the other party is a famous male comrade ...

"Sorry, I just want to try it." Isaac? McZlaci is not a fool, immediately said, "Miss Wangker will not mind."

Despite the gloomy face, Hillary Swanke is still leaving the interview area and walked into the Kodak Theater.

Just behind her, the interview area said loudly at the TV live shot, "I touched the chest of Hillary Swank! Do you know? I touched the chest after Oscar! "

This is just the beginning.

In a few minutes, Jessica Alba, who had just been released, "Sin City", I'm entering the interview area, perhaps only a small star's relationship, there are not many people in interviewing, Isaac? Madzlasi is easy to squeeze up to the forefront, so that the technique is impressed with the same way and the reason, the opposite of the opposite is the firm.

"Sorry……"

Isaac? Madzlasi is a male comrade that opens the cabinet, Jessica Alba is also helpless.

"Wow, I touched Jessica Alba's chest."

Return to the TV lens again, Aisac McZlaci, "I promise, she and Hillary Swank have not wear a straw."

I will definitely be the headline of the major media tomorrow! Isaac? The surface of the McZlasi is calm, but the heart is very proud.

He is not worried about these female stars, after all, he is the 'comrade' of the public.

Just Aisac? Madzlasi did not know that ABC TV has taken a delayed live broadcast this year, and he is looking forward to these live pictures that can be out of the wind, and it is all rounded by the editor of ABC TV.

Behind, Isaac McZlase continues his own trick, and then tease Viggia Madenson and Selma? Hayek, even the problem with underwear, Orado Brum and Kerry Owen.

Anyway, he has already thrown away his skin. Those stars are still the face, and they also take him with the excuse of the press freelance and the cover of the male comrades.

Of course, Isaac McZlasi is also a choice of object, such as Charliz, Sao Lilong and Natalie Potant, who came over, and Natalie Portman, did not come forward to the front.

However, he immediately has a better goal. Last year, "Men's Help" magazine sexy actress rankings first Skye Johnson entered the interview area.